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The Satisfy x Adidas collaboration became one of the loudest moments in running, but almost none of the conversation was about the shoe. It became a fight over price, fashion, authenticity, and what running culture is supposed to protect.
Josh and Inky Steve look at what the collaboration actually did, why Adidas seemed to gain all the upside while Satisfy absorbed the backlash, and what the circle pit revealed about how tribal running has become.
Please give us a follow, rate the podcast, and give a review.
If you’re new to Borderlands, start here.
Resources / LinksPresented by Kiprun.
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Borderlands explores trail running through culture, media, and the forces shaping it.
Watch on YouTube
Read on Substack
By Josh Rosenthal | Ultra Runner4.8
4949 ratings
The Satisfy x Adidas collaboration became one of the loudest moments in running, but almost none of the conversation was about the shoe. It became a fight over price, fashion, authenticity, and what running culture is supposed to protect.
Josh and Inky Steve look at what the collaboration actually did, why Adidas seemed to gain all the upside while Satisfy absorbed the backlash, and what the circle pit revealed about how tribal running has become.
Please give us a follow, rate the podcast, and give a review.
If you’re new to Borderlands, start here.
Resources / LinksPresented by Kiprun.
----
Borderlands explores trail running through culture, media, and the forces shaping it.
Watch on YouTube
Read on Substack

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