To The Root

Lead Gen Vs Sales Content with Cierra Robbins


Listen Later

Join Robyn Spangler R.D. on the To The Root Podcast  as she delves into insightful conversations with thought leaders and changemakers like Cierra Robbins R.D., a seasoned Dietitian and Sales Coach. They dive deep on the crucial distinction between lead generation and sales content strategies. Plus, they unpack the nuances of effectively driving leads versus converting them into sales, offering practical insights and proven tactics for each stage of the customer journey. Cierra also shares her expert perspectives on crafting compelling lead generation campaigns that resonate with your audience and leveraging sales content to maximize conversion rates. Tune in now!


Use the code ROOT at check-out for 10% off Rayvi: https://rayvishop.com/

Highlights:

  • Lead generation vs. sales content
  • Types of lead gen content
  • Strategies to Turn Audience Engagement into Revenue
  • Importance of authenticity and vulnerability in content.
  • Importance of starting lead gen early, not just before launches.
  • Channels for lead gen beyond Instagram: TikTok, podcasts, networks.
  • How to balance Lead Gen and Sales
  • Practical steps for promoting email list and tracking conversions.


Connect with Robyn:

Instagram: @nutritionbyrobyn and @fnpinstitute

Website: https://www.fnpinstitute.com/


Connect with Cierra Robbins:

Instagram: @sell.with.cierra
Website: https://cierrarobbins.com/
LinkedIn: www.linkedin.com/in/cierrarobbins/ 

...more
View all episodesView all episodes
Download on the App Store

To The RootBy Robyn Spangler

  • 5
  • 5
  • 5
  • 5
  • 5

5

88 ratings


More shows like To The Root

View all
The Human Upgrade: Biohacking for Longevity & Performance by Dave Asprey

The Human Upgrade: Biohacking for Longevity & Performance

7,219 Listeners

The Funk'tional Nutrition Podcast by Erin Holt

The Funk'tional Nutrition Podcast

781 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,702 Listeners

The Genius Life by Max Lugavere

The Genius Life

4,914 Listeners

The Hormone Solution with Karen Martel by Karen Martel: Certified Hormone Specialist

The Hormone Solution with Karen Martel

335 Listeners

On Purpose with Jay Shetty by iHeartPodcasts

On Purpose with Jay Shetty

27,726 Listeners

Well with Arielle Lorre by Dear Media, Arielle Lorre

Well with Arielle Lorre

4,095 Listeners

Be Well by Kelly Leveque by Kelly Leveque

Be Well by Kelly Leveque

1,414 Listeners

Culture Apothecary with Alex Clark by Turning Point USA

Culture Apothecary with Alex Clark

14,629 Listeners

Hormone Healing RD by Amanda Montalvo

Hormone Healing RD

848 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

21,247 Listeners

Candace by Candace Owens

Candace

11,185 Listeners

Good Hang with Amy Poehler by The Ringer

Good Hang with Amy Poehler

12,732 Listeners

Hello Hormones with Dr. Carrie Jones by Moxie Media

Hello Hormones with Dr. Carrie Jones

61 Listeners