How to Make SEO Articles Better

1. Answer the question in the first paragraph, even if it’s just a quick summary.
2. Be direct with the headlines
3. The Smart Way to Kill Algae In Your Pool Quickly -> The Fastest Way to Kill Pool Algae
4. Video should be near the top after the intro. I believe most people rather watch than read. Under the video we can include a Lasso box to one of our products.
5. Edit so it reads at a 3rd grade reading level
6. Create custom graphics for each post and make it feel like it’s part of the flow. Text should be limited so it can be read on a mobile device.
7. Create new featured image
8. FAQs are good if they do not make sense to include within the content.
9. Do not include complex charts. They cannot be read on a mobile device. Instead, replace these with a custom lead generation box to download the cheat sheet which will include charts.
10. Add built-in calculators where it’s appropriate 
11. Before making any improvements, collect questions using crazy egg for about a month or so. This will probably only work on popular articles or if we pay for traffic just to learn.

I took a prioritized article to improve and came up with a bunch of ways it could be done to gain SEO traction.

I came up with a way to prioritize what articles need SEO the most.

How to build business systems that allow for steady growth without requiring constant personal involvement or oversight.

The One-Hour Content System - Breaking down my streamlined process for creating high-quality content in just 60 minutes.

1. Train an AI to generate content ideas
2. Tell the AI to flesh out my favorite ideas
3. Add those ideas to Asana and schedule them to be recorded
4. Hire someone to edit and publish your filmed content

I think this one is obvious, don't you?

I read this blog post and give my take: https://www.justinwelsh.me/newsletter/you-are-what-you-tolerate

I thought this episode might be a fun, off-topic idea to tackle. Let's see...

Could you tell us the story of how you launched your swimming pool course for the first time? How long did it take? Was it difficult or easy? How did you decide to promote the course at the very beginning? And what were the results? Any insights to share for someone launching a course for the first time?

What metrics do you track on your website? How do you set up your tracking? How has your tracking software changed over the years?