Built To Grow Fitness Business

My Business Is Different


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"But my business is different."

How many times have you told yourself that? It’s a common refrain among gym owners who believe their challenges are unique and that the solutions that work for others won’t apply to them.

In this episode, Tim and Randy break down the "my business is different" mindset that holds so many back from achieving real growth. 

They explain how the systems and processes that lead to success – whether in marketing, staffing, or automation – are universal and can be applied to any business, in any industry.

They share real-life examples of owners who initially resisted change, only to find that adopting proven methods resulted in significant growth in their businesses.

The truth is that your business isn’t that different. This belief is just an excuse to avoid making necessary changes that feel too emotionally difficult to face.

If you’re ready to stop making excuses and start making changes, this episode is for you.

Tune in to learn how to overcome this limiting mindset and start making the necessary changes to transform your business today!

Key Takeaways:

  • Intro (00:00)
  • The “my business is different” mindset (01:10)
  • Systems are key to lasting success (05:46)
  • Are you the biggest obstacle in your business? (09:11)
  • Act now or watch your business collapse (11:01)
  • Why immediate action is crucial for growth (15:06)

Additional Resources:

- Get your early bird ticket for the 2025 Growth Summit in Nashville 

- Get access to the 2024 Growth Summit recordings

- Tim's new book - Built to Win by Tim Lyons 

- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group

- A tool for deciding on new gym services – 5-Question Matrix 

- SOP in a Day Workshop 

- An app designed for semi-private training - Semi Private Pro 

- Check out our Switch to Semi-Private course 

- Business Accelerator Program  

- Learn more about The Iron Circle 

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Built To Grow Fitness BusinessBy Tim Lyons and Randy Angsten

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