Bill Eckstrom is a renowned keynote speaker, founder and CEO of EcSell Institute, and author of The Coaching Effect. He’s not just passionate about growth, he’s obsessed with it.

In this episode, we’re thrilled to welcome Bill—the world’s foremost authority in metric-based performance coaching and growth, who’s here to supercharge your sales development and help you understand, measure, and elevate the impact of your coaching. 

In this episode, you’ll learn:

• About the concept of “growth rings” and how they create environments that promote or hinder growth
• The four coaching activities that always pay off
• How to effectively split your coaching between high and low achievers
• Why different types of MedTech sales reps and leaders should all have their own definition of “growth”

Plus, we dig into the significance of cultural forces, social forces, and physical forces—and how the environments they create should influence our coaching styles.

Resources and links from the show:

• Connect with Bill Eckstrom on LinkedIn
• Visit Bill’s website
• The Coaching Effect: What Great Leaders Do to Increase Sales, Enhance Performance, and Sustain
• Connect with Clark Wiederhold on LinkedIn
• Connect with Zed Williamson on LinkedIn
• The Behavior Change Blueprint