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Secrets to a Five-Star Salon Experience | EP. 156 | Profitable Salon Owner

- Introduction to Five-Star Experience: Kayla Swanson hosts Shelby Bills to discuss curating a five-star experience in your salon.
- Guest Introduction: Shelby Bills, owner of Graeber and Company Salon and Spa in Boise, Idaho, shares her expertise.
- Beyond Technical Skills: Shelby emphasizes the importance of creating an emotional connection beyond delivering technical services.
- Warm Welcome Strategy: The significance of a warm welcome, making clients feel special right from when they enter.
- Memorable Moments: Curating touchpoints throughout the client's visit to evoke positive emotions and lasting impressions.
- Consistent Service Standards: Implementing consistent high standards and expectations for staff interactions with clients.
- Eye-to-Eye Consultations: Conducting thorough consultations by sitting eye-to-eye with clients, even for regulars.
- Team Training and Leadership: The role of team training and leadership in maintaining a five-star experience.
- Personalized Client Experience: Adapting services to meet individual client needs and preferences.
- Continuous Improvement: Engaging the team in ongoing discussions and improvements to enhance client experiences.
...more
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By Jason Everett, Kayla Swanson
Secrets to a Five-Star Salon Experience | EP. 156 | Profitable Salon Owner

- Introduction to Five-Star Experience: Kayla Swanson hosts Shelby Bills to discuss curating a five-star experience in your salon.
- Guest Introduction: Shelby Bills, owner of Graeber and Company Salon and Spa in Boise, Idaho, shares her expertise.
- Beyond Technical Skills: Shelby emphasizes the importance of creating an emotional connection beyond delivering technical services.
- Warm Welcome Strategy: The significance of a warm welcome, making clients feel special right from when they enter.
- Memorable Moments: Curating touchpoints throughout the client's visit to evoke positive emotions and lasting impressions.
- Consistent Service Standards: Implementing consistent high standards and expectations for staff interactions with clients.
- Eye-to-Eye Consultations: Conducting thorough consultations by sitting eye-to-eye with clients, even for regulars.
- Team Training and Leadership: The role of team training and leadership in maintaining a five-star experience.
- Personalized Client Experience: Adapting services to meet individual client needs and preferences.
- Continuous Improvement: Engaging the team in ongoing discussions and improvements to enhance client experiences.
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