The Boss in Heels Podcast

Laura Kennedy: Fashion, Fraud & Becoming A Visionary Female Founder


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Lauren Kennedy is the fraud-fighting force behind Verity AI and High End, and a visionary founder at the cutting edge of fashion, tech and trust.

Lauren is redefining what it means to be a female tech founder. With a rare blend of creativity and data science, she’s building the AI infrastructure that underpins the booming $350B secondhand fashion market, protecting consumers from increasingly sophisticated counterfeits while unlocking trust at scale for brands, platforms, and buyers alike.

In this episode, Laura and I discuss:

  • Laura’s journey from fashion designer to Macquarie Bank’s fraud analytics lead, and now to tech startup founder
  • What is takes to build a tech company, and the challenges that Laura has overcome 
  • Why fashion resale is the next big battleground for e-commerce fraud
  • How Verity AI is utilising technology to fight scammers 
  • Laura’s habits, routines, mindset and more

If you enjoy this episode, please take a moment to subscribe, rate and review the Boss in Heels Podcast on ⁠Apple Podcasts!⁠

Please also recommend the podcast to a friend, family member, colleague or someone in your network who you know would benefit from listening to these episodes. Not only does it help us to grow the podcast, however also ensures that we are reaching the right audiences!

You can connect with Laura here:

Instagram: @joinlauren

@joinhighend

@verity_ai

App: 

High End 

Verity AI 

Connect with me on social!

Instagram: ⁠@lara_nercessian_⁠

LinkedIn: ⁠Lara Nercessian⁠

Website: ⁠www.laranercessian.com⁠

Email: [email protected]

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The Boss in Heels PodcastBy Lara Nercessian

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