Not all content is created equal and if you're spending hours creating educational content wondering why it's not translating to sales, this episode will explain exactly why.

This is for the woman who's posting consistently, getting good engagement, people are telling her how helpful she is but her bank account doesn't reflect all that effort. Who's starting to wonder if she's doing something fundamentally wrong with her content strategy.

In this episode:

• The crucial difference between educational content and conversion content
• Why educational content alone will never make you consistent money
• The 5 awareness stages (and how to create content for each one)
• How to audit your current content strategy
• What ratio of educational to conversion content you actually need
• Real examples of how to transform educational posts into conversion posts

Content strategy is a major component of Women That Sell. If you want the full framework with examples and practice, enrolment opens soon. DM me "content" on Instagram @womenthatsell.