SEO for Established Entrepreneurs: The Basic B

Whether you’re newer to SEO or it feels a little old hat by now, it’s never a bad time to brush up on the basics! And what better way to do that than with a good ol’ Q+A episode?

In this solo episode, I’m pulling questions out of my DMs, emails, & group coaching calls so I can share these insights & tips with you, too!

Tune in, take notes, & return to this episode whenever you need 😉

→ Get the full show notes here!

Ask your own question!
👉 Send a DM on Instagram
…or click the button up top to “text me” anonymously

Mentioned:
SEO Foundations

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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

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DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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“We’re not just doing this for sh*ts & giggles—we’re doing this to actually make money in our businesses.”

Nina Clapperton, a fellow SEO specialist and Thriend of mine (translation: we met on Threads), is baaaack!

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If you haven’t listened to Part 1 of our conversation, you’re gonna want to do that first! We recorded this in one go, so it will make much more sense with both parts. 😉

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We're digging even deeper into all things AI, SEO, & content creation. 

You’ll discover our favorite tools, workflows to follow (whether you’re just getting started or you’ve been doing this for a hot minute), & Nina even proposes a challenge for us all…

It’s a juicy one! Tune in, take notes, & save this episode for future reference. 📝

→ Go to the full show notes!

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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

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DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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“Even someone at Google said, ‘it’s just SEO to get into AI overviews…’”

Today I'm joined by Nina Clapperton, a fellow SEO specialist and Thriend of mine. Yes—translation—we met on threads. 

We're talking about AI, SEO, all the things. Because AI is going nowhere. We know that. That has been clearly established. 

But if you're hearing or seeing AIO, AEO, SGE, GEO—all these other acronyms & you're feeling confused… maybe even a little unsure that SEO even matters anymore, this episode is for you!

Tune in, take notes, & save this episode for future reference. 📝

And make sure to join us for Part 2 of our conversation! Yep, it was so good we just kept on talking & got a whole other episode out of this.

→ Go to the full show notes!

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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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We know I’m a HUGE fan of not relying on the ‘gram, but that doesn’t mean I’m not over there actually having fun. Because I am!

One of the things I’ve been doing this year is… playing around with astrology posts. 

Shockingly, people are eating them up! So I’m bringing the content to you here, but in an expanded version.

Specifically… I’m talking about the SEO for different astrology seasons.

I’ll be focusing on today & in these type of episodes:

• What season we’re in according to astrology
• The main themes at play
• And most importantly—how you can make the most of these moments as an entrepreneur with a focus on SEO

You’ll get 1-3 tasks for each season & you’ll hear about different SEO support options to help you do the dang thing.

Tune in, take notes, & get ready to grow with SEO!

→ Get the full show notes!

Resources:

Free 3-Step Website SEO Audit

BrokenLinkCheck.com

SEO Dashboard (use code BRITT20 for 20% off)

Related Episodes:

EFT for Perfectionist Entrepreneurs w/ Jacqui

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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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I joke that I live in my Instagram DMs, but… I really do! And I get to answer questions like this one from Anne about my Podcast SEO Download:

“How will I know if SEO is actually helping the podcast? How will I know it’s working?”

Which brings me to today’s episode. I’m sharing the bonus lesson I just recorded to include in the Podcast SEO Download.

You can actually hear what the teachings are like, you can take a look at your own podcast, & you’ll be able to use this practice—whether you’ve already downloaded & implemented the podcast SEO tips OR I’ve done podcast optimization for some of your episodes.

We’re looking at:

• What metrics do you need to check
• What “good” numbers/metrics are (when applicable)
• And how frequently should you be looking at these metrics

Tune in, take notes, save this episode for later, & know I’m cheering you on on your SEO journey!

→  Go to the full show notes!

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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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In the age of AI, I’ve seen far too many entrepreneurs start to doubt if what they have to say is worth sharing.

If that’s you—this conversation with Meagan Williamson is a MUST listen.

Yes, there’s a strong focus on Pinterest in this episode, but it’s packed with advice on why you need not be scared or intimidated because AI’s on the scene.

You’ll also discover which keyword research tool you need for Pinterest, how to properly title images for Pinterest, & which pages you might not want to link to anymore.

→ Get the full show notes!

