Matt Isherwood is the author of “Designing eCommerce Websites – 66 Guidelines, A UX Design handbook for Great Online Shops”. Over the years Matt’s worked at the BBC and onefinestay, and now specialises in working with growing startups. If this all sounds a little familiar… it’s because back in 2017 we had Matt on the show (episode 111) to talk about the first edition of the book. Now in edition 2 it’s grown from 54 guidelines to 66! So well worth getting your hands on edition 2.

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