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Have you ever wondered why some salespeople seem to effortlessly connect with their customers, while others struggle to build meaningful relationships?

The secret often lies in emotional intelligence. In this episode, Lisa and Cindy dive into the concept of EQ and how mastering self-awareness, empathy, self-regulation, and social skills can give you a competitive edge in sales. Discover actionable strategies to leverage emotional intelligence in your daily interactions, build stronger connections, and ultimately drive your sales performance to new heights. Whether you're navigating objections or forging lasting relationships, this conversation will empower you to lead with authenticity and connection.

Must-Hear Insights and Key Moments

• Introduction to Power Play Series – Lisa and Cindy share the purpose behind the 10-part Power Play series and the focus on high-performance traits.
• Defining Emotional Intelligence – A breakdown of EQ and its importance in recognizing and managing emotions in sales interactions.
• Connection as the Secret to Emotional Intelligence – Why building genuine connections is crucial for fostering trust and rapport with customers.
• Empathy in Action – Examples of how empathy can strengthen customer relationships and create opportunities for growth.
• The Role of Self-Regulation in Sales – Tips for staying composed under pressure and responding to challenges with poise.
• Social Skills for Better Communication – How adapting your communication style to fit your audience can make all the difference in achieving sales success.

Real Talk About Marketing

An Acxiom podcast where we discuss marketing made better, bringing you real...

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