Medical Spa Insider

Medical Spa Insider

By American Med Spa Association - AmSpaBusinessEntrepreneurshipMedicineHealth & FitnessManagement
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Medical Spa Insider episodes

  • Member Spotlight: Carthy Craft

    This week, AmSpa Membership Engagement and Advocacy Specialist Michela Bailey, speaks with Carthy Craft, founder and owner, Esse MedSpa + Premier Permanent Makeup. This lively chat covers a wide range of topics, including:

    • How she became an AmSpa member;
  • Favorite travel spots;
  • Favorite treatments;
  • And much more!
  • Music by Ghost Score

    20 min
  • Energy Observation with Cary Deuber: Live from Medical Spa Show 2024

    This week we present Cary Deuber, CRNFA, CANS, on site at Wynn Las Vegas during Medical Spa Show 2024. In her keynote presentation, Deuber shared her journey to aesthetics, explained the practice of observing and studying energies, and offered principles to guide fellow business leaders. Her keynote contains:

    • Her first job and early mentorship;
  • Giving people your energy and establishing trust;
  • How she found her way to the medical field;
  • The decision to open Lemmon Avenue;
  • Three principles of leadership;
  • And more!
  • Music by Ghost Score.

    32 min
  • Preparing to Sell Your Med Spa: Insight from a Management Consultant

    This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with Annie Robertson Hockey, president and head of consulting at Skytale Group. They dive into Hockey’s entrepreneurship, her experience in management consulting, and her advice for aesthetic business owners preparing to scale and sell. Their conversation includes:

    • When to start preparing for the selling process;
  • Four areas of focus when you are getting ready to sell;
  • Transitioning from a producer to a leader;
  • Navigating regulations, risk and reputation;
  • Finding opportunities for improvement;
  • Customer retention vs. customer acquisition;
  • And more!
  • Music by Ghost Score.

    40 min
  • Decoding New Employee Classification Rules for Your Medical Spa

    This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with Paul Edwards, founder and CEO of CEDR HR Solutions. Drawing on Edwards’ more than 25 years of human resources expertise, they discuss recent regulation changes that could impact how your medical spa handles non-compete agreements, employee overtime and independent contractor status. They explain:

    • Why lawsuits may affect the outlook of the FTC’s Non-compete Clause Rule;
  • How non-solicitations, NDAs and non-competes create complications;
  • Who should be classified as an exempt or non-exempt employee;
  • Whether an injector should be classified as an independent contractor;
  • What the penalties may be if you misclassify an employee;
  • And more!
  • Access more free educational resources for your aesthetic business at https://www.cedrsolutions.com/amspa/.

    Music by Ghost Score.

    50 min
  • The Current & Future State of the Medical Spa Business with Alex Thiersch

    Live from the 2024 Medical Spa Show in Las Vegas, AmSpa founder and CEO Alex Thiersch, JD, shares fresh insights on the rapid growth of the industry and an exclusive preview of their upcoming State of the Industry Report.

    Twelve years ago, Alex’s work as an attorney helping a solo medical spa owner led him to establish AmSpa to offer essential guidance on compliance and safety for others within the industry.

    Since then, he and his team have introduced much-needed resources for med spa owners including boot camps and courses for business, legal, and safety training.

    With legislative work happening behind the scenes in every state to develop rules and regulations, often without the input of those in the medical aesthetics industry, Alex emphasizes the importance of staying organized and having a seat at the table as new laws are introduced.

    Host

    Tyler Terry, Director of Sales, MedSpa at Nextech

    Guest

    Alex Thiersch, Founder and CEO of AmSpa

    Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. Learn more about Nextech’s industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/.

