Have you ever had a client seem interested, only for them to disappear with nothing but crickets in response? 🦗 In this episode of the Interior Design Business podcast, we dive into the challenges of client engagement and how to avoid missed opportunities.

We’ll explore the Law of Diminishing Intent and why it’s crucial to act quickly when a client shows interest. Learn effective strategies for securing jobs, from soft selling and discussing budgets to making offers at the right moment. Plus, discover how to handle client indecision gracefully and keep the momentum going in your business.

Topics covered in this episode include:

• The importance of timely follow-ups
• How to capture job opportunities with a soft sell approach
• Making offers confidently to avoid hesitation
• Scheduling follow-up appointments to overcome “I want to think about it”

If you’re tired of hearing crickets and want to keep clients engaged, this episode is for you!

I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!

Show notes are available at https://interiordesignbusinessacademy.com.

Have you ever been hit with a wave of exhaustion in the middle of a project, feeling like your energy has crashed completely? In this episode of the Interior Design Business podcast, we’re talking about the energy crash that happens to many designers and how you can fix it.

We’ll cover how negative thoughts can drain your energy, even when everything seems to be going well. I’ll share simple, actionable steps to shift your mindset, calm your nerves, and handle stressful situations with clarity and confidence. Whether it’s a tricky client call or a project issue, these tips will help you protect your energy and respond effectively.

Topics covered in this episode include:

• Why your energy crashes during stressful situations
• How to reset your mindset in the moment
• The importance of staying calm and positive
• Practical ways to breathe, relax, and refocus

If you’ve ever found yourself spiraling into negativity, this episode is for you!

Show notes are available at https://interiordesignbusinessacademy.com.

I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!

Show notes are available at https://interiordesignbusinessacademy.com.

Have you ever wondered what it takes to become a money magnet?

In this episode of the Interior Design Business Academy podcast, we’re diving into how you can harness the power of vibrational energy and practical money strategies to attract wealth and abundance into your life. From overcoming financial struggles to creating a thriving design business, learn how to change your relationship with money and make it work for you.

Tune in to discover the steps to become a true money magnet!

Topics covered in this episode include:

• How to combine vibrational energy with practical money strategies
• Personal stories of overcoming financial struggles
• Key steps to attract wealth and abundance

If you’re ready to change your financial mindset and create a more abundant life, this episode is for you!

I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!

Show notes are available at https://interiordesignbusinessacademy.com.

Have you ever said yes to a client when really you wanted to say no?


In this episode of the Interior Design Business podcast, we’re talking about how to say no to a potential client and do it gracefully. 


Maybe you’re wondering why you’d ever say no to a potential client, and the truth is there are all kinds of reasons. They might not have a big enough budget, you might not have enough time, or maybe their project just doesn’t interest you! All of those are perfectly good reasons to say no, but how do you do it professionally and gracefully?


Tune in to find out. 


Topics covered in this episode include:

• One skill that all successful designers work on 
• How to turn scope creep into an upsell
• Red flags to look for in a job before you say yes 

If you’re a people-pleaser and you have a hard time saying no even when you want to, this is for you.


I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.

Do you ever wonder if you're playing it too safe in your interior design career?


In this episode, I’m challenging interior designers like you to dream big and tap into your true potential. I'll guide you through the process of applying your design visualization skills to business growth, showing you how to break down your big dreams into actionable steps. 


By the end of this episode, you'll understand the parallels between designing spaces and designing your ideal career, and you'll learn how to leverage relationships to access new design opportunities. Join me to gain the confidence and tools you need to elevate your interior design career and create the business of your dreams!


Topics covered in this episode include:

• How to apply design visualization skills to business growth
• Breaking down big dreams into actionable steps
• Exploring diverse career paths in interior design

I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.

If a client told you they could pay your discovery fee and your design fee, but they couldn’t exceed a total budget of $50,000, what would you say?


This episode of the Interior Design Business podcast shares an example of what can happen when old belief systems alter your present expectations and outcomes. 


Old beliefs about money are really hard to shake, there’s no shame in that, but when you do shake them, you open yourself up to so much more potential. This episode is going to help you do it. 


Topics covered in this episode include:

• How your environment could be negatively affecting your results 
• One thing that will transform your outlook on a design job 
• An effective way to differentiate between window shoppers and viable clients 

Tune in for a discussion about discovery call expectations for you and your clients, how expectations create your reality, and how to beat the old beliefs that are holding you back.


I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.

How do you get published in a national design magazine? 


Our guest in this episode of Interior Design Business, Erin Shakoor, is a long-time member of the Interior Design Business Academy who recently scored an eight-page spread in House Beautiful. I asked her if she would come on the podcast and talk to us about what that process was like. 


Topics covered in this episode include:

• The method Erin used to attract her dream client 
• What it looks like to put a magazine-worthy design together 
• How to get the best photographs of your work 
• Tips for pitching your work to a magazine for publication

If you’ve ever wondered about the publication process and how you might go about getting published for the first time, Erin has answers for you. From the first connection with the client to getting published, she’s sharing it all. 

I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.

Looking for clients? Try these strategies! 


In every designer's journey, there are times when you’re crazy busy, and times when you’re wondering where the next client will come from. If you’re currently experiencing the latter, don’t panic. It happens to us all and you will come out the other side of it. To help you speed that process along, I’m sharing five designer marketing strategies that will get you out of a lull. 


Topics covered in this episode include:

• How to figure out your target audience once and for all
• The only surefire way to get referrals 
• A script to follow next time you need to give an elevator pitch 

Tune in to this episode of the Interior Design Business podcast to find out how a designer of over 30 years finds new clients.


I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.

Picture this: 


You’re the leader of a process-driven design company with a dreamy client experience, predictable and repeatable results, and a balanced schedule. 


Can you envision it? Then you’re one step closer to achieving it! In this episode of the Interior Design Business podcast, you’ll learn how to use systems and processes to create the business of your dreams. 


Topics covered in this episode include:

• How I turned my business around when it was at breaking point
• What every business needs in order to run smoothly 
• Why your business isn’t growing 

Tune in to find out how the professionals run their businesses for the best results.


I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.

How do you take a lead, turn it into a prospect, and then turn it into a good design job?


In this episode of the Interior Design Business podcast, I’m sharing my process for turning leads into prospects and prospects into paying clients. 


This is one of those things that you need to have a process for in your business. Without a clear and repeatable process, a lot of leads are going to fall through the cracks when they could have turned into really great design jobs. 


We’re covering everything from the first touchpoint someone has with your business to signing them on as a client. You’ll hear about elevator pitches, customer experience, pricing, and so much more. 


Topics covered in this episode include:

• Identifying where your leads are coming from 
• Why you need a good elevator pitch 
• How to make yourself sound professional 
• How to answer the question, “what do you cost?”

If you’ve been wondering how to get more leads to say yes to your offer, this is the episode for you.


I would love to connect on Facebook: facebook.com/InteriorDesignBusinessAcademy or Instagram: instagram.com/interiordesignbusinessacademy!


Show notes are available at https://interiordesignbusinessacademy.com.