Join us for this episode of the REDX Podcast with Candace Lawson, a powerhouse agent in the Detroit Michigan market who focuses on expired listings, For Sale by Owner (FSBO) leads, and geographic farming (GeoLeads).

Come discover...

• Strategic Prospecting: Candace uses a blend of expired listings, FSBOs, and GeoLeads, with tailored scripts and a focus on genuine customer motivation to make the most of her prospecting activities.

• Role of Consistency: Regular, dedicated prospecting, and a willingness to adapt to market changes, have been key to Candace's sustained success in generating business.

• Building Confidence: Starting with basic scripts and evolving them through experience and understanding of client psychology, Candace emphasizes the importance of growing confidence through active, persistent calling.

JUMP TO THESE TOPICS

🏠 01:01 Candace's experience with REDX and success in real estate

🤔 03:32 Candace's favorite leads to prospect: Expireds, FSBOs, and GeoLeads

👔 07:11 Advice for agents wanting to go full-time

🤑 10:35 Candace's advice on real estate success: make calls, make contacts, stay organized

📞 12:36 Overcoming the fear of making phone calls and talking to strangers

🚀 15:59 The importance of having more conversations to build confidence

📅 20:48 Candace's daily routine and schedule

👨‍👩‍👧 23:19 Balancing work and family responsibilities

📲 25:44 Focus on dedicated prospecting time and hitting goals

📈 28:03 Building up activities for future results

📜 33:46 Tailoring scripts to the specific person

🗨️ 37:59 Gaining confidence over time

REACH CANDACE

⚡️Facebook: https://www.facebook.com/candace.cy.lawson/

RESOURCES

⚡️ REDX Prospecting Community: https://www.facebook.com/groups/338535896636645

⚡️ Expired Leads: https://www.redx.com/products/expired-leads/

⚡️ FSBO Leads: https://www.redx.com/products/fsbos/

⚡️ GeoLeads: https://www.redx.com/products/geoleads/