Is your small business stuck at a plateau? In this episode, Rachel breaks down how business coaching helps small business owners get unstuck, covering the strategic side (what to sell, who to work with, where to focus your time) and the mindset side (imposter syndrome, confidence, and follow-through). Learn the signs it's time to hire a business coach, what coaching typically costs, and how the right coach helps you finally work ON your business instead of just in it.

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Are you a small business owner who's new to SEO and wants to learn how to get started with it so you can grow your visibility, traffic, leads, and revenue? If so, this week's episode is going to help you get started with search engine optimization. I'm going to walk you through what you need to have ready ahead of time, how SEO works, what small business SEO does for your business, and more. Get started with SEO today with this episode. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Learn how to do SEO on your small business website step by step. Find out what information you need to have before you start choosing SEO keywords or creating any content. If you've never done SEO before, I'll walk you through how to optimize your homepage so you can get started today. Get started with SEO today and help your business be more visible online. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Are you trying to help your small business be more visible online so it can grow? Let me walk you through how small business SEO can help you grow. If you want to increase your online presence, grow your visibility, leads, and customers, this will help. Listen in today and find out. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Are you trying to grow your small business and figure out the best way to reach the right audience? If so, I want you to know that SEO can help you grow your audience, visibility, leads, and sales if you know what to do and how to do it on your website, blog, podcast, or even social media channels. Your ideal customer is searching for information online. Let me help you understand how to find them. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Small Business SEO - What is a title tag, and do I need one? If you're working on SEO for your small business and aren't sure what matters and what doesn't, this week's episode will help you. I'll break down what title tags are, how you write them, what they look like on Google, who they're technically for, and more so you know what to do. 

Once you've written your title tag, the next thing to work on will be your meta description. You can find out more about that here - https://www.etchedmarketing.com/blog/what-is-a-meta-description

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

If you're doing SEO for your small business, the first, most important step might really surprise you. I don't have student start by choosing keywords or even brainstorming the questions they should answer on their websites and blogs. I have them start with something more foundational: who is their ideal customer? You probably have a good idea who your ideal customer is, but if you're anything like my students and clients (and you probably are), you likely don't know them well enough for SEO. Listen in and find out why knowing your ideal customer is super important to your SEO. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Answer engine optimization, AEO, Generative engine optimization, GEO, search engine optimization, SEO... what the heck does it all mean? What is answer engine optimization, and how does it relate to SEO? Do you need to do both for your small business? Have you found yourself wondering about small business SEO and AEO? Join me in today's episode to find out what it all means, and most importantly, what to do for your business. 

Links mentioned - 

https://www.etchedmarketing.com/blog/the-3-pillars-of-seo

https://www.etchedmarketing.com/blog/why-you-don%E2%80%99t-have-to-be-techie-to-do-seo

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Are you working on small business SEO and wondering if Substack might also be a good marketing channel for your business? If so, you're not alone. A lot of my students and clients are finding they love Substack. I wanted to take a bit to explain what you want to think through strategically if you're looking at building out a Substack. It can help or hurt your business depending on how you set it up and what you do with your website and blog content. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7

Is SEO important to your online business? You may be wondering if you're better off with SEO, AEO, GEO, Ads, social media, or something else. Find out how and where SEO fits into your small business marketing plan. I'm here to help you understand how to grow and market your business. 

Support the show

Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class

 
 My free resources are here- https://www.etchedmarketing.com/freebies
 
 

Want to work with me 1:1? 

https://www.etchedmarketing.com/marketing-consulting

 
 Join me in Simple SEO Content -https://www.etchedmarketing.com/yes

Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll

My favorite marketing tools (affiliate links) 

Podcast recording and editing - Descript

Podcast hosting - Buzzsprout

Email Marketing - Active Campaign

Marketing Website Analytics - Clicky 

SEO Tool - Ubersuggest 

 
 
 Do you have a question you'd like me to answer on the podcast? Ask it here -
  https://forms.gle/Fbrqpmss6gxUnaMj7