Moms in Real Estate

By Moms in Real EstateBusiness Entrepreneurship Kids & Family Careers

Moms in Real Estate episodes

October 08 S4Ep6: Build Community, Build Business: Cassie Roberts on Connection, Growth & Real Estate
What if your best real estate lead generation strategy didn’t feel like lead generation at all?
In this episode, Kristen Cantrell sits down with Cassie Roberts, a real estate agent, community builder, and Hello Culture chapter leader in the Denver/Castle Rock area.
Cassie shares how nearly a decade in real estate has taught her that the one thing she can always count on is change—and how learning to adapt has helped her build a business that works alongside her life as a mom.
But the heart of this conversation is community.
Cassie has turned her natural love for bringing people together into a powerful part of her business. From school events and mom friendships to her annual golf tournament and Hello Culture gatherings, she has found ways to build genuine relationships while doing things she actually enjoys.
Kristen and Cassie talk about:
* Why sphere of influence continues to be Cassie’s biggest source of business
* How community-building can become a natural form of lead generation
* Finding business-building activities that actually fit your life as a mom
* Why you don’t have to cold call or door knock if those strategies aren’t you
* How Cassie turned a small golf event into a **seven-year community tradition with 77 attendees**
* The importance of sticking with something even when the first few attempts feel like a flop
* How getting involved at your kids’ school can create meaningful relationships and business opportunities
* Why connecting with agents and entrepreneurs outside your local market can expand the way you think about your business
* The power of national communities, collaboration, and knowing you’re not building your business alone
* Cassie’s upcoming retreat and why she believes women need spaces for deeper connection
This episode is a great reminder that everything big starts small. You don’t have to build a massive network overnight. Start with what feels natural, bring people together, stay consistent, and let the relationships grow.
Because when you build a business around genuine connection, **the business can grow right alongside the community.**
Become A Hello Culture Chapter Leader: https://thehelloculture.com/
Referral Room: Join The Waitlist: https://heymire.myflodesk.com/thereferralroomwaitlist
Resources & Links
Join Our Facebook Community: https://www.facebook.com/groups/therealmomsofrealestate
Follow along on Instagram @heykristencantrell @momsinrealestate
Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/moms-in-real-estate/id1434458650
Subscribe to our Newsletter: https://heymire.myflodesk.com/momsinrealestate
Become a Sponsor: https://heymire.myflodesk.com/partner
25 min
September 24S4E5: Come Home to Yourself — with Courtney Kattengell
Host: Kristen Cantrell
Guest: Courtney Kattengell
Kristen sits down with Courtney Kattengell, a New Orleans-area broker and 20-year real estate veteran, for a raw conversation about building a 100% referral-based business, the burnout that brought her to her knees, and the deep personal work that led her to launch Righting Real Estate. Courtney shares how she went from a scripted, sales-y approach to real estate to becoming one of the most locally known agents in her market — and why she believes the most important home you'll ever work on is your own.
In This Episode
Courtney's path from public school teacher to 20-year real estate veteran, and the classic "match my teaching salary" story
Her 15-year business partnership with Tiffany, and why so few real estate partnerships last that long
How Courtney became the go-to, locally known agent in her New Orleans-area market through community involvement and cause marketing instead of cold calling or door knocking
Why she's safely 100% referral-based this year, and how that business grew organically through relationships instead of ad spend
The coaching moment that changed everything: a mentor telling her to stop calling strangers and start with the people she already knows
Courtney's journey into burnout — chasing bigger numbers every year while feeling completely disconnected from herself
The personal reckoning that led her into deep healing work: somatic therapy, Reiki, and a three-month shadow work process
How losing a big commission (and the family trip it was funding) forced her to confront how much pressure she puts on herself as a breadwinner
The birth of Righting Real Estate and her Inner Home Method — helping real estate professionals reconnect with themselves beneath the roles and the chase for the next transaction
Why Courtney is officially launching Righting Real Estate at the NAR NXT convention in New Orleans this November, and what her immersive booth experience will look like
A fun close: if Courtney could bring on any influencer or celebrity for a new business, who would it be

