Add To Cart: Australia’s eCommerce Show

Justin Williams from black.ai | Checkout # 466


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In today’s Checkout episode, we’re joined by Chief Customer Officer at black.ai, Justin Williams, who is leading the way in AI-powered retail technology. Justin shares his thoughts on the most unusual item he's purchased via eBay, how Kmart has reinvented itself and why he loves using Facebook Marketplace for buying and selling pre-loved items. He also opens up about how he balances working with different generations in the fast-paced tech world, why he’s subscribed to Gates Notes and gives his hottest takes on the potential of AI, ethical dilemmas and the impact of generative AI tools like ChatGPT.


Check out our full-length interview with Justin here:

Unlock CCTV Data: Using AI to Understand In-Store Behaviour with Justin Williams from black.ai | Episode # 448


About our guest:

Justin Williams is a dynamic leader in retail technology and innovation. After gaining extensive experience at SAP, where he spearheaded projects with major retailers, Justin transitioned into the startup world, working across last-mile delivery and AI-driven retail solutions. Now, as Chief Customer Officer at black.ai, he helps big name retailers like Woolworths and Walmart enhance store security, unlock real-time customer insights and optimise the in-store experience using cutting-edge AI technology. A proud father of three and passionate cyclist, Justin loves teaming to win tough challenges.


About your host:

Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.


Please contact us if you: 

  • Want to come on board as an Add To Cart sponsor 
  • Are interested in joining Add To Cart as a guest 
  • Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!


Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.


Connect With Us

Visit the website for more learning resources and join the ATC Community.


Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/


Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

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Add To Cart: Australia’s eCommerce ShowBy Nathan Bush

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