Yinka Martin is the founder and CEO at HairWeavon.

A bricks and clicks retailer she founded in 2011 to help women and men experiencing hair loss to find the best Wigs and Hair Replacement Systems.

Ten years on they have just achieved 20% year on year growth.

We chat about

• the empathy superpower
• growing your team,
• email marketing,
• celebrating 10 years in business
• and their migrations from ZenCart to Magento to WooCommerce

Get all the links and resources we mention at eCommerceMasterPlan.com

This podcast uses the following third-party services for analysis:

Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

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