Zennon Kapron is the Director of Kapronasia, one of Asia's leading financial technology research and consulting firms. Zennon is a recognised thought leader on fintech in Asia and a regular speaker at financial conferences globally including: Money 20/20, TradeTech, Sibos, SIFMA, Innovate Finance, Future of Fintech in Asia, APFIC and many others.

He has testified in front of the U.S. Congress on matters of China Fintech and is regularly quoted in the press and television appearances including CNBC, Bloomberg, The Economist, Wall Street Journal, New York Times, Financial Times to name a few.

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(00:00) Introduction
(03:45) Why do you do what you do? 
(07:55) How did China grow so quickly? 
(10:12) China's acceleration in technology & payments
(15:25) China's tech stocks performance in the US
(18:25) Central Bank Digital Currencies (CBDCs) & fintech
(21:58) The risks and considerations of CBDCs 
(26:45) Central bank digital currencies in Europe & US 
(30:20) Will CBDC replace cash in 20 years?   
(34:00) Financial inclusion in developing countries
(38:30) The race to the best design and user experience
(42:45) Gamification & user retention in technology
(47:11) People's relationship with digital products
(50:22) Doing what you want to do in life
(53:20) What are the biggest lessons you've learned in life?   
(01:00:00) The ability and drive to do more
(01:03:42) Maslow's hierarchy of needs & helping others
(01:05:20) Why did you write a book on crypto in 2014?
(01:13:20) The Bitcoin Standard

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Justin Welsh is the diversified solopreneur. He is building a portfolio of one-person businesses to $5M in revenue. He writes daily posts & articles about the process. His weekly newsletter, The Saturday Solopreneur, provides one actionable tip on audience and revenue growth for your online business to over 55,000+ people. Additionally, his flagship course, The LinkedIn Operating System, has helped over 7,000+ individuals to grow and monetise their LinkedIn. 

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(00:00) Introduction
(04:30) Why do you do what you do? 
(06:28) Staying away from things you don't want to do
(08:40) Breaking habits and the unlearning process
(10:41) Practical steps to conscious entrepreneurship 
(14:15) How to live a life of abundance and freedom
(16:40) Turning point in Justin Welsh's career
(20:57) Product design & listening to your audience
(23:35) Working in the business vs. on the business
(29:28) The importance of support systems
(32:25) Who are your biggest influences? 
(34:25) Practising minimalism & clarity of thinking
(37:25) Expectation management & setting targets
(41:25) Committing to the process & getting 1% better
(44:33) Advice for someone to get started
(47:42) The curses of granted knowledge
(50:11) Facing imposter syndrome on a daily basis
(52:42) The transformation to solopreneurship

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Zach Bitter is an American ultramarathon runner and coach. He held world records for the 100-mile run and the 12-hour run. He has broken multiple World and American Records throughout his career, and helped hundreds of runners reach their personal goals.

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(00:00) Introduction
(04:40) Why do you do what you do?
(09:45) Sports analytics and high performance
(12:50) How do you mentally prepare for large goals?
(16:28) Performance metrics and biofeedback markers
(20:00) Sleep performance and recovery protocol 
(24:00) Mental preparation for ultra endurance   
(28:40) Visualisation and goal setting
(31:58) Having an ultra approach to life
(34:32) How to manage expectations 
(40:10) Aleksandr Sorokin world record
(45:40) Shoe technology & 200 mile world record
(49:22) PEDs and drug testing in ultra endurance
(55:50) Keto diet & low carb diet for endurance   
(01:01:05) Carnivore diet & digestion issues
(01:08:10) Macronutrient breakdown for endurance
(01:14:06) Nutrient dense foods for recovery 

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Since 2005, Brendan Kane has helped the largest brands and celebrities in the world reverse engineer how to make content go viral. Brendan and his team at Hook Point have generated 60 billion views and 100+ million followers for the content they have worked on. Check out Brendan's books:

One Million Followers: https://amzn.to/3yNgYsH

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(00:00) Introduction
(02:56) Why do you do what you do?
(05:45) Why do people fail on social media? 
(08:40) Human psychology of content & storytelling 
 (11:45) Why content is suppressed and downgraded
(14:22) Why does some content going viral?
(15:55) The benefits of building one million followers
(18:05) How to reverse engineer building social platforms
(22:05) How to write an effective marketing hook
(26:20) Best findings from the top creators in the world
(31:12) How Andrew Tate achieved mass virality
(38:08) How to repurpose content the right way 
(40:41) Nuances between content and platforms
(43:25) Retention rate and value of content
(46:00) How to build an audience and community

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Nancy Harhut is the co-founder and chief creative officer of HBT Marketing. Nancy is the author of Using Behavioral Science in Marketing. Getting people to take action is what Nancy is all about. Her speciality is blending best-of-breed creativity with behavioural science to prompt response. Nancy’s been named one of the 10 Most Fascinating People in B2B marketing, a Social Top 50 Email Marketing Leader, and a Top 40 Digital Strategist.

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(00:00) Introduction
(03:05) Why do you do what you do? 
(05:02) What behaviour triggers do consumers make?   
(07:07) What are customers searching for in social proof? 
(09:07) How to get quality testimonials for social proof
(11:16) How to get existing customers to leave reviews
(14:52) Eye-magnet words to increase engagement
(17:15) The best words to use for copywriting & sales
(20:33) The benefits of giving more than you get
(25:45) How to capture people's attention for free 
(29:30) How to generate urgency & scarcity 
(32:20) How to nail email marketing for sales
(33:50) How important is storytelling for sales?
(37:07) Behavioural science approach to storytelling
(39:50) Customer success stories & product stories
(41:30) The consistency principle for company loyalty
(46:00) The decision making process to make a purchase
(49:10) Behavioural science approach to promotions
(53:50) How to gain authority for marketing & sales

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Tej Talks purchased 15 properties in 9 months, 150+ miles from home, using Investor finance of which he's raised £598,000 in 5 months. All whilst growing a podcast to 550,000 listens in over 100 countries. Tej is a property investor, podcaster and public speaker. Through his own self-education he realised that a 'guide' for property beginners doesn't exist, and most of this knowledge is only found on costly training courses or by trial and error. Tej shares this experience in his characteristic blunt but humorous way.

