In today’s episode, my guest is Lindy Crea, the VP of Partnerships at Recharge Payments. Recharge is a Shopify Plus Certified App Partner who has built a subscription management solution that helps Shopify brands of all sizes to launch and scale subscription offerings.Subscriptions and the predictable recurring revenue is one of the hottest topics with brands in the direct-to-consumer space.I’m excited to dig into this topic today and how Recharge is leading the way for incremental revenue and lifetime customer value.WHAT YOU WILL LEARN TODAYThe current state of Shopify brands and their subscription offerings.Why the increasing customer acquisition costs and recent supply chain challenges are driving increased demand for subscription solutions.How SMS as a channel is improving the subscription customer experience.Benefits of flexibility and empowerment to winning your customer's hearts.Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.LEARN MORE and grow your Shopify store at <a href="https://ecommercefastlane.com/" rel="noopener noreferrer">eCommerceFastlane.com</a> and <a href="https://www.ecommercefastlanepodcast.com/" rel="noopener noreferrer">eCommerceFastlanePodcast.com</a> Hosted on Acast. See <a rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.

In today’s episode, my guest is Lindy Crea, the VP of Partnerships at Recharge Payments. Recharge is a Shopify Plus Certified App Partner who has built a subscription management solution that helps Shopify brands of all sizes to launch and scale subscription offerings. Subscriptions and the predictable recurring revenue is one of the hottest topics with brands in the direct-to-consumer space. I’m excited to dig into this topic today and how Recharge is leading the way for incremental revenue and lifetime customer value. WHAT YOU WILL LEARN TODAY The current state of Shopify brands and their subscription offerings. Why the increasing customer acquisition costs and recent supply chain challenges are driving increased demand for subscription solutions. How SMS as a channel is improving the subscription customer experience. Benefits of flexibility and empowerment to winning your customer's hearts. Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business. LEARN MORE and grow your Shopify store at eCommerceFastlane.com and eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.

In today’s episode, my guest is Lindy Crea, the VP of Partnerships at Recharge Payments. Recharge is a Shopify Plus Certified App Partner who has built a subscription management solution that helps Shopify brands of all sizes to launch and scale subscription offerings.Subscriptions and the predictable recurring revenue is one of the hottest topics with brands in the direct-to-consumer space.I’m excited to dig into this topic today and how Recharge is leading the way for incremental revenue and lifetime customer value.WHAT YOU WILL LEARN TODAYThe current state of Shopify brands and their subscription offerings.Why the increasing customer acquisition costs and recent supply chain challenges are driving increased demand for subscription solutions.How SMS as a channel is improving the subscription customer experience.Benefits of flexibility and empowerment to winning your customer's hearts.Get today's Shopify ecommerce podcast show notes, full transcripts, actionable DTC marketing strategies, and tips to fast-track the growth and profitability of your Shopify ecommerce business.LEARN MORE and grow your Shopify store at <a href="https://ecommercefastlane.com/" rel="noopener noreferrer">eCommerceFastlane.com</a> and <a href="https://www.ecommercefastlanepodcast.com/" rel="noopener noreferrer">eCommerceFastlanePodcast.com</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Learn How To Turn Transactions Into Relationships With A Subscription Offer

Welcome to eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection. I’m Steve Hutt, your experienced guide and host, here to help you unlock real, sustainable growth for your Shopify store by blending the best of automation with the power of authentic customer relationships.

Since 2016, eCommerce Fastlane has been the weekly pit-stop for ambitious DTC founders and marketers. With over 1.5 million downloads and 400+ episodes, this show is your trusted resource for:

- Proven Shopify strategies, apps, and best practices that drive measurable results
- Digital marketing tactics and retention playbooks that balance AI with genuine human touch
- Real-world founder stories and lessons learned from my own journey and 400+ interviews with industry leaders
- Deep dives into emerging tech (AI, AR/VR, automation) and how to use it without losing your brand’s soul
- Operations, logistics, and customer experience solutions that reduce overwhelm and foster loyalty

Each week, I sit down with Shopify partners, marketing experts, and successful store owners who share what’s actually working right now—no fluff, just actionable, battle-tested strategies.

Whether you’re launching your first store or scaling past seven figures, you’ll walk away from every episode with at least one practical idea you can implement immediately.

Ready to thrive in today’s fast-paced ecommerce world—growing smarter, not just faster? Hit subscribe and join thousands of merchants building customer-centric, future-proof brands with eCommerce Fastlane.

Let’s unlock your store’s true potential—together.

Steve Hutt
x-Shopify - DTC Founder - Podcast Host

Website: eCommerceFastlane.com
Newsletter: FastlaneInsider.com
LinkedIn: linkedin.com/in/shutt
X: x.com/stevenhutt
Instagram: https://www.instagram.com/ecommercefastlane
Email: steve@ecommercefastlane.com

Business

Entrepreneurship

Marketing

Welcome to eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection. I’m Steve Hutt, your experienced guide and host, here to help you unlock real, sustainable growth for your Shopify store by blending the best of automation with the power of authentic customer relationships. Since 2016, eCommerce Fastlane has been the weekly pit-stop for ambitious DTC founders and marketers. With over 1.5 million downloads and 400+ episodes, this show is your trusted resource for: - Proven Shopify strategies, apps, and best practices that drive measurable results - Digital marketing tactics and retention playbooks that balance AI with genuine human touch - Real-world founder stories and lessons learned from my own journey and 400+ interviews with industry leaders - Deep dives into emerging tech (AI, AR/VR, automation) and how to use it without losing your brand’s soul - Operations, logistics, and customer experience solutions that reduce overwhelm and foster loyalty Each week, I sit down with Shopify partners, marketing experts, and successful store owners who share what’s actually working right now—no fluff, just actionable, battle-tested strategies. Whether you’re launching your first store or scaling past seven figures, you’ll walk away from every episode with at least one practical idea you can implement immediately. Ready to thrive in today’s fast-paced ecommerce world—growing smarter, not just faster? Hit subscribe and join thousands of merchants building customer-centric, future-proof brands with eCommerce Fastlane. Let’s unlock your store’s true potential—together. Steve Hutt x-Shopify - DTC Founder - Podcast Host Website: eCommerceFastlane.com Newsletter: FastlaneInsider.com LinkedIn: linkedin.com/in/shutt X: x.com/stevenhutt Instagram: https://www.instagram.com/ecommercefastlane Email: steve@ecommercefastlane.com

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Learn How To Turn Transactions Into Relationships With A Subscription Offer

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