The Write Your Own Story Podcast

LinkedIn Without the Cringe: Building Your Brand with Confidence with Angie Snowball


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What if LinkedIn wasn’t just for job hunting—and actually became one of your favorite places to learn, connect, and grow your personal brand?

In this energizing episode of Write Your Own Story, host Betsy Leonis sits down with LinkedIn strategist and storytelling powerhouse Angie Snowball. Together, they bust the myths around LinkedIn (“Isn’t it just for finding a job?”), tackle imposter syndrome head-on, and unpack why every woman—from stay-at-home moms to small business owners and corporate climbers—should claim their space on the platform.

Angie shares her own reinvention journey, from corporate expat to English teacher to personal branding expert, and why storytelling isn’t just a soft skill—it’s a power move. This is the pep talk every woman needs to get visible, get clear, and start using LinkedIn as the professional playground it was meant to be.

You’ll learn:

  • Why visibility isn’t self-promotion—it’s self-respect
  • How to get started on LinkedIn without posting a single thing
  • What a “Social Selling Index” is and why it matters
  • How to think about your personal brand without needing a rebrand
  • Why now is always the best time to reinvent yourself

This is not just a conversation about LinkedIn. It’s a rallying cry to own your story, share it unapologetically, and build the future you actually want.

🔗 Ready to stop lurking and start leading?
 This one’s for you.

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The Write Your Own Story PodcastBy Betsy Leonidas

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