With Q4 upon us, Amazon sellers are entering a high-stakes season where smart content strategies and timely listing adjustments are essential for standing out. In this episode, Chris McCabe speaks with Daniela Bolzmann from ‪Mindful Goods‬ to discuss how brands can maximize their Amazon listings during peak season with insights on optimizing A+ content and tips for making incremental improvements to drive revenue.

As Amazon sellers prepare for the peak Q4 season, understanding how to maintain account health is more important than ever. In this episode, Chris and Leah explore the complexities of Amazon’s account health dashboard, addressing the confusion around resolving individual ASIN violations and what sellers can do to avoid account-wide suspensions.

Amazon is cracking down on altered or falsified compliance documents, and sellers are feeling the impact. Whether the manipulation comes from suppliers, manufacturers, or third parties, the consequences for sellers are serious.

In this episode, Chris McCabe & Leah McHugh tackle the growing problem of fake or altered compliance documentation, covering the key steps you need to take to verify compliance documents with labs directly and why trusting unverified paperwork is a risky move.

Amazon is cracking down on altered or falsified compliance documents, and sellers are feeling the impact. Whether the manipulation comes from suppliers, manufacturers, or third parties, the consequences for sellers are serious.

In this episode, Chris McCabe & Leah McHugh tackle the growing problem of fake or altered compliance documentation, covering the key steps you need to take to verify compliance documents with labs directly and why trusting unverified paperwork is a risky move.

When selling in international markets, sellers face significant compliance challenges that vary widely from one region to another. Each marketplace has its unique regulations, which can impact everything from product listings to shipping methods.

In this episode, Chris McCabe and Leah McHugh discuss the crucial role of compliance documentation and the importance of understanding regional regulations to maintain a competitive advantage on Amazon.

Amazon sellers are increasingly baffled by Amazon's inconsistent policy enforcement, with some accounts ending up suspended while others with the same issues remain active. In this episode, Chris and Leah examine the confusion surrounding these enforcement discrepancies, focusing on cases where sellers are deactivated while the problematic listings continue to stay live with other sellers. They discuss why this inconsistency occurs, the challenges Amazon’s internal processes face, and how sellers can protect their businesses in this unpredictable environment.

Amazon sellers are increasingly frustrated with the unpredictable appeals process, with many stuck in long backlogs or facing rejections without any clear reason, often left in the dark by Amazon’s support teams. In this episode, Chris & Leah take a deep dive into the current state of Amazon’s appeals process, examining why so many appeals are being denied with little to no feedback, and explore the ripple effect this has on sellers trying to keep their businesses afloat.

In a surprising move, Amazon has started to terminate select vendor agreements as part of its strategy to optimize operations and serve customers more effectively. This abrupt shift could result in severe operational disruptions and a steep learning curve for established vendors.

In this episode, Chris & Leah explore the consequences of Amazon’s decision to terminate certain vendor agreements, highlighting the challenges brands face when forced to transition to a 3P model.

Related account suspensions are becoming increasingly common for Amazon sellers. While the platform continues to implement strict policies to prevent abuse, many sellers find themselves suspended for reasons they do not fully understand, often receiving unclear or incorrect messaging from Amazon. In this episode, Chris explains why Amazon’s messaging often mislead sellers into filing ineffective appeals and offers actionable strategies for sellers to properly identify and address account links, such as shared IPs or third-party services.

Not all appeals are created equal, and desperation can lead to some unorthodox strategies. Attention-grabbing tactics may seem clever on the surface but they tend to backfire, attracting the wrong kind of attention from Amazon’s reinstatement teams. In this episode, Chris & Leah unpack the often bizarre and counterproductive tactics some sellers use in their desperate attempts to get reinstated, and what you should do instead.