So what the heck are intellectual property rights? You know those brilliant new ideas you dream up? Those are incredibly valuable and they need to be protected. Autumn Witt Boyd, the creator of the podcast The Legal Road Map, returns to BYT for the second time to help those of us who are building online businesses to protect our online empires. Learn what your common law trademark rights are, calculate your risk tolerance, evaluate the marketplace, and more!

 

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