One thing all successful artists have in common is a strong brand. The music has to be good but the brand is what makes people die hard fans. Clothes, hair, colors, fonts, storyline, lingo.. it all matters more than most think! 

In this episode, Jidenna and Swanky break down the exact approach to launching their new artist/producer duo brand "The Bashmen". Both have a proven track record of success and share practical tips artists can apply immediately to their own careers after watching.

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Dorian Perron is the co-founder of Groover: a platform that connects artists looking to promote their music with playlist curators in need of new tracks. 

In this episode, we talk about the playlisting industry's biggest scams, REALISTIC results artists can expect from playlisting, when an artist should start running their first campaign, and much more!  

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Brian "Z" Zisook is the co-founder of the streaming platform Audiomack. He has been a voice for artist education and empowerment for over 2 decades in the music business. 

On this episode, Z gives artists game-changing advice that is guaranteed to help you take your career to the next level. We covered everything from why Fridays are the worst day to release music, how editorial playlisting ACTUALLY works, secrets to building a highly engaged fanbase, and so much more!

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Ray Daniels is the most viral music executive in the business. During his time at major labels and managing GRAMMY winning songwriter Theron Thomas, he's helped bring some of our generation's biggest hits to life.

In pure Ray fashion, on today's episode he shares harsh truths most artists aren't capable of embracing. If you're not where you want to be in your career but aren't afraid to get called out on your bullsh*t, this episode is perfect for you. 

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Artificial Intelligence is taking music (and every other industry) by storm. We sat down with the CEO of Lemonaide, an AI music startup, to give us a crash course on the topic. 

He talks about the early days of AI in music, where it's at today, how the music community feels, new revenue streams for musicians, ways it can revolutionize the creative process and much more!

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OG Parker is a multi-platinum producer and founder of his own label/publishing/mgmt company Neutral Records. The name "neutral" comes from his ability to produce hits across multiple genres. 

In his 10+ year career, he has sold over 50+ million records producing for some of the biggest artists in the world. He breaks down his secret to staying relevant, in-studio advice from Timbaland, his early days with QC / Migos, and much more!

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We couldn't help but notice how many people around us have been talking about virtual artists lately, so we decided to dive into the topic on this week's episode

Whether you're a fan or not, the rise of these fictional musicians should not be ignored. The way artificial intelligence is becoming smarter and more accessible, we might be on the brink of a HUGE boom in the virtual artist space!

We discussed our general opinions on the matter, our understanding of how it works, pros and cons for human musciains, and more!

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If you were an artist back in the day, the most common question you’d ask is “how do I get a record deal”. Wendy Day has spent over 30yrs helping artists understand they don't need a major label and can build sustainable businesses independently. 

She is a hip hop executive, mentor and consultant who’s worked with the likes of Tupac, No Limit, Cash Money, Twista and more. In this episode, Wendy breaks down strategies for artists to build their own independent empire.

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Larry Ohh is a FL Studio Power User and living proof a producer can build a sustainable business WITHOUT chasing artist placements.

In this episode, we discuss how FL Studio compares to other DAWs, Larry Ohh's secret to posting content (almost) every day for 7yrs straight, the reality of being a "placement producer", and much more!

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Building a sustainable career in music is HARD. Our sole mission is to help musicians break down the barriers to making it in this beast of an industry.

We asked our community of over 100k musicians what they struggle with the most and discussed some of the most common replies. Odds are most musicians have faced one or more of these struggles and will find value in this video.  

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