Seize the Yay

Seize the Bébé // Michelle Battersby on selling her company and starting her dream job at 30 weeks pregnant


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I’ve had a string of special recordings lately with guests I’ve been lucky to know through multiple chapters of their pathYAYS and today’s is absolutely one of those. But this is even more momentous not only because Seize the Yay was our guest’s first ever podcast back in 2019, but because her return comes literally days after some HUGE announcements and this chat was the first time she could speak about it.

Michelle Battersby is one of the smartest women I know and some of you may remember that when we last spoke she was aggressively growing Bumble in the Australian market. A year after that, she co-founded the trailblazing creator-led platform, Sunroom, allowing women and non-binary individuals to monetise their content.

Just last week, after scaling that business to over 20,000 creators, she was finally able to announce that she has sold Sunroom to Fanfix, the category leader in creator monetisation. And just days ago, she shared that she will be stepping into the role of President of Peanut, the gamechanging social networking app for pregnancy and motherhood. 

…which is so perfectly aligned because, yes, another development since our last episode was the birth of her first son Alfie… followed 8 months later with the somewhat surprising news that her second is also on the way! So, at the time of this recording Michelle had just exited her business, accepted her dream job and all while 30 weeks pregnant so what an INCREDIBLE time to catch up with her and get her real time thoughts. 

She has always been one of my favourite people to bump heads with but ESPECIALLY since becoming parents - I hope you enjoy as much as I did. 

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Seize the YayBy Sarah Davidson

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