In this new episode Rick sits down with a nationally known speaker, author and coach with a singular passion for leveraging the entire practice team towards improved patient outcomes, Jerry Durham to talk about how to pay your front desk more to do sales tasks.

Jerry Durham has over 25 years of experience and 20+ years of business ownership, including practice ownership, consulting and business coaching, he has spent significant time on the front line, answering calls and learning why patients think and act the way they do when interacting with the front desk.

In this conversation Rick and Jerry discuss topics, such as:

- How your practice can thrive during a Recession and Inflationary times

- Why clinic owners should stop chasing the shiny objects

- Do you compensate your front desk appropriately for their respective roles?

- How to pay your front desk more to do sales tasks

- How crucial is the role of your clinic's front desk?

- Is it better to replace your front desk with a kiosk?

- What is the highest salary for a front desk position, including bonuses?

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