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Ever wondered how on earth you’re supposed to run your business, plan a virtual summit, launch a podcast, and keep your family (and sanity) intact—without a full-blown team or a “just outsource it all!” attitude?
In this episode, I’m sharing the real behind-the-scenes of what happens when you lean into messy momentum (and excitement) instead of waiting for perfect timing or a magic productivity hack. Let’s get honest about what it really takes to juggle ordinary business life with big projects—without falling into the hustle trap or sacrificing what actually matters to you.
I’m breaking down how I managed planning The Ordinary Business Summit, kept up with a full client load, and launched this podcast—all while fiercely protecting most of my boundaries (yes, I even skipped the gym a few times and worked the occasional Friday, but there were zero all-nighters or missed family dinners). I’ll chat about the little tweaks I made (like pausing YouTube and extending client timelines), what it looks like to bend your rules on purpose, and why you don’t need a massive team or “celebrity entrepreneur” energy to do big things in your own ordinary-but-thriving way.
→ Sign up for the summit: https://www.theordinarybusiness.com
→ Grab a replay pass: https://theordinarybusiness.com/tickets
Key Takeaways:
Adjust your schedule and boundaries when needed, but only for seasons that matter to you.
Don’t be afraid to run big projects solo (or with a little support); “ordinary” does not mean “less than.”
Keep your priorities clear—the pieces you bend matter just as much as the ones you protect.
This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.
By Jess Freeman5
1414 ratings
Ever wondered how on earth you’re supposed to run your business, plan a virtual summit, launch a podcast, and keep your family (and sanity) intact—without a full-blown team or a “just outsource it all!” attitude?
In this episode, I’m sharing the real behind-the-scenes of what happens when you lean into messy momentum (and excitement) instead of waiting for perfect timing or a magic productivity hack. Let’s get honest about what it really takes to juggle ordinary business life with big projects—without falling into the hustle trap or sacrificing what actually matters to you.
I’m breaking down how I managed planning The Ordinary Business Summit, kept up with a full client load, and launched this podcast—all while fiercely protecting most of my boundaries (yes, I even skipped the gym a few times and worked the occasional Friday, but there were zero all-nighters or missed family dinners). I’ll chat about the little tweaks I made (like pausing YouTube and extending client timelines), what it looks like to bend your rules on purpose, and why you don’t need a massive team or “celebrity entrepreneur” energy to do big things in your own ordinary-but-thriving way.
→ Sign up for the summit: https://www.theordinarybusiness.com
→ Grab a replay pass: https://theordinarybusiness.com/tickets
Key Takeaways:
Adjust your schedule and boundaries when needed, but only for seasons that matter to you.
Don’t be afraid to run big projects solo (or with a little support); “ordinary” does not mean “less than.”
Keep your priorities clear—the pieces you bend matter just as much as the ones you protect.
This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.

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