Being in bigger rooms is vital for your professional and personal growth. As you achieve more, such as finishing eight years of higher education and opening your own business, and when you work hard, smart, and consistently over some time, a level of success, you find fewer and fewer friends, family, and support systems who can help you grow even more. 

I started my journey of professional growth in 2013 by surrounding myself with others who were doing big things. As I started to have practice success from 2011-2013, I was finding myself on an island and not having the right people around me to grow even more. 

As I continued to grow and get into even bigger rooms of driven, talented, brilliant people, at times, it felt uncomfortable, but that was just the chasm between where I currently was and the next leap I was about to make. 

In this episode, I discuss the importance of surrounding yourself with other like-minded chiropractors who are doing big things, and how that can help you grow in many areas. 

We often have a limited mindset on investing in ourselves professionally, whether it is in clinical training but especially when it is business and professional growth. 

The dual dilemma of being a lonely high achiever and not finding ourselves in the right rooms was the genesis of starting the MCM Mastermind in 2022. I couldn’t have foreseen the success of our founding cohort in terms of Return On Investment, relationships built, practice growth results, and that it would max out at 25 members. Every member from 2022 returned to 2023, and 21 of 22 are returning to 2024. 

Here is a short video giving you an insight look of our Mastermind Group: https://youtu.be/1drUA-_OpiI

Since we have filled the East Cohort, we are excited to launch our West Mastermind Cohort for 2024. The locations are in the Pacific and Mountain Time Zone Cities, but you don’t have to reside in the West to attend. 

The transformative purpose of the MCM Mastermind will be to bring a group of 20-25 big thinking members together to help each other exponentially grow their practices and lives. This will not be a didactic lecture style, but rather a facilitation of topics, strategies, and ideas we all work through together.

If you are interested, check out the details here: https://www.modernchiropracticmarketing.com/mastermind-2024-west

It may be time for you to get into a bigger room, and here is your opportunity.

Very few chiropractors have a thriving practice and the freedom of time, travel, and growth that this week’s guest Ryan Wigness DC has achieved. 

It doesn’t happen overnight, but when you strategically focus on your clinical mastery, business strategy, and professional development, you can build the practice that services not only your patients but yourself and your family. 

In this episode, we discuss how Ryan opened his first location in Whitefish, Montana and what helped him grow that location, and the subsequent locations he has opened with the great team he has around him. 

We discuss the following topics that highlight Ryan’s growth over the past 20 years:

*How he started in a small town and how he has adapted to a booming area

*His core treatments and evaluations that he uses in practice. 

*The role of palpation and manipulation in his practice 

*His evolution in growing his business acumen 

*The MPI Adjustathon new DC Only Track and Student Only Track 

*What he has gained from the MCM Mastermind 

*Developing a team around him to exponentially grow 

*The MPI Whitefish seminar he co-hosts each year 

I truly enjoy interviewing DCs in the trenches who are doing it right because of the real-world wisdom that is gained, and I have no doubt you will in this episode. 

If you are interested in the new Dual Track MPI Adjustathon coming up in late September, visit the registration page here: https://www.motionpalpation.org/adjust-a-thon-sep-30-oct-1-2023

Most employers wish their employees cared about the business as much as they do. Most employees wish their employers care about them as much as they care about the business. There’s a disconnect when employers think about their employees but fail to show, tell, and demonstrate they care.

In this episode, I am excited to bring back Joey Coleman to the show. Joey Coleman helps companies keep their customers and employees. As an award-winning speaker, he shares his First 100 Days® methodology for improving customer and employee retention with organizations around the world (e.g., Whirlpool, Volkswagen Australia, and Zappos). His Wall Street Journal #2 best-selling book, Never Lose a Customer Again, shows how to turn any sale into a lifelong customer, and his upcoming book, Never Lose an Employee Again, details a framework that companies around the world can use to reduce turnover and increase employee engagement.

Never Lose an Employee Again provides leaders at all management levels, across all industries, the tools they need to design impactful experiences and interactions across the eight phases of the employee journey. Intentionally, the word used to describe each phase starts with an “A” to remind employers that the goal should be to earn “straight As” from their employees. Throughout their employment, employees will assess, accept, affirm, activate, acclimate, accomplish, adopt, and advocate - if and only if employers hold their hand and help them navigate the journey.

The greatest impact on employee experience comes within The First 100 Days®. These opening days can make (or break) the employee’s experience. But if done right, an employer can build a solid foundation for the relationship, leading to greater engagement and retention in the future.

Designing an impactful employee experience doesn’t require an organizational overhaul. It doesn’t require considerable investments of time and/or money. It just requires a commitment to the consistent enhancement of the employee experience.

To purchase your copy of Joey’s Book:

Amazon: https://amzn.to/3WHOTME

B&N: https://bit.ly/NLEA-BN

Bookshop: https://bit.ly/GetIndieBooks

Improving your communication and speaking skills is the fastest way to grow your practice, build trust with your patients and position yourself as an expert in your community. 

One of the biggest misconceptions is that great public speakers and communicators are born that way. Sure, some have a unique talent, however, much of what you see from great speakers and communicators is a learned skill. 

In this episode, I interview my speaking coach Deirdre Van Nest of Crazy Good Talks on how to improve and utilize public speaking and patient communication to grow your practice. 

Deirdre Van Nest is a top-rated international Keynoter, Speaking Coach, Story Strategist, and the founder of Crazy Good Talks; a company devoted to helping professionals and entrepreneurs fast-track their Know, Like, and Trust Factor so they get to the “YES!” quicker. 

