Sabina Hitchen is an Entreprenista, speaker, media expert, and the Founder of Press for Success: PR Prep School. Dedicated to empowerment through knowledge, Sabina founded Press for Success to give small business owners, experts, coaches, and entrepreneurs the tools they need to get publicity. As a media expert, Sabina is regularly featured in several media outlets, including USA Today, The Huffington Post, and ABC News.

Sabina joins us today to share how her Entreprenista journey has transformed throughout her career and explain why every business owner should incorporate a PR strategy into their plans. She describes how being the youngest staff member at a PR firm sparked her love for small business owners and entrepreneurs. She discusses the processes of navigating PR outreach and pitching a story to the media. Sabina also underscores how showing up consistently in your business will help you win.

“If you want to be a PR rockstar, you need to actively grow relationships with members of the press who cover your beat.” - Sabina Hitchen

This week’s takeaways from Entreprenista:

Sabina’s career arc, from studying history and political science to getting into the world of public relationsWhy she started the Press for Success communityThe value of finding a business network and communityThe PR agency life and how Sabina grew Press for SuccessHow Press for Success helps small businessesSabina’s publicity tips for small businessesWhy a PR strategy should be part of every business planLeveraging social media to reach out and connect with members of the pressWhen and how to pitch to the media after connecting with themWhat Entreprenistas can expect from joining the Press for Success communitySabina’s pajama sessions and what she’s most grateful for these days

Resources Mentioned:

Parents.com

Our Favorite Quotes:

“You never know where your journey is going to take you; so, just keep following the next right step.” - Sabina Hitchen“Opportunities only come to businesses and entrepreneurs if they ask. You need to take a chance on yourself.” - Sabina Hitchen“Being an entrepreneur is one thing, but being an Entreprenista means you’re surrounded by others who do it—that spirit of collaboration and sharing is something on the next level.” - Sabina Hitchen

Connect with Sabina Hitchen:

Sabina KnowsPress for Success: PR Prep SchoolSabina Hitchen on LinkedInSabina Hitchen on InstagramSabina Hitchen on FacebookSabina Hitchen on TwitterSabina Hitchen on YouTube

Help More Female Entrepreneurs & Leaders Through the IFundWomen Campaign

We are thrilled to announce that our iFundWomen campaign is now live! We have supported so many women through Entreprenista, and we're excited to share this opportunity with you to support our campaign and continue to help women business owners and leaders. 

Our funding goal is $100,000 - which means that every dollar counts. The best part? We've created incredible rewards that will help you as part of our campaign! 

When you pledge to the iFundWomen Campaign, you’ll receive:

An exclusive Entreprenista League Membership rateDedicated Instagram and website features to promote you and your businessInterviews on the Entreprenista podcast and our new podcast that's launching in 2022 - Startups In StilettosOne-on-one sessions with Stephanie or Courtney...and so much more

Visit iFundWomen.com/Projects/Entreprenista to contribute any amount you feel comfortable with. 

Seriously. Every dollar, every share, and every mention on social media to your network counts and is beyo...