A Productive Conversation

Mike Michalowicz talks about Getting Different


Listen Later

This episode is brought to you by Your Clockwise Week—a personalized weekly structure built around your actual life, not an ideal one. If your week feels full but not fitting, you can learn more at mikevardy.com/yourclockwiseweek.


Mike Michalowicz is an American author, entrepreneur, and lecturer. He is currently an author of seven business books published by Penguin Random House, including ‘Profit First’ and ‘Clockwork’, and is the former host of the "Business Rescue" segment for MSNBC's Your Business. It’s an honor and a privilege to have Mike on the show as we get to explore how to truly succeed through marketing your business.

We explore how to be in control of your leads, Mike’s ‘DAD’ methodology, being different ‘enough’, plain text emails – and fun houses.


Talking Points

  • What inspired Mike to write ‘Get Different’
  • The attitude of experimenting vs planning
  • How to specify your audience
  • Being ‘different enough’
  • Seeking inspiration from other industries
  • Learn how to instantly analyze your marketing campaigns 

  • Quote

    "The creation of new is an improvement of old."


    Helpful Links

    • GoGetDifferent.com
    • ‘Clockwork’ by Mike Michalowicz
    • Clickup

    • Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice.

      If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. Also don't forget to check out all of our podcast sponsors found on our podcast sponsors page.

      If you enjoyed the episode, please leave a rating and/or review wherever you listened to the episode. And if you want to have easy access to the archives of the show and ensure you don't miss the new episodes to come then subscribe to the podcast in the app you're using – or you can do so on a variety of podcast platforms by clicking here.

      Learn more about your ad choices. Visit megaphone.fm/adchoices


      If this episode resonated, I’m exploring ideas like these more deeply in my upcoming book, Productiveness. You can follow along as it takes shape at mikevardy.com/productiveness.

      ...more
      View all episodesView all episodes
      Download on the App Store

      A Productive ConversationBy Mike Vardy

      • 4.2
      • 4.2
      • 4.2
      • 4.2
      • 4.2

      4.2

      102 ratings


      More shows like A Productive Conversation

      View all
      Freakonomics Radio by Freakonomics Radio + Stitcher

      Freakonomics Radio

      32,246 Listeners

      The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

      The Tim Ferriss Show

      16,174 Listeners

      The Art of Manliness by The Art of Manliness

      The Art of Manliness

      14,296 Listeners

      Good Life Project by Jonathan Fields / Acast

      Good Life Project

      3,375 Listeners

      How to Be Awesome at Your Job by How to be Awesome at Your Job

      How to Be Awesome at Your Job

      1,036 Listeners

      The Diary Of A CEO with Steven Bartlett by DOAC

      The Diary Of A CEO with Steven Bartlett

      8,876 Listeners

      Feel Better, Live More with Dr Rangan Chatterjee by Dr Rangan Chatterjee: GP & Author

      Feel Better, Live More with Dr Rangan Chatterjee

      3,903 Listeners

      Everyday Better with Leah Smart by LinkedIn

      Everyday Better with Leah Smart

      355 Listeners

      anything goes with emma chamberlain by emma chamberlain

      anything goes with emma chamberlain

      62,601 Listeners

      The Happiness Lab with Dr. Laurie Santos by Pushkin Industries

      The Happiness Lab with Dr. Laurie Santos

      14,324 Listeners

      Best Laid Plans by Sarah Hart-Unger

      Best Laid Plans

      821 Listeners

      Huberman Lab by Scicomm Media

      Huberman Lab

      29,272 Listeners

      Jillian on Love by Jillian Turecki | Daylight Media

      Jillian on Love

      1,401 Listeners

      The Mel Robbins Podcast by Mel Robbins

      The Mel Robbins Podcast

      20,222 Listeners

      HBR On Leadership by Harvard Business Review

      HBR On Leadership

      170 Listeners