Profitable Salon Owner Podcast

Secrets to a Five-Star Salon Experience | EP. 156 | Profitable Salon Owner


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  • Introduction to Five-Star Experience: Kayla Swanson hosts Shelby Bills to discuss curating a five-star experience in your salon.
  • Guest Introduction: Shelby Bills, owner of Graeber and Company Salon and Spa in Boise, Idaho, shares her expertise.
  • Beyond Technical Skills: Shelby emphasizes the importance of creating an emotional connection beyond delivering technical services.
  • Warm Welcome Strategy: The significance of a warm welcome, making clients feel special right from when they enter.
  • Memorable Moments: Curating touchpoints throughout the client's visit to evoke positive emotions and lasting impressions.
  • Consistent Service Standards: Implementing consistent high standards and expectations for staff interactions with clients.
  • Eye-to-Eye Consultations: Conducting thorough consultations by sitting eye-to-eye with clients, even for regulars.
  • Team Training and Leadership: The role of team training and leadership in maintaining a five-star experience.
  • Personalized Client Experience: Adapting services to meet individual client needs and preferences.
  • Continuous Improvement: Engaging the team in ongoing discussions and improvements to enhance client experiences.
...more
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Profitable Salon Owner PodcastBy Jason Everett, Kayla Swanson

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