Does the term “SEO” give you the heebie jeebies? If so, you’re not alone! Tons of photographers neglect to optimize their websites because they aren’t sure where to start. But when you get down to it, SEO is more simple than you might think. Plus, with the right tools and resources, even the most SEO-averse photographers can get their sites ranking on Google.

In this episode, I’m chatting about SEO specifically for photographers with Corey Potter of Fuel Your Photos. Corey is explaining why SEO is so important for photography businesses and how to get started. He’s shedding some light on the best assets you can use to market your business and where you should devote your marketing energy. We’re also talking about the future of the internet and how it might affect all of us, both professionally and personally.

What’s in this episode:

• How Corey found his passion for writing and sharing content in the online space [2:17]
• Why Corey is a bit nervous about the turn that Facebook and other sites are taking [2:55]
• What SEO is, why it’s so important for photographers, and how to get started [4:48]
• Whether or not photographers should be blogging [8:26]
• Which platforms you should invest your time and energy in for marketing [12:29]
• The first steps towards making your website SEO-friendly and easily searchable [18:03]
• Which website platform is best for SEO [20:55]
• Other assets you can use to gain clients, and why it’s important to own your data [26:24]
• Why you might not want to hire someone to do your SEO for you [28:23]
• Why AI writing is sometimes more harmful than helpful, but how you can still use it to generate ideas [31:06]
• Corey’s advice for anyone just starting out in professional photography [36:34]

If you want to optimize your website and start attracting more clients, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/seo-for-photographers-why-you-need-it-how-to-get-started-with-corey-potter/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/