SEO for Established Entrepreneurs: The Basic B

SEO for Established Entrepreneurs: The Basic B

By Brittany Herzberg | SEO Coach & Lead Gen StrategistBusinessEntrepreneurshipEducationHow ToMarketing
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SEO for Established Entrepreneurs: The Basic B episodes

  • Should You Switch From HoneyBook to Dubsado? w/ Colie James

    In late 2024, HoneyBook shook the world of many entrepreneurs—yours truly included—when they announced a rather hefty price increase.

    That got me thinking… is HoneyBook really providing what I need from a CRM?

    Almost instantly, I found myself in the Voxer streets with my business systems strategist bestie, Colie James.

    We decided to move everything she’d worked so hard to create in HoneyBook over to Dubsado. But don’t assume that means that’s the right move for you!

    In this episode, Colie’s sharing what she loves about both HoneyBook & Dubsado, how often you should review your systems, & what you really need to weigh when considering switching from HoneyBook to Dubsado.

    Get the full show notes here!

    Connect w/ Colie:

    Website

    Related Episodes:

    SEO is Everywhere 

    HoneyBook vs Dubsado

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    37 min
  • Simple Businesses Despite Busy Brains w/ Diann Wingert

    Having too many ideas & a busy brain is a burden. And entrepreneurs know this all too well.

    The idea hits you & you immediately want to act on it! 

    But that’s just not sustainable especially for anyone who’s a solopreneur. So… what can you do instead?

    Diann Wingert, host of the ADHD-ish Podcast, joins me for an enlightening conversation! I was fortunate enough to be a guest on her podcast, & we knew we had to keep the party going.

    In this episode, Diann shares her theory about entrepreneurs & ADHD, how business owners can uncomplicate their businesses, & strategies to help solopreneurs get more ish done!

    Get the full show notes here!

    Connect w/ Diann:

    Website

    ADHD-ish Podcast

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    30 min
  • Walkthrough: SEO Foundations Mentorship

    I know that you know that what you really want is to have clients flocking to your website without needing to constantly post on social media. And I also know the thing that will easily get you there and leave a smile on your face…

    SEO Foundations ⛰️ is the 5-week mentorship experience for entrepreneurs who want to bring in new leads—without burning out on social media.

    This SEO mentorship experience is for business owners who know the value of SEO & want to deepen their understanding of it. Because they know that SEO is the easiest way to grow their business and bank account.

    Real talk—I wasn’t always this knowledgeable about SEO. But I got so tired of not being able to be a part of conversations, of not understanding why my website was working, and frankly… of feeling like an idiot when I knew darn well that I wasn’t!

    Everyone deserves to have a better understanding of the magic that is SEO! Bonus points if it’s also a place to ask their questions and grow alongside like-minded business owners who are in the same boat.

    If you're ready to go from hunting for clients on social media → to being found through SEO…

    From not knowing what to post → to having your content actually work for you...

    From business owner burnout → to true attraction marketing…

    You’re gonna want to listen to this episode!

    Psst! Got questions? DM me on Instagram.

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    11 min
  • SEO Tools & Mindset Tips for Entrepreneurs w/ Matt Diamante

    There are loads of SEO tools out on the interwebs. But which ones does a small business owner really need to invest in?

    And what advice can the experts share with you when it comes to those mentally challenging days—in business and with SEO? (Spoiler: plenty!)

    It’s been a year since Matt Diamante was on the podcast! To say we’re pumped would be a gross understatement.

    Tune in for a conversation about what your SEO strategy requires in 2025, mindset tips for entrepreneurs, & the best SEO tools for business owners!

    (Note: you’re definitely gonna need your notepad or Notes App for this one.)

    Get the full show notes here!

    Connect w/ Matt:

    Website

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    36 min
  • Marketing Ecosystems for Sustainable Growth w/ Mallory Musante

    If you’ve been dreaming of a marketing brain you could borrow for your business, you’re in luck! Mallory Musante is a Fractional CFO dedicated to helping businesses grow through data-driven, research-backed marketing. (She also happens to be my first IRL friend in Connecticut!)

    In our first ever video chat, we break down the big topic of creating a simple marketing ecosystem that supports sustainable business growth. Mallory shares the different types of marketing channels entrepreneurs should consider, what data to start collecting, the marketing strategy most of us are overlooking, & a super important mindset shift for all business owners. Grab your coffee, a notebook, & let’s get to it!