In this episode, we discuss many topics to improve your communication, including, but not limited to. 

*How to overcome your fears of public speaking 

*How to improve your public speaking 

*Developing your “Signature System” 

*Effectively title your talk 

*How improving your speaking can improve other aspects of communication such as patient communication, team leadership and recording marketing videos. 

*Developing your presentations. 

*How to compel your audience to act 

Much more! 

If you’d like to find out more about how to improve your public speaking, you can find out more about Crazy Good Talks here https://crazygoodtalks.com/

Many chiropractors are busy and broke, or busy and broken. It shouldn’t be that way, and it doesn’t have to be that way. It may take some challenging work to get there, but having healthy margins in your life should be the lighthouse. 

We often only think of the word margin as it relates to profit, however, there any multiple aspects of margin you should strive for in your professional and personal life. 

A recent book I read “Margin: Restoring Emotional, Physical, Financial and Time Reserves to Overloaded Lives.” by Richard Swenson, M.D. has provided me with clear insights on this topic and how it relates to chiropractors. 

In this episode, I discuss how to evaluate and improve the margins in your life, and what I am looking at improving for myself. I hope you leave this episode with some thought-provoking ideas on how you can design more margin for yourself and your family.

Many chiropractors sell products in their practice, be it pillows, supplements, topical analgesics, etc. But are you doing it elegantly and effectively? 

In this episode, I interview Paul Timko who has decades of experience helping providers integrate products into their practice and how to utilize them to help your patients first and increase revenue second. 

There are many misconceptions about selling products in your practice and this episode is designed to help you in the following ways:

*What types of products to offer in your practice 

*How to align your product supply with your patient's active care in your practice 

*Utilizing certain products for at-home conjunctive care

*Selling yourself on products before selling them to your patients 

*Using education not selling

*Success stories 

*Strategies to improve product sales in your practice. 

Paul is a great person for this topic because, like you, he has achieved the amazing balance of being great at sales without being felt like you are being sold to. Paul is great at educating in an elegant and ethical manner to improve the desired outcomes of the patient. 

If you’d like to find out more from Paul or Stop Pain, find out more at stopa.in/MCM.

Are you chronically putting off things you know you need to do that, when delayed, impact you negatively? 

You are not alone, but it doesn’t have to stay that way. You don’t have to have shame, guilt, and frustration around it. Maybe you need to fully understand what procrastination is and what it is not. 

In this episode, I provide some insights into what procrastination actually is, how to recognize it, and 4 strategies to help overcome it. 

Ironically, it took me an extra two months to do this episode, and I was somewhat beating myself up about it, but then I came across a great definition of what procrastination is, and I share that with you in this episode.

Personal finances can be a struggle for many, not only budgeting, but also saving appropriately. It’s frustrating to work hard and not have a lot to show for it and feel behind.

We got into this profession to help people but also have a level of financial freedom and be on track for a healthy retirement.

In this episode I interview Kim Butler on achieving financial freedom faster and her new strategy and tool to help you actually accomplish it.

Kim is not only an associate coach for Strategic Coach, but also the founder of Prosperity Thinkers where they aim to educate entrepreneurs, investors, and other wealth-minded people to think and act more Prosperously.

To find out more information about the Current App and how Kim is helping people prosper, find out more here: https://prosperitythinkers.com/Kevin/

Cutting through the clutter in your community and positioning yourself as an expert in a particular niche is the fastest way to build a great reputation and practice.

In this episode, I interview Dr. Donald Murphy of the PSP Program, PSP Network, and the CRISP books we have all come to love. Dr. Murphy shares his insights on professional development, becoming a Primary Spine Practitioner, and other strategies to enhance your clinical skills.

We discuss many topics in this wide-ranging episode, including:

*Furthering your education after chiropractic school

*Does specialization increase your compensation

*How to build your practice as a Primary Spine Practitioner or chiropractic diplomates

*The Network Effect

*Looking at your first 3 years after graduation as a residency

*Positioning yourself as an expert in your community

*Finding positions in larger organizations other than private practice

*Emerging opportunities in the chiropractic profession

This was a conversation I have wanted to have for years, and it was an exciting opportunity to have Dr. Murphy share his wisdom, passion, and professional knowledge with us on this episode.

To find out more about Dr. Murphy, PSP, PSPN, and CRISP Protocols, you can find out more at https://primaryspineprovider.com/

We understand the importance of excellent clinical care for our patients. However, we often forget the importance of effective communication and how that improves their adherence to care and, ultimately, their outcomes. 

As chiropractors, we tend to under-communicate or even over-communicate. We are busy, we are distracted, we don’t have systems in place, and we sometimes assume the patient knows things we know. 

On the flip side, we often verbal vomit on them with too much info, too much jargon, and too much science. It is like drinking water from a fire hose from them on the first visit. It is okay to slowly drip the information to them over the course of their treatment plan so they can comprehend it and actually implement some of it. 

In this episode, I break down 5 phases of patient communication and how you can clearly guide them on their recovery from pain and injury, and then what comes next after they are discharged. 

Just like anything, you may struggle with this communication early into implementing it, but you will improve and you will become great at communicating with your patients. 

I challenge you to implement a system of communication in your practice, implement it, and then practice it with your patients and see the improvement in yourself, patient adherence, and patient outcomes. Communication absolutely has an impact on patient outcomes, so don’t discount its importance.