SEO for Established Entrepreneurs: The Basic B

SEO for Established Entrepreneurs: The Basic B

By Brittany Herzberg | SEO Coach & Lead Gen StrategistBusinessEntrepreneurshipEducationHow ToMarketing
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SEO for Established Entrepreneurs: The Basic B episodes

  • Repurposing Emails as SEO-Friendly Blogs w/ Eman Ismail

    Eman Ismail is well-known for her work as email conversion strategist and copywriter. And this conversation demonstrates that! But… the main objective was to explore something she doesn’t feel strong in—SEO & blogging.


    I can’t thank Eman enough for joining me for this Hot Seat / Q+A style conversation! Her transparency opened up a great dialogue about exactly how we can come back to blogging after a bit of a hiatus, what steps to take to repurpose an email as a blog (or vice versa), & even explore SEO terms like “domain authority” & “backlinks.” Grab a notebook & let’s get into it!

    → Access the full show notes!


    Connect w/ Eman:

    Website


    Links:

    Plausible Analytics

    Podcast SEO Download

    Keysearch.co

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    33 min
  • Using Case Studies as Lead Magnets w/ Chelsea Wallace

    Case studies as PDFs? Sales pages? Lead magnets? Emails? In multiple formats?! Hold on to your party hats because I’ve got a special guest here with me & we’re in full geek-out mode about all things case studies!

    Chelsea Wallace may be known as Queen Bee when it comes to launch copywriting, but she’s secretly a data lover—and—way ahead of the curve when it comes to making smart use of case studies.

    In this conversation, we dig into adding SEO to existing case studies, the first step to take to create your next case study, and the benefits of creating case studies for different learning styles. You’re 1000% gonna to need to bookmark this episode & return to it in the future. You’ve been warned 😉

    Connect w/ Chelsea:
    Case Studies Page

    →
    Get the full show notes here!

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    30 min
  • Storytelling & Branding as an Artist & Mom w/ Rubeena Ianigro

    Storytelling doesn’t just happen with words—it can happen through other artistic mediums. For Rubeena Ianigro, card making & enamel pins have been some of those creations.

    I remember meeting Rubeena way back in 2019! We hadn’t caught up in about 5 years *gasp*

    Tune in to hear how inner work, creativity, & listening to her intuition has been deeply impactful for Rubeena to build the life & business of her dreams—while being a mom and taking care of herself. It’s beyond inspirational!

    Connect w/ Rubeena:
    Instagram
    The Gray Muse

    ➡️
    Get the full show notes here!

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    42 min
  • Storytelling, SEO, & Somatics w/ Alexandra Granato-Garcia

    This episode is going to really tie my 2 worlds together—SEO & spirituality. And I’m so excited! But things are always better with friends…

    Meet: Alexandra Granato-Garcia 🪩

    I’ve been fortunate enough to work with Alexandra several times over the last year with a variety of her offers—including somatic therapy!

    I wanted to have her on the podcast because somatic therapy can be
    deeply healing—on a personal and generational level—but it can also be pretty intimidating if you’re newer to this idea.

    In today’s conversation, Alexandra & I get into what somatic therapy is, how we’ve both found it to be supportive during intense life moments, & how it can be an incredible modality for business owners! We’ll see you on the other side!

    Connect w/ Alexandra:
    Website

    ➡️
    Get the full show notes here!

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    41 min
  • The Legal Side of Collaborations w/ Nicole Cheri Oden

    About 2 minutes after I opened Nicole Oden’s email—I asked her to join me on the podcast! I’d never had anyone bring up the legal considerations for collaborations. Besides, we were long overdue for a catch up conversation (about 4 years 👀 overdue to be exact).

    Nicole & I met years ago in a networking group (quite fitting given the topic of today’s episode!) & never fell out of touch. See… I’m super picky about who I choose to do collaborations with—including guests I introduce you to on this podcast—and today you’re going to learn why that is so critical to the health & success of your business. And other legal considerations you should take into consideration for various types of collaboration opportunities!

    Connect w/ Nicole:
    Website

    ➡️ Get the full show notes!

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    29 min
  • Spinal Energetics for Business & Personal Growth w/ Jen Donlin

    You’ve heard me share that 2024 has been an incredibly intense year… Today, I want to introduce you to one of the people who’s supported me during this part of my journey in the hopes that you find healing—or at least hope.

    Jen Donlin is a Tarot Reader, Reiki Master, & Spinal Energetics Practitioner. I’ve only known her for a few months, but you wouldn’t guess that by the impact she’s had on my personal and professional growth! In this episode, we dive into Jen’s work, what a Spinal Energetics session is like (from my perspective), specific examples of the shifts that happened because of this work, & what it’s like to be a spiritual entrepreneur.

    Connect w/ Jen:
    Instagram

    ➡️
    Get the full show notes!

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    45 min
  • 2024 Year-End Professional & Personal Wrap Up

    Welcome to the end of 2024, friend. We made it! Whatever in the world you’ve experienced this year—good, bad, somewhere in the middle—you’ve arrived.

    Personally, I tend to share more once things have happened. I typically stay quiet as things are trucking along & then share once everything has come to a close.

    So that’s what this episode is! I’m giving you a vulnerable peek BTS—personally & professionally—of what went down in 2024.

    My hope is that, if you’ve felt any of these feelings or experienced anything similar this year, you feel less alone. ❤️

    I mention some amazing people, programs, & products in the episode, you can find them all here!

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    15 min
  • 12 Days of Christmas for Business Owners

    There's a lil bit of everything in here—Social media, SEO, blogging, copywriting, mindset, nervous system, legal, case study, client experience, branding. I’m sharing the ep. + timestamps to go to for the actionable tip mentioned…

    These are in NO particular order!

    Find the 12 episodes of The Basic B Podcast to revisit from 2024 here! I hope you take the time to at least go back & revisit ONE episode.

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    11 min
  • Business Pivots & Identity Shifts w/ Meg Yelaney

    Change is scary AF. But change as a business owner? Triple the scary factor! And yet… there are times when it is so painfully obvious that this. ain’t. it. anymore.

    So how can we as entrepreneurs 1. be more aware of what’s not working & what that means, and 2. embrace changes like business pivots & identity shifts?

    Allow me to introduce my friend & very first business coach, Meg Yelaney! Business remodels are her jam—and not only that—she’s experienced several transformations of her own business. Her entrepreneurship journey has shockingly NOT been a straight line & she wants to normalize that bumpy ride.

    Most of all, Meg wants to support you in creating a business that supports the life of your dreams! Bust out the notepad friend, you’re gonna need it. 😉

    ➡️ Get the full show notes!

    Connect w/ Meg:
    Instagram (business coaching)
    Instagram (twin motherhood)

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    35 min
  • Bringing Intention to Your Client Experience w/ Gisell Paula

    You’ve heard it on the show before—the importance of intention. Wherever you place your focus, that will blossom. Putting your focus & intention on all the problems you expect to have? Cool—you just watered that patch of grass. Want to plan for the good? Yay! You’re going to love this conversation with Gisell Paula James! She’s sharing how we can begin optimizing for the most amazing client experience using this concept of intentionality. Even better, she walks us through what those opportunities look like for social proof and storytelling and SEO. (Word to the wise → this is a thought-provoking episode, so more than likely you’ll want to revisit this conversation!)

    ➡️ Get the full show notes here!

    Connect w/ Gisell:
    LinkedIn

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    35 min

About SEO for Established Entrepreneurs: The Basic B

From the publisher's feed

As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a…

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