    Get the full show notes here!

    Connect w/ Mallory:

    Website

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    31 min
  • Boost Productivity by Seeking Support w/ Meridith McCarty

    Your daily/weekly plan as an entrepreneur is very similar to a blog outline—hear me out! It gives you a starting point. But one that can ebb & flow with you.

    Because let’s be real—plans change. Outlines shift. Life happens. And nothing will keep that from happening.

    Meridith McCarty joins me for this episode of The Basic B Podcast where we get into everything time management, planning, & productivity for business owners.

    You’ll learn how often you should do braindumps, what to do instead of creating your thousandth To Do List, how to prepare to bring on a VA, & mistakes entrepreneurs make when hiring.

    You do NOT want to miss this one, friend! Happy listening ☺️

    Get the full show notes here!

    Connect w/ Meridith

    Website

    Instagram

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    34 min
  • Jordan Gill: Experimentation as an Entrepreneur

    Entrepreneurship is a wild ride! One shock you get time & time again are the personal things that greatly impact your business. Could include, but not limited to: fear of judgement, chronic illness, & perfectionism.

    Those are just a few of the things Jordan Gill shared about on today’s episode. The throughline? Experimenting out loud as an entrepreneur. Opening yourself up to experimentation can actually be so supportive in each of the above scenarios—it can help you move past the fear of judgement, allow you to come up with creative solutions to be a business owner and a human experiencing a chronic illness, etc.

    In this conversation, you’ll learn the biggest benefit to bringing play into your business, how to make the most of trends, & how Jordan is managing in-person speaking events with a chronic disease. Let’s dive in!

    Get the full show notes here!

    Connect w/ Jordan:

    Website

    Related Episodes:

    Human Design in Marketing w/ Rachael Weaver

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    29 min
  • Digital Communications Etiquette w/ Michelle A. Whyte

    If you’ve ever wondered how you could be handling communication better—listen up! Michelle A. Whyte joins me for a deep dive into communication styles, how etiquette has evolved with technology, what capacity has to do with etiquette, & why you must take it professionally before taking it personally.

    This episode is jam packed! We touch on everything from networking events to DMs to emails to autoresponders and so much more. Want a little sneaky peak? One of my favorite quotes:

    “Being able to approach it from a place of discernment and responding versus reacting really gives you a lot of power and confidence in how you navigate all your communications.”

    - Michelle A. Whyte

    → Get full show notes here!

    Connect w/ Michelle:

    Website

    Related Episodes:

    CRMs with Colie James

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    38 min
  • Storytelling on LinkedIn w/ Tania Bhattacharyya

    Ever thought about sharing more stories on LinkedIn? I know—it can sound almost counterintuitive to think of bringing personality to a platform that’s thought of as “boring,” “professional,” even “stuffy.” Newsflash! LinkedIn isn’t just a place recruiters go to post open jobs.

    Tania Bhattacharyya is here to spill storytelling best practices for LinkedIn! In this episode, you’ll hear what drew her to the platform in the first place, how storytelling on LinkedIn transformed her business, & the most doable first step in the history of ever you can take to begin to share more stories.

    It’s more important than ever to showcase your personality & sharing stories—whether personal or professional—is a perfect way to do that!

    → Get the full show notes here!

    Connect w/ Tania:

    Website

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    30 min
  • Marketing Strategies for Authors w/ Penn Cole

    Growing up, most of my friends were found between the crisp pages of a new book. I moved. A lot. But my friends always got to go with me.

    Now, as an adult, I still find myself pulled into different worlds & connecting with characters who feel like family.

    Which is why I squealed with joy when Penn Cole said she’d join me for this podcast conversation! And yet—we kept it 99% about book marketing for authors.

    You may or may not know that my boyfriend is a nonfiction book editor. So when I tell you I hear lots of tips, strategies, advice, & avoidable mistakes—I mean it!

    This is a conversation I’m delighted to bring you because there simply aren’t enough conversations being had about book marketing for authors.

    Join Penn & I as we discuss marketing strategies for indie authors, how marketing has changed since she became traditionally published, tips to build lasting connections with readers, & so much more!

    → Access the full show notes here


    Connect w/ Penn:

    Website

    Instagram


    Links:

    The Kindred's Curse Saga

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    47 min

About SEO for Established Entrepreneurs: The Basic B

From the publisher's feed

As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a…

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