"The most important home you'll ever work on is your own." — Courtney Kattengell

Resources & Links
Join the Moms in Real Estate Facebook Community
Learn more about Righting Real Estate: rightingrealestate.com
Follow Courtney on Instagram: @righting_real_estate
Meet Courtney at NAR NXT in New Orleans, November 6-8
Follow along on Instagram @heykristencantrell @momsinrealestate
Subscribe to our Newsletter
Become a Sponsor
32 min
September 17S4E4: Your Money Story Is Driving the Show — with Danielle McKinley
Host: Kristen Cantrell
Guest: Danielle McKinley
Kristen sits down with her close friend and Moms in Real Estate partner Danielle McKinley, a money coach and self-described "money shame slayer," to talk about the subconscious stories that shape our relationship with money — and why even top producers making great income still feel shame around it. Danielle shares her own money story, how she went from exiting a SaaS company to becoming a money coach and licensed life insurance agent, and why she thinks every agent should zoom out and build multiple income streams instead of chasing the next lead.
In This Episode
What it actually means to be a money coach, and why Danielle calls herself a "money shame slayer"
How our money stories form between ages 0-8, and why most of us are unconsciously driven by beliefs we never examined
Danielle's own money story: the moment as an 8-year-old that shaped her entire relationship with money
Why exiting her company didn't "fix everything," and the sabbatical that led her to her life's work
The five common money story patterns Danielle sees across new agents, mid-career agents, and top producers — and why shame shows up differently at each stage
Why asking for help with money should be no different than asking for help writing your first contract
Danielle's SEE method: See your story, Optimize your numbers, Transform through investing, and unlock freedom
How life insurance, structured properly, can protect your wealth while you're still alive to use it
Why Danielle doesn't buy leads and runs her business 100% on referrals
How she "zoomed out" to build multiple income streams — coaching, life insurance, and now getting her real estate license to refer clients into Real Broker
The money alarm hack: setting a daily phone alarm with a positive reframe to rewire your relationship with money through neuroplasticity
Danielle's money story quiz and how to find your own patterns

"Your money story is driving you, whether you're aware of it or not — I want to make sure it's driving you towards your dream life." — Danielle McKinley

Resources & Links
Join the Facebook Community: https://www.facebook.com/groups/therealmomsofrealestate
Take Danielle's Money Story Quiz: https://quiz.daniellemckinley.com/
Search the Referral Network: MIREReferralNetwork.com
Follow Danielle McKinley on Instagram: https://www.instagram.com/moneyshameslayer/
Follow along on Instagram @heykristencantrell @momsinrealestate
Subscribe to our Newsletter
Become a Sponsor
28 min
September 10S4E3: No Cold Calls, No CRM, No Problem — How Amy Miller Built a Six-Figure Referral Business
Kristen sits down with longtime friend Amy Miller, a Phoenix-based Realtor who's built a six-figure business in nine years without ever making a cold call. Amy shares how she leaned into relationships and networking instead of forcing herself into activities she hated, why she's stayed in the same BNI chapter for eight years, and how she runs her business without a traditional CRM, including an unconventional hack using Claude to track client conversations. She also opens up about protecting her Fridays for time with her grandkids and the mindset shift that made her stop chasing what everyone else's business looks like.
In This Episode
Why Amy ditched cold calling and door knocking after trying them once, and leaned into relationships instead
How she built her referral-based business through networking and her sphere of influence
Eight years in the same BNI chapter, and why she evaluates it like any other part of her business instead of following the hype or the hate around it
Advice for anyone intimidated to walk into a networking room: focus on one person, take a friend, and just get through the door
Why Amy doesn't use a traditional CRM, and the email template system that transformed her client communication
Her unconventional CRM hack: using Claude to log conversations, track prospects, and set follow-up reminders
How she rates her own listing presentations by uploading the transcript and asking Claude what she missed
Becoming a grandma in real estate, and why she blocks off every Friday to be fully present with her grandkids
Setting client expectations upfront about her availability, and why that boundary hasn't cost her business
Hiring her first TC, and what she's looking for in her next hire
What "retirement" actually looks like for Amy, and the advice she'd give her first-year self about paycheck expectations
"My business doesn't have to look like what anybody else is doing. I get to run it the way that I want." — Amy Miller

Ad Notes (add links before publishing)
Become A Hello Culture Chapter Leader
Apply Now To Get Into The Referral Room

