Michael Williams (IG: @fat.farmers) has a rich and diverse background that has led him to his current role as General Manager of Fat Farmers. 

His journey started with childhood experiences on a family farm near  Adelaide, which instilled in him a deep connection to farming  communities. His career path has been varied, including hotels, real estate  sales, logistics at Qantas, and successfully founding a national PropTech  startup, which was acquired in 2022. 

After briefly retiring in the Limestone Coast region, Michael found himself  drawn to volunteer work with Fat Farmers, distributing thousands of  calendars to local communities. His involvement grew, leading to his role  as Project Officer and now General Manager as of 2024. For Michael, Fat  Farmers is more than just a job; it's a passion project close to his heart,  allowing him to give back to communities that he cares deeply about. 

Michael's fondest experiences involve witnessing the connections and  support fostered within Fat farmers groups, reflecting the genuine  appreciation from farmers and their partners. Now based in Adelaide, he  is enthusiastic about expanding Fat Farmers' reach to more towns across  Australia.

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