Good Morning, HR

Recruiting and Retaining Frontline Employees with Thad Price


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In episode 108, Coffey talks with Thad Price about recruiting and retaining essential frontline workers. They discuss the definition of “essential workers”; the labor market factors affecting the demand for essential workers; the importance of flexibility in attracting and retaining frontline workers; why employers relying on essential workers need to understand who they are competing with for talent; the importance of introducing customers and culture to prospective employers; the similarities between sales strategies and recruiting strategies; the importance of transparency in job postings; the value of stay interviews and real connection to understand what is going on in the workplace; and employers’ changing focus from credentials to skills.

Good Morning, HR is brought to you by Imperative—premium background checks with fast and friendly service. For more information about our commitment to quality and excellent customer service, visit us at https://imperativeinfo.com.

If you are an HRCI or SHRM-certified professional, this episode of Good Morning, HR has been pre-approved for half a recertification credit. To obtain the recertification information for this episode, visit https://goodmorninghr.com.

About our Guest:

Thad Price is CEO at Austin-based Talroo, the data-driven job and hiring event advertising platform that helps businesses reach the candidates they need to build their essential workforce. 

He provides leadership, strategy, and guidance to all departments. With more than 17 years of experience in online recruitment and the job search vertical, Thad is a recognized thought leader in the HR/TA space. He genuinely believes that there is no industry that plays a more integral role in the economy. 

Thad uses his cross-functional experience to turn client feedback into innovative products that help companies hire better.

Under Thad’s leadership, Talroo continues its mission of disruption in the industry. Prior to joining Talroo, he was a VP of Business Development at Job.com.

Thad can be reached at:

https://www.talroo.com/

https://www.linkedin.com/in/thad-price-2368b/

https://twitter.com/talroo_official

https://www.facebook.com/talroo.official/

https://www.instagram.com/talroo_official/

About Mike Coffey:

Mike Coffey is an entrepreneur, human resources professional, licensed private investigator, and HR consultant.

In 1999, he founded Imperative, a background investigations firm helping risk-averse companies make well-informed decisions about the people they involve in their business.

Today, Imperative serves hundreds of businesses across the US and, through its PFC Caregiver & Household Screening brand, many more private estates, family offices, and personal service agencies.

Mike has been recognized as an Entrepreneur of Excellence and has twice been named HR Professional of the Year.

Additionally, Imperative has been named the Texas Association of Business’ small business of the year and is accredited by the Professional Background Screening Association.

Mike is a member of the Fort Worth chapter of the Entrepreneurs’ Organization and volunteers with the SHRM Texas State Council.

Mike maintains his certification as a Senior Professional in Human Resources (SPHR) through the HR Certification Institute. He is also a SHRM Senior Certified Professional (SHRM-SCP).

Mike lives in Fort Worth with his very patient wife. He practices yoga and maintains a keto diet, about both of which he will gladly tell you way more than you want to know.

Learning Objectives:

  1. Analyze the market competition for essential frontline workers.
  2. Create new strategies for attracting essential frontline workers.
  3. Respond to the changing priorities of essential frontline workers.
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