Join us for a special episode of the REDX Podcast with broker-owner and top-producing agent Kayla Dieppa. In this episode, Kayla shares how she built a thriving real estate business while balancing family life, the mindset shift that helped her dominate expired prospecting, and the role of social media in growing her brand.

Here's what you will discover in this episode...

• How Kayla closes 50 expired listings a year—working only half the year

• The secret to overcoming call reluctance and mastering phone prospecting

• How to leverage social media as a trust-building tool for real estate clients

JUMP TO THESE TOPICS

🏡 0:43 – How Kayla balances running a brokerage and raising three kids

📞 3:07 – Breaking into expired prospecting and learning cold calling

😨 4:55 – Overcoming fear of cold calling and shifting to a service mindset

💰 9:33 – How Kayla closes 50 expired listings a year while working half the year

🔄 22:07 – The secret to prospecting success: Calls, texts, emails, and social media

📱 23:19 – How social media builds trust and attracts real estate clients

😂 28:02 – The power of personality and making real estate fun on TikTok

🎯 31:54 – Advice for new agents: “You don’t have to be the best—just the most consistent”

REACH KAYLA⚡️ Instagram: https://www.instagram.com/kaylatherealtor/?hl=en

RESOURCES:

📌 REDX Prospecting Community Facebook Group: https://www.facebook.com/groups/338535896636645

📌 REDX Ad Builder: https://www.redx.com/products/ad-builder/