Optimal Work Daily - Career, Productivity and Entrepreneurship

Kate Erickson of Entrepreneur on Fire shares how to maintain a strong brand. Episode 23: Branding Bootcamp Part 2: Maintaining a Strong Brand by Kate Erickson of Kate's Take & EOFire Blog (Side Hustles). Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire. Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow. The original post is located here:  and !

Kate Erickson of Entrepreneur on Fire shares how to build your brand pyramid. Episode 22: Branding Bootcamp Part 1: Building Your Brand Pyramid by Kate Erickson of Entrepreneur on Fire & the Kate's Take Podcast. Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire. Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow. The original post is located here:  and !

Nir Eyal shares what A-Players do that you don't in this Part 2 of his series on entrepreneurship. Episode 21: What A-Players Do That You Don't by Nir Eyal of Nir and Far (Efficiency & Productivity). Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here:  and !

Neil Patel shares straightforward ways to improve customer retention. This is Part 2 of 2. Episode 20: How to Improve Customer Retention - Part 2 by Neil Patel (Your Online Marketing Made Easy Through Recurring Business). Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. The original post is located here:  and !

Neil Patel shares straightforward ways to improve customer retention. This is Part 1 of 2. Episode 19: How to Improve Customer Retention - Part 1 by Neil Patel of Marketing School with Eric Siu (Growth Hacking Everywhere). Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. The original post is located here:  and !

Derek Sivers shares how important it is to make yourself unnecessary in your own company. Episode 18: Delegate or Die: The Self-Employed Trap by Derek Sivers (Work Life Balance). Originally a professional musician and circus clown, Derek Sivers created CD Baby in 1998. It became the largest seller of independent music online, with $100M in sales for 150,000 musicians. In 2008, Derek sold CD Baby for $22M, giving the proceeds to a charitable trust for music education. He is a frequent speaker at the TED Conference, with over 5 million views of his talks. Since 2011 he has published 34 books, including “Anything You Want” which shot to #1 on all of its Amazon categories. The original post is located here:  and !

Leo Babauta shares a simple 3-step productivity system that will help you complete your tasks. Episode 17: Ultra-Simple 3-Step Productivity System for Getting Things Done by Leo Babauta of Zen Habits (Motivational). Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness. The original post is located here:  and !

Steve Pavlina shares personal experience and wisdom about starting up businesses. Episode 16: Entrepreneurship Begins with Demand by Steve Pavlina (Social Media Marketing). Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows. The original post is located here:  and !

James Altucher talks about the importance of quitting. Episode 15: Time to Quit by James Altucher of The James Altucher Show (The Brutal Truth About Entrepreneurship - Start with Why). James Altucher is an American hedge fund manager, entrepreneur, bestselling author, and podcaster. He has founded or cofounded more than 20 companies and says he failed at 17 of them. He has published 11 books, and is a regular contributor to The Financial Times, TechCrunch, and The Huffington Post. USA Today named his book Choose Yourself one of the 12 Best Business Books of All Time. The original post is located here:  and !

Ryan Hoover, the founder of Product Hunt, shares how his vision came to be. Episode 14: Product Hunt Began as an Email List by Ryan Hoover (Product Design & Marketing). Ryan Hoover, the founder of Product Hunt, is a product guy with a passion for startups, product design, and personal growth. He also created Startup Edition, worked as an EIR at Tradecraft, and was the Director of Product at PlayHaven. He's a contributing writer to Hooked: How to Build Habit-Forming Products by Nir Eyal. Additionally, he has written over 150 essays, many of which are featured in TechCrunch, Forbes, Pando, Fast Company, and The Next Web. The original post is located here:  and !