Here's 7 things I see holding business owners back from their goal to build a leveraged business model.
This is based off seven years of experience and working with hundreds of online founders, and noticing patterns.
I hope recognising these will help you to shortcut the process.

[PS Our newsletter is live! Subscribe here].

1️⃣ Time & the Hockey Stick Effect
Building a leveraged business model takes MORE time upfront, and less time later on.
2️⃣ Misaligned Positioning
Get clear on who your offer serves, and match what you do to their problem.
3️⃣ Too Many Offers
At max, you need three offers - an audience offer, a core offer and an anchor offer. They should all complement and feed into each other.
4️⃣ Not Applying Scalable Traffic Strategies to a Scalable Business Model
The traffic strategies that work for a 1:1 or service business model won't be enough when trying to sell a leveraged offer. More units to sell means that you need more eyeballs to see your offers.
5️⃣ Not Making ROI based investment decisions
Once you have the offer sorted, learn the math involved to make ROI based decisions to invest wisely to grow.
6️⃣ Solving the Wrong Problem
Knowing the problem, and solving the right one, will cut your journey in half (or more)
7️⃣ Product-Model-Founder Misalignment
There is no right way of doing online business, only what is right for you.
You need clarity on your endgame, and the model that fits you as the founder.

In Lifestyle Business School, we focus on a structured approach to building a leveraged, expertise-based business model - actively working to avoid these pitfalls to build an aligned model with structured strategy that is right for YOU.
Join Lifestyle Business School at lifestylebusiness.school/join.

Want more? Here’s how we can help you:

→ Free Workshop — Create our knowledge-based lifestyle business in 2025

→ Subscribe to the Fully Free Newsletter — Come and join the party on Substack! Subscribe for weekly articles, essays and behind the scenes to help you build a lifestyle business.

→ Join Lifestyle Business School — Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot.