Profitable Mindset

Click HERE to Book A Free Strategy Session to Decide if Investing in Coaching is Right for You Most farmers start up their small business and have some immediate success at first - they sell out on all the chickens. Or, there's so much demand for their beef they quickly and with ease sell the first couple of cows. Or, their bouquets on their brand new self-serve farm stand fly off the property! So they immediately see and sense there's way more demand than product - and they decide to increase production. Sounds logical, right? Only here's where I see people get into trouble. This plays out in several, problematic ways that result in lots of $$ loss. Scaling in the wrong way is one of the biggest reasons newer farms go under. I outline it all on the podcast today and then I'll dive into how to scale correctly, with ease and success. Listen now to Episode 49 of The Profitable Mindset Podcast, where I'm talking all about scaling your farm business. When you listen to this episode, you'll learn:

• The specific steps you should take before even thinking about scaling
• What you need to have in place before you can scale your business
• The truth about money and your business (and the mistake that leads too many farmers to go broke)
• What to do if you feel pressured to scale before you're ready

Plus, I'm sharing what worked for me in scaling our farm business successfully and with ease! Once you have the foundation that I teach in place, you'll find that you're also able to see what needs to happen or change so that you can successfully scale your farm to serve more customers and increase your profits. Whether you feel ready to scale now or want to have a plan to scale your farm in the future, you'll want to take a little time to listen to episode 49 now. Much love, Charlotte

Click Here to Learn About my New Course, Master Your Time-Master Your Life In today's episode I'm teaching you how to create more time and sharing with you about my new program, Master Your Time, Master Your Life. Listen in to learn:

• The key differences between living life in overwhelm and living life with intention
• The truth behind how you're feeling and how you can create your own happiness and fulfillment
• What's really keeping you stuck in a state of overwhelm and exhaustion
• The simple changes you can make today to start feeling better as you plan and live your days with intention

Listen, life is more than a to-do list and your time is valuable. If you're frustrated with feeling overwhelmed and exhausted, it's because, deep down, you know there has to be a better way. There is and I'd love to teach you so that you can feel better and love your life every single day. Tune in and give the 4 powerful steps a try. It's your ticket to feeling less overwhelmed and finally start living life feeling fulfilled, no matter what's going on around you. Thanks for being here, Charlotte

Click Here to Sign Up for my Free Training: 4 Simple Steps to Create More Time Every single day I receive messages, emails, comments - telling me you don't have enough time. I hear that you feel guilty for the time you take for yourself. You feel pressure to spend your time in certain ways - AND - you have way too much to do. Some of you come to me and say - it's not humanly possible for you to do all the things that you know you have to do. You're in over your head and you don't know how to climb out. So this episode is all about time management, because when you learn time management the way I teach it, and you commit to mindset coaching, you are going to create a fulfilling life. It's amazing. I love it and I love watching my clients create this change in their lives, too. When you join me for episode 47, you'll learn:

• A new way of thinking about time that will change how you feel about the time you have
• What's really causing you to feel overwhelmed and like there isn't enough time
• The truth behind what causes many of us to waste our time (and how to change these habits)
• How to be deliberate with your time and get more done

If you want to move ahead in life, this is the most effective way I have learned to get you there. And - sign up for my free training and learn how to Create More Time: https://courses.3cowmarketing.com/time-management-webinar

Get My Free Training to Manage Email with Ease: http://www.3cowmarketing.com/zero Last week's episode of The Profitable Mindset Podcast was all about attracting and hiring high-quality employees. This week, I've covering how to manage those high-quality employees so you have an outstanding team. When you listen to episode 46, you'll learn:

• How to set and communicate clear expectations (this will make work so much easier for you and your employees)
• The one thing you must regularly do in order to help employees do their best work
• How to make sure your team is focused on solutions and helping the business thrive
• One of the worst mistakes you can make as a business owner (and what to do instead)
• How to figure out what to pay your employees and when to offer bonuses

Plus, I'm sharing some of my top tips for how to make sure your employees feel appreciated so they love working for you. And while we're talking about managing employees, we're really talking about stepping into being the CEO of your business and being a leader. In this episode, we'll also cover some of the mindset shifts that will help you step into this role and expect greatness from yourself and your employees. Whether you already have a team or are thinking about hiring your first employee, this episode will help you successfully build a team to take your business to the next level. Take a little time to listen to episode 46 of The Profitable Mindset podcast now! Much love, Charlotte

Schedule your FREE strategy session here: https://3cowmarketing.com/strategy This is one of the most powerful episodes I could ever offer, as we're talking all about attracting and hiring high-quality employees. Even if you don't think you're ready to hire yet, I hope you'll take some time to listen. If you want to build a profitable, sustainable farm, you're going to need to scale and that means that at some point, you're going to need to hire employees. In this episode, I'm sharing ideas and information that took me years to learn. Hiring correctly can help you build a profitable business with ease, whereas hiring wrong can be a nightmare. Today's episode is going to help you get started the right way, helping to ease the hiring process so that you can successfully hire the best employees for your farm. In this episode, you'll learn:

• The very first step you need to take before placing an ad
• How to create an ad for your job that attracts higher-quality candidates
• Where to share your ad to quickly receive applications (This is going to save you so much time!)
• How to avoid the crucial mistake I made in my ad that attracted criminals!!
• The key questions to ask in interviews and what to do after the interview (I'm sharing my best practice for ensuring I hire candidates that are in it long-term.)

I'm also sharing some essential mindset shifts to help you step into your role as CEO. When you apply these ideas to your business, it's going to make it so much easier to hire employees (perhaps sooner than you think you can) who are the ideal fit for the help you need right now. Whether you're ready to hire now or know you will be someday, take a little time to listen to episode 45 of The Profitable Mindset podcast now! Much love, Charlotte

Learn to maintain an empty inbox & organized mind with my free "Inbox Zero" training: http://www.3cowmarketing.com/zero When you started your farm, did you have a plan for cash flow? I didn't, I just knew I wanted to start a farm. Now I ended up picking something that was great for cash flow. With dairy, I would milk the cows in the morning and by the end of the day, I would literally have a box of cash. This was back in the days when people picked up milk on their own and put money in a box. We were open seven days a week, and it was the best cash flow plan I could have dreamed up. I was lucky, because I didn't intentionally have a plan for immediate cash flow. Depending on what you're producing, there are times when you need to invest some of your outside money in your farm and times when you're making more from your product sales. Lack of cash flow is another big reason many farmers go out of business, and so on today's episode, I'm talking about 3 ways to have more consistent cash flow on your farm. If you're in the first year or two of your business, you're going to have a lot of start-up expenses as you're building the infrastructure of your farm. With this understanding, you'll want to have a lot of working capital either with a big bank account full of money or a day job that allows you to keep investing in your farm. Beyond these first years, we're talking about money coming into then is going out of your business, and simple changes you can make in running your business so that you have consistent cash flow and don't have to keep using credit cards or taking out loans in order to run your farm. In this episode, I'm sharing one of the best changes I made on my farm and how you can make this simple change today to help with a cash flow problem. I'm explaining why this change is a win for your business and your customers, and how to convey these benefits so that customers are happy to pay. We're also taking a look at assets and liabilities, as I explain why I think one commonly considered liability is actually an asset in business. I'm sharing how this asset contributes to the profits on my farm and how you can do the same. When you listen to this episode, you'll discover what might be the most valuable asset in your business and what to focus on in order to have a positive cash flow, and a profitable, sustainable business. If you're ready to increase your cash flow, listen to the newest episode of Profitable Mindset now! Much love, Charlotte

