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In this episode of Shadow Work, WTF?, we’re flipping the narrative on ADHD and showing you how to not just manage it—but thrive with it. If you’ve ever felt like your brain was working against you, especially in the world of business, this episode is here to prove that your ADHD brain might just be your secret weapon for wild success.
I’m joined by Alexis, the unapologetic “Tough Love Coach,” who has been helping neurodiverse clients like you get their lives and businesses together for over a decade. We’re talking about how to work with your ADHD, not against it, and sharing the exact strategies that will help you ditch perfectionism, overcome procrastination, and build a life you love—without trying to be neurotypical.
This episode is a must-listen for anyone who’s tired of feeling like their ADHD is holding them back. Spoiler: It’s not. You just need to know how to harness it—and we’re here to show you how.
00:00:08 - Welcome to the ADHD Success Revolution
00:02:29 - Alexis’ ADHD Diagnosis: The Turning Point
00:09:27 - From Rock Bottom to Six-Figure Success
00:20:23 - ADHD & Trauma: The Untold Story
00:27:14 - Overcoming the ADHD Trifecta: Procrastination, Perfectionism, and Dopamine Chasing
00:36:35 - The Power of Nervous System Regulation for ADHD Brains
00:48:05 - Redefining Failure: The Fast Lane to Success
Resources Mentioned:
Follow Alexis on Instagram: @thetoughlovecoach
Listen to Alexis’ Podcast: XOXO, Your Tough Love Coach on Spotify and Apple Podcasts
Follow Alexis on TikTok: @thefailurediaries
Join the Tough Love Collective: Get accountability and support tailored for ADHD
Connect with Me:
Loved this episode? Make sure to share it with your fellow ADHD warriors and tag us on Instagram with your takeaways!
Instagram: @complete_bycaitlin
The more we share, the more we can help neurodiverse women see that ADHD isn’t a limitation—it’s a path to wild success. Don’t forget to subscribe, rate, and review the podcast to stay in the loop for more life-changing conversations!
Ever feel like you’ve been doing all the work—deep diving into shadow, emotional release, manifestation—yet something still feels off? Maybe you're crushing the hard stuff, facing your shadows head-on, but joy and light seem elusive. Or, perhaps you're riding high on positivity and manifestation but can’t shake the feeling that you're avoiding something deeper.
In today’s episode of Shadow Work, WTF?, I’m getting real about the sneaky pattern I’ve fallen into—and I bet you have too. It’s easy to think that leaning into either shadow work or positivity is enough, but what if the real breakthrough happens when you balance both? What if the reason you’re stuck isn’t that you’re doing the wrong thing, but that you’re focusing too much on one side?
I’m sharing my own story of swinging between high vibes and shadow work, and why I had to learn the hard way that you need both to create real momentum. Curious? You should be, because what I’ve uncovered might just shift how you approach your personal growth and business from here on out.
In this episode, I’m breaking down:
Why doing all the “right” things can still leave you feeling stuck.
The trap of relying too much on either shadow work or positivity.
How I went from rejecting joy to reclaiming abundance in my life and business.
Why integrating both light and dark is the secret to your next breakthrough.
If you’ve been feeling like something’s not adding up in your personal development journey, this might be the missing piece. Let’s find out together.
Key Points and Timestamps:
[00:00] - Introduction Are you stuck doing the deep work but missing the light? Or are you avoiding the hard stuff by staying in the high-vibe lane? Here’s why both can be traps.
[02:22] - The Trap of One-Sided Work Why shadow work or positivity alone won’t get you where you want to go—and how to know when you’ve fallen into the trap.
[07:02] - My Journey from Enlightenment to Shadow WorkHow I bounced between extremes and realized neither approach was getting me the results I craved.
[23:05] - When Joy Becomes Your Shadow Why I started rejecting joy and positivity—and how it ended up holding me back in ways I didn’t expect.
[29:58] - Basic B*tch Manifestation & Reclaiming AbundanceI started with simple manifestation practices to reclaim abundance and saw massive results. Want to know how?
[39:32] - Where Are You Stuck? Shadow or Light?Let’s get real: are you stuck in the shadows or avoiding them with positivity? I’ll help you figure out where you are and what to do about it.
[44:21] - Final Thoughts & Shadow Alchemy Certification Ready to go deeper? I’m sharing details on my upcoming Shadow Alchemy Certification for those who want to take this work to the next level.
Resources Mentioned:
Join the Shadow Alchemy Certification: https://shadowalchemycoaching.com/
Follow Shadow Alchemy Coaching Academy on Instagram: @ShadowAlchemyCoachingAcademy
Follow me on Instagram: @complete_bycaitlin
Connect with Me:
If this episode sparked your curiosity, I want to hear from you! Share this episode with someone who needs it, and don’t forget to subscribe, rate, and review the podcast—it helps us grow and reach more badass people like you. Let’s explore how to balance shadow and light and get the breakthroughs we’ve been craving.