Resources & Links
Join Our Facebook Community
Follow along on Instagram @heykristencantrell @momsinrealestate
Follow Amy on Instagram @amymiller_azrealtor
Subscribe to our Newsletter
Become a Sponsor
28 min
September 03S4Ep2: The Team Lead Rollercoaster — Why We Almost Quit (And Didn't)
Kristen sits down with three team leads, Mindy Jones, Cassandra, and Rachel Krill, for an honest, unfiltered conversation about the rollercoaster of running a real estate team. They talk about the moments they wanted to quit, why they didn't, and what it actually looks like to build a team (or a micro team, or no team at all) that fits your life instead of someone else's blueprint.
In This Episode
Why the hardest part of leading a team isn't the business, it's finding people with the grit to embrace the suck
The difference between leaders and team members, and why pouring into the wrong people leads to burnout
Mindy, Cassandra, and Rachel's very different team models, micro team, mid-size, and everything in between, and why none of them is the "right" one
Why Cassandra scaled back after realizing a bigger team didn't mean better production
Ditching the word "pivot" for "seasons" — and why your business is allowed to change as your life changes
The moment each guest almost walked away from their team or their business entirely, and what got them through it
Why turnover is more expensive than most agents realize, and the "slow to hire, fast to fire" philosophy
Learning to protect your own definition of success instead of comparing yourself to team photos and award stages
Advice for anyone listening who feels like they're ready to quit right now
Kristen's Hello Culture community-building coaching
The Moms in Real Estate Referral Room and what's inside it
Ad Notes:
Become A Hello Culture Chapter Leader
Referral Room: Join The Waitlist