    27 min
  • Building a Successful Med Spa with Shawna Chrisman and Maegen Kennedy

    This week, AmSpa President and COO, Cathy Christensen, speaks with Shawna Chrisman, NP, CEO and founder of Destination Aesthetics, and Maegen Kennedy, PA-C, co-founder and clinical director of Windermere Medical Spa & Laser Institute. They speak about the current stage of their medical spas, dig into the details of scaling a business, and share insider tips to help new and growing medical spas reach their goals. Their conversation includes:

    • What they’ve learned through expanding to multiple locations;
  • How to prepare for expansion and train your employees;
  • Strategies that have helped their med spas find success;
  • Tracking and responding to the data in your practice;
  • Which KPIs show you the health of your business;
  • Advice for med spas starting out or looking to reach the next level;
  • An original membership model and loyalty program;
  • And much more!
  • Music by Ghost Score.

    59 min
  • FTC’s Final Rule on Non-competes: What You Need to Know

    This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Patrick O’Brien, JD, of AmSpa and Grace Lee, JD, of ByrdAdatto. The attorneys discuss the contents of the Federal Trade Commission’s (FTC) final ruling on the Non-Compete Clause Rule, describing its potential impact on medical spas, the lawsuits challenging the rule and when it may go into effect. Their conversation includes:

    • What non-competes are and what the new FTC rule would prohibit;
  • Which workers are subject and the exception for senior executives;
  • Whether this may impact medical directors and training investments;
  • What changes you should or should not make as an employer; and
  • The expected outlook of this rule.
  • To read their analyses about the FTC’s final rule against non-compete agreements, please view Lee’s article at ByrdAdatto, and O’Brien’s article on the AmSpa Now! Blog.

    Music by Ghost Score.

    30 min
  • Longevity Medicine and Energizing Aesthetics: Live from the Medical Spa Show

    In this episode, AmSpa’s Alex R. Thiersch, JD, and Cathy Christensen speak with Dr. Kay Durairaj, internationally renowned facial plastic surgeon and head and neck surgeon and founder of Beauty By Dr. Kay. They chat on site at Wynn Las Vegas during Medical Spa Show 2024 in a conversation that covers:

    • The holistic wellness solutions energizing our industry;
  • Reversing the age process with bioregenerative therapies;
  • Recognition and rejuvenation at the Women in Aesthetics Leadership Conference;
  • The percentage of women owners and aesthetic patient demographics;
  • Which classes she and her team attend at Medical Spa Show;
  • About the Society for Aesthetic PAs and the aesthetic community;
  • And much more!
  • Music by Ghost Score.

    46 min
  • Medical Spa Show Preview: The Power of Storytelling in Business

    This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with storytelling expert and author Kindra Hall. They discuss her early experiences with storytelling, how she brought her storytelling expertise to businesses, and what attendees at Medical Spa Show 2024 will learn during her keynote presentation “Stories that Stick: The Irresistible Power of Storytelling.” Their conversation includes:

    • The challenge and opportunity of storytelling in business;
  • An overview of the actionable strategies she shares at Medical Spa Show;
  • How she discovered her talent for storytelling;
  • Finding and sharing the stories in organizations;
  • The process of transitioning to her career as a professional storyteller;
  • How the stories we tell ourselves influence our actions;
  • About Hall’s books and upcoming launch;
  • And much more!
  • Don’t miss Kindra’s keynote presentation on Friday, April 12 at Medical Spa Show 2024 as she kicks off the General Session. Register today to reserve your spot!

    52 min
  • The Art of Lease Negotiation from an Interior Design Perspective

    This week, AmSpa President and COO, Cathy Christensen, speaks with Mitra Silva, founder and CEO of Simour Design. They discuss the critical parts of lease negotiation that medical spa owners should master to achieve their profitability and aesthetic goals. Their conversation includes:

    • Measuring for accurate square footage and construction cost analysis;
  • Questions to ask yourself at the start of the real estate search;
  • Avoiding the trap of too-good-to-be-true cost estimates;
  • Evaluating your space for efficiency and profitability;
  • Finding ADA and city regulations before building;
  • Designing around your patient experience;
  • Negotiating your tenant improvement allowance;
  • And more!
  • 41 min

About Medical Spa Insider

From the publisher's feed

AmSpa Founder and CEO, Alex Thiersch, takes an in-depth look at today's aesthetic entrepreneurs and what makes them successful.

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