Next Level Human

On Marketing to a New Demographic with Darly Nava – Ep. 185


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Marketing is a crucial aspect of taking a business to the next level. The more a company promotes its products and services, shares on social media, studies who the ideal client is, and starts to shape the brand around the data, the more it has a chance to succeed and stay in the market for a long time. However, marketing strategies depend on several factors, including where you try to sell and grow.

In this episode of Next Level Human Podcast, Dr. Jade welcomes Darly Nava. Darly is the owner of Darly’s MX, a Mexico-based company that specializes in healthy and fit donuts. Darly shares all about her perspective on the differences between marketing in Mexico and marketing in the U.S. The demographic aspect of marketing strategies plays a huge role in how the brand is perceived by people, how the product is accepted by the clientele, and how the sales numbers perform every month.

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Related Links

Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne

Connect with Darly

Instagram: @darlys.mx

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Website: www.jadeteta.com

Instagram: @jadeteta

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Instagram: @jadeteta

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