Instagram: @complete_bycaitlin
Shadow Alchemy Certification: https://shadowalchemycoaching.com/
In today’s episode of Shadow Work, WTF?, I’m getting real about those moments when you just want to quit. You know the ones—when you’ve done everything you can think of, followed all the steps, and yet nothing seems to be working. Whether it’s in business, fertility, or any other area of life, that overwhelming urge to throw in the towel can feel like too much. I’ve been there, and I’m sharing exactly what’s been coming up for me in this season.
Lately, I’ve been navigating so much pressure in both my business and fertility journey. I’ve been doing “all the right things,” yet there are moments when I feel like screaming, “Why isn’t this working?!” It’s vulnerable to admit that even after creating so much success, I sometimes feel like quitting. But here’s the truth—this is where the real work begins.
In this episode, I’m breaking down:
The frustration of doing everything right and still feeling stuck.
How control and ego can make things so much harder than they need to be.
What it really means to surrender—letting go without losing yourself.
The fine line between responsibility and over-responsibility.
Why quitting is often a sign that your patterns need to change, not your goals.
If you’re feeling that pull to quit right now, I want you to know that I see you. And I’m sharing how I’ve been working through these moments of doubt and resistance by shifting my mindset, working with my nervous system, and choosing to keep going in a way that feels more aligned. It’s not about doing more—it’s about doing differently.
Key Points and Timestamps
[00:00] - When you’re on the edge of quitting, what do you do next?
[04:00] - The frustration of doing everything “right” but still feeling stuck.
[10:00] - How ego and control create unnecessary suffering.
[15:00] - The struggle with over-responsibility in both business and personal growth.
[20:00] - Learning to trust something bigger when letting go feels terrifying.
[26:00] - What to do when you want to quit—keep going, but in a way that feels aligned.
[29:00] - My invitation to Beyond Mindset—a two-week training for coaches and anyone who wants to dive deeper into shadow work and human behavior.
Resources Mentioned:
Join Beyond Mindset: https://shadowalchemycoaching.com/beyond-mindset
Follow me on Instagram: @complete_bycaitlin
Connect with Me:
If this episode hit home, please share it with someone who needs to hear it. Don’t forget to subscribe, rate, and review the podcast—it really helps spread the word. Let’s keep showing up, even when we want to quit.
Instagram: @complete_bycaitlin
Beyond Mindset Training: https://shadowalchemycoaching.com/beyond-mindset
In this episode of Shadow Work, WTF?, I’m joined by my friend, student, mentor, colleague—and occasional co-conspirator—Breanna May, for a no-holds-barred chat about the messy, chaotic, and weirdly beautiful parts of life and business. You know, the kind of conversation where you’re halfway through and suddenly hit that wall of, “Wait... what the hell is any of this even for?” Yeah, we’re going there.We’re talking about what happens after you’ve done all the shadow work, personal development, and hustling to build the life of your dreams, only to realize you’re now sitting in the middle of an existential crisis wondering, “Wait... this is it?” Breanna and I get real about the highs and lows of entrepreneurship, why success can feel like one big ‘meh,’ and how to find meaning when you’ve checked off all the boxes but still feel like something’s missing.Expect personal stories, navigating business slumps, motivation crashes, and plenty of tangents—because somehow we end up talking about everything from nihilism to Tantra. This episode is packed with laughs, deep insights, and some “WTF am I doing with my life” moments we can all relate to.
Key Points and Timestamps
00:00:00 - Welcome to the Sh*tshow
Meet Breanna, and why podcasting solo is like screaming into the void.
00:03:35 - So, You’ve Got It All... Now What?
That awkward moment when you realize success doesn’t fix everything.
00:07:49 - Hustling for What Exactly?
Spoiler: Chasing money and success is exhausting, but we still do it.
00:12:16 - The Biggest Lie in Personal Growth
Plot twist: You’re never going to ‘fix’ everything, no matter how many crystals you buy.
00:18:48 - When Life Feels Like One Big "WTF"
What to do when your goals stop making sense and existential dread kicks in.
00:27:37 - Marketing Without Being a Jerk
How to talk about struggles without making people feel like total failures.
00:36:53 - Embracing the Hot Mess Express
Newsflash: You don’t have to be perfect to be successful (or sane).
00:41:29 - How to Not Lose Your Soul in Business
Trying to run a business without becoming a robot? Same.
00:49:25 - Spicing Up the Bedroom (Yes, We Went There)
Caitlin spills on how she keeps the heat alive—even when baby-making is involved.
00:56:40 - Adulting Is Hard, Let’s Play Anyway
Forget clubbing (sometimes)—here’s how to actually have fun as a grown-up.
01:03:00 - Final Thoughts: Are We Even Doing This Right?
A reflective (but still kinda chaotic) wrap-up on life, business, and surviving it all.
Follow Breanna May on Instagram: @iambreannamay
Become a Shadow Work Coach: @shadowalcheycoachingacademy
If this episode resonated with you, please share it with a friend who could use some real talk about success, shadow work, and the wild ride that is life. Don’t forget to tag me on Instagram with your biggest takeaway!