Resources & Links
Join Our Facebook Community
Follow along on Instagram @heykristencantrell @momsinrealestate
Subscribe to our Newsletter
Become a Sponsor
41 min
August 27S4Ep1: Summer's Over, Let's Get Back to Business
Kristen is back from summer break and kicking off Season 4 of Moms in Real Estate. In this catch-up episode, she reflects on stepping away from the regular schedule to focus on the creative, big-picture side of her business, reintroduces herself for anyone new to the show, and shares just how much the Moms in Real Estate community has grown, from a podcast to a 45,000-member Facebook group.
She also gives an inside look at Hello Culture, her local community-building company, the revamped Referral Room, and what's coming up in Season 4.
In This Episode
Why Kristen took a summer break from Moms in Real Estate's regular programming — and why she's doing it again
A reintroduction to Kristen: founder of Moms in Real Estate, co-owner alongside Randi Mendez, founder of Hello Culture, and Real Broker agent with a network of nearly 400 agents
The story behind Hello Culture — building real, non-transactional community instead of chasing networking events
How Moms in Real Estate has grown from a podcast into a 45,000-woman Facebook community
What the revamped Referral Room offers: featured local agent listings, peer reviews, marketing meetups, monthly referral masterminds, and weekly Playbook Series drops
The heart behind the podcast — real stories, real struggles, and the moms behind the business
A first look at what's coming in Season 4 guest lineup
"Stop chasing rooms and start creating them." — Kristen
Ad Notes:
Become A Hello Culture Chapter Leader
Referral Room: Join The Waitlist
Resources & Links
Join Our Facebook Community
Follow along on Instagram @heykristencantrell @momsinrealestate
Subscribe to our Newsletter
Become a Sponsor
9 min
June 04S3Ep15: Blueprint for Building a Business You Actually Enjoy with Erin Bradley
What if growing your real estate business didn’t require sacrificing your family, your sanity, or yourself?
In this episode, Kristen sits down with Erin Bradley, founder of Pursuing Freedom, author, coach, and former mortgage professional, to talk about her journey from financial rock bottom to building a thriving business and life by design. Erin shares how a simple mindset shift inspired by The Go-Giver transformed the way she approached relationships, referrals, and success.
Together, they dive into:
Why being a resource is more powerful than being a salesperson
How to grow your business without burning out
The real reason many women play small
Building authentic relationships that lead to opportunity
Investing in yourself through masterminds, retreats, and community
Letting go of mom guilt while creating a life your children can learn from
If you've ever felt successful on the outside but overwhelmed on the inside, this conversation will remind you that there is another way, and that the freedom you're chasing may be closer than you think.
Resources & Links:
Follow Erin Bradley on Instagram @pursuingfreedomofficial
Join the Facebook Community: Moms in Real Estate
Moms in Real Estate Referral Network: Find referral partners across the U.S.
Apply to Be on the Podcast
Follow along on Instagram @heykristencantrell & @momsinrealestate
Watch on YouTube
Subscribe to our Newsletter
Become a Sponsor
Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌
The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE
Get a free week on content from Coffee & Contracts!
Coffeecontracts.com use code MIRE for $20 off
32 min
May 28S3Ep14: The Relationship-First Realtor: How Amy Ahlers Builds Community That Converts
What if growing your real estate business didn’t require cold calls, awkward DMs, or chasing leads all day long?
In this episode of Moms in Real Estate, Kristen sits down with Sonoma County Realtor and community builder Amy Ahlers to talk about creating a business rooted in relationships, local connection, and authentic community. From launching her hyperlocal podcast Beyond the Vines to supporting small businesses and nonprofits, Amy shares how she’s built a thriving referral-based business by simply showing up and serving people well.
They also dive into the realities of balancing motherhood and entrepreneurship, setting boundaries with clients, delegation, podcasting as a networking tool, and how AI is starting to change the way real estate agents operate behind the scenes.
If you’ve ever wondered how to grow your business without feeling salesy this conversation is packed with ideas you can actually implement. Plus, there’s a surprisingly strong case made for house cleaners, bunny ownership, and protecting car ride conversations with your kids.
In this episode, we cover:
Building a referral-based business through community
Using podcasting to create authentic relationships
Supporting local businesses as a marketing strategy
Balancing motherhood, sports schedules, and real estate
Delegation tips that actually make life easier
AI tools Realtors should start paying attention to
Why relationships will matter even more in the AI era
Resources & Links:
Follow @amyahlers_realtor on Instagram
Join the Facebook Community: Moms in Real Estate
Moms in Real Estate Referral Network: Find referral partners across the U.S.
Apply to Be on the Podcast
Follow along on Instagram @heykristencantrell & @momsinrealestate
Watch on YouTube
Subscribe to our Newsletter
Become a Sponsor
Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌
The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE
Get a free week on content from Coffee & Contracts!
Coffeecontracts.com use code MIRE for $20 off
29 min
May 21S3Ep13: You’re Not Behind, You’re Just Playing Small: A Wake-Up Call for Moms in Real Estate with Kacia Ghetmiri
If you’ve been questioning whether you can actually build a big business as a mom… this episode is your sign.
I’m joined by Kacia Ghetmiri, podcast host, investor, and brand new agent who’s already closed millions in volume while navigating pregnancy and motherhood.
We talk about what it really takes to grow in this industry without losing yourself in the process and why your current season might be your biggest advantage, not your limitation.
We cover:
How to stop overthinking and start moving
The power of proximity and getting in the right rooms
Why confidence comes after action (not before)
Reframing burnout, comparison, and mom guilt
Creating a business that actually feels fun
This is the mindset reset every woman in real estate needs.
Resources & Links:
Follow Kacia on Instagram @kacia.ghetmiri
Follow and listen to the @empower.herpodcast
Join the Facebook Community: Moms in Real Estate
Moms in Real Estate Referral Network: Find referral partners across the U.S.
Apply to Be on the Podcast
Follow along on Instagram @heykristencantrell & @momsinrealestate
Watch on YouTube
Subscribe to our Newsletter
Become a Sponsor
Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌
The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE
Get a free week on content from Coffee & Contracts!
Coffeecontracts.com use code MIRE for $20 off
34 min
May 07S3Ep12: Become the Local Authority: Jessie Vukobratovich’s Social Media Blueprint for Realtors
Jessie Vukobratovich is proof that social media success isn’t about luck, it’s about staying in the game long enough to figure out what actually works. After six years of inconsistency, frustration, and posting content that completely missed the mark, Jessie finally made a shift that changed everything.
In this episode, she shares the exact moment she stopped focusing on what she thought people wanted (hint: market stats ????) and started creating hyperlocal, community-driven content her audience couldn’t stop watching. The result? Explosive growth, thousands of new followers in a matter of days, and now a steady stream of inbound leads every single week.
But it’s not just about going viral. Jessie breaks down how she turned attention into actual business, using simple but powerful systems like automated messaging, strategic lead capture, and consistent follow-up to convert views into closings. We’re also talking about the real side of growth: the months of posting with zero results, the overwhelm when leads start pouring in, and the investments she made (even when it felt risky) to build a sustainable, scalable business.
Resources & Links:
Follow @jessievrealty on Instagram
Join the Facebook Community: Moms in Real Estate
Moms in Real Estate Referral Network: Find referral partners across the U.S.
Apply to Be on the Podcast
Follow along on Instagram @heykristencantrell & @momsinrealestate
Watch on YouTube
Subscribe to our Newsletter
Become a Sponsor
Check out our amazing sponsors:

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌
The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE
Get a free week on content from Coffee & Contracts!
Coffeecontracts.com use code MIRE for $20 off
25 min

About Moms in Real Estate

From the publisher's feed

Real, raw, and relatable with host Kristen Cantrell. The Moms in Real Estate podcast exists to remind you that you’re not alone in this. We share honest conversations with moms just like you—about real estate, motherhood, ambition, burnout, growth, and everything in between.