MWH 228 : How She Went From Selling At Markets To Mastering Online with Liv Morgan of By Liv

Thinking of starting a membership or subscription for your business? You're in the right place!

This episode of the Mums With Hustle Podcast is proudly brought to you by the TRIBE Experience. As I’ve told you, the month of April is all about memberships, subscriptions and recurring revenue. So stick with me because you’re in for one heck of an episode!If you’re not familiar with the TRIBE Experience, it is an incredible online course led by my mentor, Stu McLaren. Stu is the go-to guy when it comes to helping business owners come up with recurring revenue streams in their business aka memberships and subscriptions.Have you been thinking about starting a membership or subscription? Or maybe you have one but it’s not growing the way you want and it’s starting to burn you out? Then you may want to check out Stu’s FREE workshop that kicks off THIS WEEK on April 23, 2020.You can go to mumswithhustle.com/tribe to get registered for your free seat.I’m also excited to share with you that I am going to be hosting an exclusive pop-up Facebook Group experience to support members of the Mums With Hustle community who have saved their seat for Stu’s free workshop. The Facebook group is called “TRIBE Workshop Pop-Up Group with Tracy & Karl Harris.”You will be able to join me and my husband, Karl, who will be in the group as your additional coach. We will help you implement the lessons and teachings inside Stu’s free workshop. And we’ll also be hosting Q&As and bonus coaching!We’ll be there to help you with accountability so that you are going through Stu’s workshop and coming out to the other side with total clarity of what your membership or subscription can look like.This week’s episode is going to be all about memberships, and I’ve invited one incredible lady who is a TRIBE graduate and member of my Inner Circle Mastermind onto the podcast. It’s Liv Morgan from By Liv!During this episode, Liv is going to share what prompted her to join TRIBE as a product-based business and how TRIBE has helped her decide what type of membership suits her unique business and her audience. She’s also going to share her top membership tip for those of you who are thinking about starting a subscription or membership in your business.For your reference, I also went through the four different types of memberships in last week’s episode of Mums With Hustle podcast. If you want to know more about which type of membership best suits your niche or business, go back and listen to the episode just before this one.Okay... Let’s get into it!

ABOUT TODAY’S GUEST

Liv has a product-based membership for her business By Liv. She’s a mum of two and a wife. She makes earrings into moments with timeless designs for her lovers of colours, simplicity and originality.Liv has been part of Mums With Hustle community for years. She has done my flagship course Hashtag Hustle and one-on-one coaching with me back in the day when I offered it. She’s also part of the Social Method Society and my Inner Circle Mastermind.Liv’s business started as a hobby when she was at home with her youngest child. When she first started her business, she used to make kid’s clothes where she would add cute buttons to them. And that is where she got the inspiration to make her earrings!

TAKING HER BUSINESS ON THE ROAD

Not long after her business started, Liv and her family hit the road in a caravan. They traveled all around Australia for two years.During their travels, Liv and her family went to markets to sell her earrings. She introduced herself to everyone she met and she grew her online following in this way.Liv really valued meeting people in person and that translates to the relationship she built (and keeps buildi...