FREE Inbox Zero Training - Get Control of Your Email Inbox & Your Time: http://3cowmarketing.com/zeroWhen I started my farm 11 years ago, I was a one-woman show. This lasted for about a month. After all, I had a dairy and was milking cows twice a day, seven days a week. With three kids at home, I realized I needed help. I have a lot of farmers who come to me for help and part of the reason they're overwhelmed is that they're arguing with the reality that they can't do all of the work and run the business. No matter where you are in business - if you're just starting out or if you're five years in and wondering why you're struggling so hard, this week's episode is going to help you. Now, when we first start our farms, we DO need to be the employee and the boss. When I first started my farm, I would go out and milk the cows, 5:00 to 7:00 AM. Then I'd come in and get the kids off to school. Then I'd shower, sit down at my desk and do two, three hours of office work and make sure my store was set and ready for customers. So I moved between both, and often, when you first start out, you are going to be both. However, in order to be profitable, you're going to have to step more and more into the role of being the boss and learn those skills in order to move the business forward. And if you're going to scale and build a profitable business, you need a team. Even if you're just starting out and don't feel you can afford to hire support, it's crucial to your success to be able to differentiate your role as boss vs. your role as an employee. When we blur these roles together, we often end up doing tasks that seem important, but we're not actually moving the business forward. Blurring these roles together is the reason why many people go out of business. In this week's episode of the podcast, we're talking about the differences between your role as the owner of your business and your role as an employee of your business. I'll walk you through creating job descriptions, responsibilities, and expectations for each role. This process will help you move forward in your business whether you're doing it all or are ready to hire employees. Along with sharing practical tips that can help you start moving your business forward this week, I'm sharing the mindset shifts I work on with clients that will help you in each of these roles. Plus, I'm sharing the very first thing you need to do if you want to hire employees but don't think you can afford to yet. If you're ready to take your business to the next level, listen to the newest episode of Profitable Mindset now! Much love, Charlotte

Get My Free Training - Master Your Email: http://www.3cowmarketing.com/zero Do you have a business plan? If not, don't worry, you're not alone. In fact, many of the farmers I work with avoid business plans or business models because they feel overwhelming. Complicated. Tedious. Plus, most of us started our businesses because we love the land and the animals, we want to share the bounty and make some money. In this week's episode of the podcast, we're going to talk about how to choose a simple business model to help you make money. The truth is, just hoping you'll make money won't help you reach your goals. You need to have a target to work towards in order to make a profit. In this episode, you'll learn the common mistake I see many business owners make that's keeping them stuck and overwhelmed, and the counterintuitive solution that will help you build a successful, profitable and sustainable business. As you work through this process, you'll learn how to start thinking like the CEO of your business, so that you can make smart business decisions, and step into the role of a visionary leader in your business. When you join me for this episode, we'll take a look at your big picture plan and help you see beyond the present moment struggles so that you can easily see the solutions and next steps needed to reach your goals. Let's choose a simple business model and help you build a profitable business! Listen to the newest episode of Profitable Mindset here! Much love, Charlotte

Get the free INBOX ZERO training: 3cowmarketing.com/zero Book your free strategy session here: https://calendly.com/csmith3cow/strategy-session?month=2020-07 Just the other day, one of my coaching clients set a goal of reaching a million dollars in sales! How does that sound to you? I'm so excited for her and know she's well on her way to reaching this goal. This is part of what I love about coaching; it's so fun to help someone come up with a goal and then coach them each step of the way until they reach it. Whether you're working toward a million dollars in sales or you have another goal in mind, marketing is an essential piece of your success. Now stay with me here - I know you might not love marketing, but I do - and in this week's podcast episode, I'm sharing the one thing you need to do to be really good at marketing. When you do this, you are going to be very successful very quickly and it's likely that you'll also find marketing to be more fun than you ever thought it could be. In episode 41, I'm teaching you how to make your marketing and subsequent sales super easy. You'll learn the mistake many business owners make when it comes to marketing and what to do instead so that buying becomes a no-brainer for your customers. I'm teaching you the strategy I use to make sales enjoyable (instead of icky feeling) because you feel so good about helping your customers. Plus, I'm sharing real-life examples from our farm and ideas you can use to start marketing your products or services today. When you learn to market and sell the way I'm teaching you in this episode, it feels like you're helping people and marketing begins to feel easier and more enjoyable. Are you ready to learn what you need to do to be really good at marketing? Listen to the newest episode of Profitable Mindset! Much love, Charlotte