The Unofficial Shopify Podcast

Rand Fishkin on SEO for Ecommerce Websites

Listen Later

One of the most misunderstood aspects of any online business is SEO. (And that’s for several reasons that I could do an episode on alone but I won’t.) Instead, we talk to a guest that I’m honored to have, Rand Fishkin

Rand Fishkin uses the ludicrous title, Wizard of Moz. He's founder and former CEO of Moz, co-author of a pair of books on SEO, and co-founder of Inbound.org. Rand's an unsaveable addict of all things content, search, & social on the web, from his multiple blogs to Twitter, Google+, Facebook, LinkedIn, and a shared Instagram account.

Subscribe to The Unofficial Shopify Podcast on iTunes

Subscribe to The Unofficial Shopify Podcast on Stitcher

Subscribe to The Unofficial Shopify Podcast via RSS

Learn:
  • Why Wikipedia talks about his mustache
  • How he would market an ecommerce business
  • Which is more important: on-site SEO vs backlinks
  • How should eCommerce stores deal with duplicate content?
  • Is performance important?
  • Why four star reviews are better than five star reviews
  • The ​_one_​ piece of eCommerce SEO misinformation out there you need to know
  • Rand's #1 tip for The Unofficial Shopify Podcast.
    • Links:
    • Rand blogs at https://moz.com/
    • Rand will answer your questions on Twitter: https://twitter.com/randfish
      • Free Guide

      I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.

      Tell me where to send your sample at ecommerce-bootcamp.com

      ...more
      View all episodesView all episodes
      Download on the App Store
      The Unofficial Shopify PodcastBy Kurt Elster, Paul Reda
      • 4.7
      • 4.7
      • 4.7
      • 4.7
      • 4.7

      4.7

      258 ratings

      More shows like The Unofficial Shopify Podcast

      View all
      The GaryVee Audio Experience by Gary Vaynerchuk

      The GaryVee Audio Experience

      16,833 Listeners

      Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

      Social Media Marketing Podcast

      1,445 Listeners

      The Foundr Podcast with Nathan Chan by Foundr Media

      The Foundr Podcast with Nathan Chan

      572 Listeners

      Shopify Masters by Shopify

      Shopify Masters

      378 Listeners

      Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! by Spencer Haws: NichePursuits.com

      Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

      192 Listeners

      Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

      Marketing School - Digital Marketing and Online Marketing Tips

      1,261 Listeners

      Founders by David Senra

      Founders

      2,170 Listeners

      The Game with Alex Hormozi by Alex Hormozi

      The Game with Alex Hormozi

      4,456 Listeners

      Winning With Shopify by Winning With Shopify

      Winning With Shopify

      95 Listeners

      The Product Boss: Business Coaching for Product-Based Female Entrepreneurs by Jacqueline Snyder

      The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

      886 Listeners

      My First Million by Hubspot Media

      My First Million

      2,647 Listeners

      The Startup Ideas Podcast by Greg Isenberg

      The Startup Ideas Podcast

      203 Listeners

      Marketing Against The Grain by Hubspot Media

      Marketing Against The Grain

      356 Listeners

      OPERATORS by OPERATORS

      OPERATORS

      50 Listeners

      The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs by Chris Koerner

      The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs

      247 Listeners