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(00:00) Introduction
(03:07) Tej's background before property investing
(07:07) How did you start a company without prior knowledge? 
(10:55) What was your property investing strategy?
(13:50) Experience based knowledge vs. textbook knowledge
(16:10) Questioning conventional wisdom
(19:16) How to unlearn traditional behaviours
(22:10) Environment design & hanging around with A-Players
(25:40) How to approach investors for capital
(29:00) The benefits of personal branding for sales
(33:10) What would you have done differently?
(36:00) Income producing activities & outsourcing
(39:00) What type of properties do you target?
(46:40) What was your worst moment in property? 
(49:30) Current market conditions & sentiment 
(55:35) Step by step process to get started

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Dan Go is the high performance coach for busy entrepreneurs. Dan is from Toronto, Canada and the CEO of High Performance Founder. Dan has spent 15 years coaching thousands of clients, helping them lose over 100,000+ pounds while growing one of the most successful gyms in Toronto. Then, in 2018, Dan left the gym world to help high achieving entrepreneurs improve their health and build world class bodies. Check out Dan's newsletter, The High Performance Journal, and podcast, The Dan Go Podcast.

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(00:00) Introduction
(03:38) Why do you do what you do?   
(07:32) Primary symptoms of being out of shape
(12:26) Monitoring the progress of health & fitness 
(14:22) Process versus outcome based fitness metrics
(17:55) How to enjoy the process psychologically   
(20:55) Delaying gratification & playing the long game 
(26:00) Building a body is like building a business
(30:38) Stress eating and emotional control
(35:20) How should busy people structure their life? 
(42:55) Is there certain foods to stay away from?
(45:10) Improving gut health with nutrient dense foods
(47:50) Managing carbohydrate and insulin sensitivity
(53:00) Link between carbohydrates & inflammation 
(57:08) How to optimise your cognitive function 
(01:01:45) Circadian rhythm and sun exposure
(01:03:30) Sleep performance and neurological disease
(01:09:00) What happens when we sleep

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Adrian Hon is the co-founder and CEO at Six to Start, author and speaker at various events including TED conference, the Long Now Foundation, GoogleX, and Disney Imagineering. His most recent book, You've Been Played: How Corporations, Governments and Schools Use Games to Control Us All is the topic of conversation today in a fascinating podcast around gamification.

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(00:00) Introduction
(03:13) Key elements of game development
(08:03) Human psychology & economics of game development
(11:14) Why did you write You've Been Played?   
(13:40) Good versus bad gamification
(17:08) Gamification in Amazon, Uber & corporations 
(20:50) Feedback loop & reward system in corporations 
(24:50) Research of gamification in the workplace
(27:45) Social credit scores in China
(31:40) The accuracy and reliability of social credit scores
(38:10) Gamification in the education system
(43:40) Long term negative impacts of gamification 
(46:30) Preventative measurements to gamification   
(50:30) How can individuals take more ownership? 
(55:08) Committing to a vision & purpose

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Ned Phillips is the Founder, and Chief Executive Officer of Bambu. Before founding Bambu in 2016, Ned was one of the first online brokers and was promoted to Managing Director at E*TRADE. Ned is an ultra-marathon athlete and his next challenge is the backyard ultra-marathon event in Singapore.

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(00:00) Introduction
(02:14) Why do you do what you do? 
(05:57) The history of ultra-marathon events
(07:55) The mindset of ultra-marathons 
(13:40) Pain cave & physical limitations
(15:50) How to prepare mentally for endurance
(18:50) Confidence and being self-conscious 
(22:05) Similarities between startups & endurance
(26:50) How do you set goals & targets?
(29:49) The background of backyard ultra-marathons 
(36:50) The world championships of backyard ultras 
(39:50) Sacrifices required to be a top athlete
(44:05) Failure & quitting in ultra endurance 
(46:45) What is your perspective on the world?
(50:35) Lessons learned from poker   
(51:50) Human psychology and poker   
(56:00) Trading In The Zone by Mark Douglas
(01:02:11) How do you delay gratification? 
(01:05:51) Stress & nutrition as a founder
(01:09:30) How do you design your environment? 
(01:14:16) Nutrition requirement as an ultra athlete 

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Graham Brown has spent over fifteen years helping corporates, startup founders and storytellers find their voice. Graham is the founder of CEO Pikkal & Co, who creates award winning podcasts for brands. He is the host of his own podcast called Podcast Maps. In Graham’s spare time, he is also an ironman triathlete.

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(00:00) Introduction
(02:05) Why do you do what you do? 
(04:50) How to stand out as a introvert 
(07:01) When did you lose faith in the traditional system?
(10:26) What did you learn from programming?
(12:45) What did you learn from travelling the world?
(18:43) Have you ever felt lost when travelling? 
(20:14) The search for happiness & purpose
(22:00) Do more of what makes you happy
(24:45) Enjoying the process & living in the moment
(27:50) Independent thinking & external influences
(32:50) How can someone be a young leader?
(36:15) The power of attention & building authority 
(41:00) Life is not a zero-sum game
(43:45) Adopting a growth mindset in life
(47:00) How to build trust and authority?
(51:45) How do you find your niche and brand image?
(55:10) Following through on opportunities     
(57:30) Embracing imposter syndrome

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