Seller Performance Solutions

By Chris McCabeBusiness Entrepreneurship

Seller Performance Solutions episodes

November 11, 2021 Amazon's New Appeal Forms
Amazon has been "simplifying" the appeal process for some policy violations, in order to lighten the caseload for their investigators. Chris and Leah discuss this change, and what sellers need to know before you submit these new types of appeals.
12 min
November 04, 2021 Building Your Brand Off of Amazon with Drew Himel
Marketing your brand off of Amazon, not only grows your brand, it can also grow your Amazon account. We talk to Drew Himel from Consult PCR about best practices for communicating with your customers and building your brand's base.
20 min
October 27, 2021 Simplifying International Freight with Rael Lowethal from Zee
International logistics can be complicated at the best of times. Add global supply chain disruptions and an increased demand for ecommerce, and you're likely facing delayed shipments and extra demand to get your inventory where it needs to be. We spoke to Rael Lowethal from Zee about what sellers can do to streamline moving their products internationally.
14 min
October 21, 2021 Managing Expectations in Q4 on Amazon
As we swiftly head into the deep end of Q4, we're all getting busier. And Amazon isn't exempt from that. But how should you manage things on your end, as Amazon response times get longer and longer? Leah and Chris discuss how you should plan for Q4 to mitigate issues caused by slow moving Amazon teams.
11 min
October 14, 2021 Get Your Brand Omni-channel Ready with Kunal Chopra
2020 accelerated the adoption of online shopping by as much as 10 years, but successfully expanding into onmi-channel ecommerce takes a lot more than simply listing your products everywhere. In this discussion Kunal Chopra discusses different omni-channel strategies such as brand building and expanding to different marketplaces.
18 min
October 07, 2021 Expanding Your Sales Channels – Sell Your Products Wholesale with Amy Wees
Get your products on the shelves of 1000’s stores all over the USA.
You already know who your online consumer is, but who is your B2B retail customer? Get expert tricks and tips to discover how to find your B2B audience to sell your products beyond your existing channels.
19 min
September 09, 2021 Using the Firehose Of Traffic on Amazon To Grow Your Brand with Jason Boyce
Optimize everything, relentlessly.The everything store has the shoppers, but it also puts your product next to EVERYTHING. Without a strong brand strategy, it’s easy to get lost in the crowd of products all trying to compete for the same customers. You need to leverage the flywheel to not only boost sales, but build brand awareness and loyal customers.
19 min
September 02, 2021 Driving over $500 million in sales with video- with Theron Harmon
What do ClickFunnels, Purple Mattresses, Squatty Potty and Poo-Pouri have in common? Viral videos by the Harmon Brothers! With over 1.4 BILLION views, Harmon Brothers are masters at creating great marketing videos. Chris speaks to Theron Harmon about the process they use to create entertaining and informative ads that brand and sell
17 min
August 26, 2021 Advertising Best Practices for Growing Brands
Andrew Waber of Teikametrics joins us to discuss the best practices for advertising your growing brand. We discuss the importance behind key word use and having a solid campaign structure ready to go so your listings can soar.
18 min
August 19, 2021 Preventing Returns and Negative Feedback with Sajag Agarwal
The quality control process can be a black hole. Even with inspections, issues can easily slip through the cracks.
We talk to Sajag Agarwal about how to create a quality control process that actually works. And why you need to create these procedures to minimize returns and negative reviews.
15 min

About Seller Performance Solutions

From the publisher's feed

This is the definitive podcast that covers performance and policy teams from the perspective of a former Seller Performance team member, and former Amazon employee Chris McCabe. Leah McHugh nails down analysis of listing compliance violations and presents viable solutions to troubleshoot product takedowns.