On Brand with Nick Westergaard

Primal Brand Storytelling with Anthony Butler


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Anthony Butler is a “can-do” digital marketing and brand growth expert. That motto of the military unit he led in Iraq and he brings that mindset to his work helping businesses address the obstacles they face in building and growing their brands. We discussed all of this and more this week on the On Brand podcast.


About Anthony Butler

Anthony Butler is the founder of the digital marketing agency Can-Do Ideas and the author of Primal Storytelling, Marketing for Humans. He is a highly regarded expert in brand storytelling and digital marketing. Anthony served as both enlisted and as an officer in the US Army. He also graduated from the United States Military Academy at West Point and the US Army Ranger School. He is a combat veteran and commanded an infantry company in Iraq during the invasion of Baghdad. He is a Brazilian Jiu-Jitsu blackbelt and currently resides in Montana with his wife and two sons.


Episode Highlights

From the military to marketing. Anthony shared his compelling life story — from his background in the armed forces to the can-do mindset he developed there and now uses in his work to help businesses grow. “It taught me to be regimented with my time.”

What brand has made Anthony smile recently? On a recent trip to South Dakota to visit family, Anthony was struck by the power of the Harley Davidson brand over time. “Any time someone will tattoo a brand on their body is big.”

To learn more, connect with Anthony on LinkedIn and check out the Primal Storytelling website.


As We Wrap …

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  • On Brand is a part of the Marketing Podcast Network.

    Until next week, I’ll see you on the Internet!

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    On Brand with Nick WestergaardBy Nick Westergaard

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