Connect w/ Meagan

Website

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📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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We need to talk about 2 tiny emotionally-packed words: Content Creation

When I first started doing SEO for people, I knew I wanted them to have their website SEO solid, AND I knew it was important for them to create content like blog posts on their website. 

But I was so eager for them to “do” any kind of SEO that I wasn’t focused on a streamlined approach. Things have changed. Now I see how critical it is to approach SEO in a strategic way AND I’m no longer like “yeah, it’s fine if you don’t have a blog, your website SEO will be enough to support you.”

Nope. I’ve been proven wrong. So first—I want to apologize for ever saying that.

And now I want to talk through what you might be noticing—slower website traffic, less inquiries, etc.—& what to do about it. Let’s go!

→ Get the full show notes here!

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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Your questions—answered ✅

I’ve been having SO many good conversations where I’ve been asked some amazing questions. So of course, I want to bring that over to the podcast as well!

In this solo episode, I’m sharing questions I’m being asked about my SEO & Grow 🌱 group coaching program that’s currently enrolling.

You’ll hear my responses to questions like:

• “How is this program structured?”
• “Can I send my VA through the program?”
• “Should I wait to do SEO until I’ve rewritten my website copy?”

I promised you lots of links! Here they are:

👉 Secure your spot in SEO & Grow

👉 SEO Strategy Session

👉 Run a free SEO Audit on your site

👉 Watch the SEO Audit video tutorial

👉 DM Brittany on Instagram

Related Episodes:

🎙️ SEO Group Coaching Program Tour

🎙️ SEO Workshop (Audio Experience)

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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📲 Text me! (Add your email or phone number in the message if you want a response 😉)

Tune in to the 🆓 SEO Workshop! The focus: help you better understand SEO & see how it’s possible to easily get new leads, 4x podcast downloads, & increase your income …when you lean into a strong SEO marketing strategy!

This workshop:

⭐️ Reviews my proven 3-step approach to SEO

⭐️ Reveals & breaks down recent client SEO successes

⭐️ Covers common SEO mistakes entrepreneurs make (+ fixes)

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The next round of SEO & Grow 🌱 starts July 16th! Secure a spot here:

https://brittanyherzberg.com/digital-shop/p/seo-group-coaching 

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Because with SEO on your side, you can experience wins like this—real client results:

✅ Turn “I found you on Google” into their #1 lead source, aka landing dream inquiries from ideal clients—without relying on Instagram or paid ads.

✅ Understand SEO (without feeling like you need a marketing degree) with my simple 3-step SEO & Grow Method 🌱 that brings traffic and builds trust with new leads—FAST.

✅ Create content that compounds instead of disappearing in 24 hours so you spend less time churning out posts & more time actually serving clients or just living life!

👉 Save a seat for the 🆓 3-day SEO series, Google Me, Baby! 

(Includes access to limited time replays & additional resources to help you get leads straight from Google!)

Write a review for The Basic B podcast & share a screenshot with me at [email protected] for a chance to win a Mini SEO Audit! 📝

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Find B: Instagram, Threads, LinkedIn

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)
Dubsado (20% off)
Styled Stock Society
Hello Audio (15% off w/ code BASICB)
Legal templates ($50 off w/ code BASICB)

(*affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I ❤️!)

Podcast brought to you in partnership w/ Leah Bryant Co....

Raise your hand if you claimed your Google Business Profile, filled it out once, and never looked at it again. (Yeah… same.)

In this episode, I’m joined by Lydia Fine, a marketing strategist and photographer who gets it. We’re diving deep into why this free tool is wildly underrated—and how it’s becoming even more important with the rise of AI search!

If you’ve ever set it and forget it (🙋‍♀️ guilty), this is your sign to give it a second look. It’s not just another box to check—it’s your first impression on Google. And it’s time to make it count.

→ Get the full show notes!

Take a peak at your GBP profile

Connect w/ Lydia:

Website

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Want to take action on these Google Business Profile best practices? Perhaps with someone who can answer your questions?

Lydia is joining us inside SEO & Grow for a guest expert session on this topic!

→ Explore the program here

———

📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

———
DM Brittany → Instagram, Threads

Join the next SEO Sprint 💨
Get the Business Owner's Guide to Google 📓

SEO Dashboard (20% off w/ code BRITT20)
Keysearch (20% off w/ code KSDISC)
Buzzsprout ($20 off)

(*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

This podcast is brought to you in partnership w/ Leah Bryant Co.

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