Instagram: @complete_bycaitlin
In this episode of Shadow Work, WTF?, I’m cutting through the noise and getting real about why so many of us feel blocked when it comes to showing up on social media. If you've ever stared blankly at your screen, overthinking every word, or felt like you're just imitating others instead of being yourself, this episode is for you. I'm sharing my own journey of losing my authentic voice online and how I got it back. It’s time to stop playing it safe and start expressing yourself in a way that feels good, real, and unapologetically you.
00:00:00 - Introduction: Why You Feel Blocked on Social MediaGetting honest about why social media feels so damn hard and the shadow work needed to unlock your creative flow.
00:03:18 - The Impact of Overthinking and ComparisonWhy overthinking is killing your creativity and how comparing yourself to others leads to inauthentic and ineffective content.
00:08:45 - My Rollercoaster Journey: From Stuck to Creative BreakthroughReflecting on my own ups and downs, including a dip in income and how I realized I wasn’t sharing the real, raw sides of my life and business.
00:12:30 - Perfectionism, Imposter Syndrome, and the Fear of JudgmentExploring the shadows that keep you stuck, like feeling you have to get it perfect, and how these patterns block your authentic self-expression.
00:19:15 - How to Find Your Voice and Love Your Content AgainStop trying to be someone you're not! Why aligning your content with what you love to create and consume is the secret sauce to engagement and fun.
00:25:42 - The “Shit Post Challenge”: Your Path to Consistency and ClarityIntroducing a game-changing challenge to help you post more freely and authentically without the pressure of perfection.
00:32:10 - Navigating the Shadows of Creativity and VisibilityUnderstanding the deeper shadows behind creativity blocks and how school, upbringing, and societal norms may have conditioned you to play small.
00:39:40 - Bringing Your Whole Self to Social MediaHow embracing all parts of you—funny, messy, vulnerable—can create more connection and magnetism in your business.
00:45:55 - The Real Magic of Showing Up Unfiltered and RealWhy it’s more powerful to post what feels good to you, even if it’s not “perfect,” and how that authenticity drives sales and engagement.
Join the "Hot Mess Magic" Workshop Replay: https://academy.shadowalchemycoaching.com/hot-mess-magic/
Follow Caitlin on Instagram: @complete_bycaitlin
If this episode resonated with you, share it with someone who needs to break free from the social media perfection trap. Tag me on Instagram with your biggest takeaway, or tell me how you're planning to unlock your creativity!
Key Points and Timestamps:Resources Mentioned:Connect with Me:Instagram: @complete_bycaitlin
In this episode of Shadow Work, WTF?, I’m dropping the filters and getting brutally honest about the realities of running a business when things are far from perfect. If you’ve ever felt the pressure to maintain a flawless facade while silently struggling, this episode is your permission slip to let it all hang out. I share my rollercoaster journey of big wins, like selling out my retreat, alongside deep lows of burnout, illness, and confronting my own fears and vulnerabilities. It’s time to get real about what it means to show up fully human in your business.
Key Points and Timestamps:
00:00:00 - Introduction: Why It's Time for Real Talk
Ditching the polished business persona and embracing the messy, real side of entrepreneurship.
00:01:51 - The Pressure to Keep Up Appearances
How social media’s perfection culture makes us feel like we need to hide our struggles and only show the shiny moments.
00:06:37 - My Journey from "Fake It Till You Make It" to Authenticity
Reflecting on my early business days and why I shifted from selling a dream to selling the truth.
00:09:00 - When the Highs Are High and the Lows Are Low
A behind-the-scenes look at how big wins and deep lows coexist in business and what they taught me about my own patterns.
00:13:30 - Rethinking Success: Is It About the Money?
Unpacking my relationship with money and questioning the value of shadow work when tangible results aren’t immediate.
00:18:13 - Choosing Authenticity Over Perfection
Why it's more important than ever to lead with vulnerability and let go of the need to seem like you have it all figured out.
00:22:33 - Integrating All Parts of Yourself into Your Business
How to show up as your full self—messy, raw, and real—and why that’s where the real magic happens.
00:33:50 - The Danger of Hiding: How Concealing Your Truth Hurts Your Growth
Discussing the risks of hiding your struggles and how radical transparency can actually strengthen your business and relationships.
Resources Mentioned
Join the "Hot Mess Magic" Workshop (originally Cash Code, but I changed it): [Link to workshop]
Take the Wealth Archetype Quiz: [Link to archetypes]
Follow Caitlin on Instagram: @complete_bycaitlin
Connect with Me
If this episode hit home for you, share it with a friend who could use a reminder that it’s okay to be a “hot mess” in business. Tag me on Instagram with your biggest takeaway or your own story of embracing your messy truth.
Instagram: @complete_bycaitlin
In this episode of Shadow Work: What the F***, I take you on a raw, unfiltered journey through a recent experience in my business that hit hard.
I'm sharing the nitty-gritty details of a triggering anonymous message and how it brought up deep-seated fears about my business's authenticity. I reveal how I processed and responded to the criticism, turning a potentially derailing moment into an opportunity for growth and self-reflection.
You'll get a behind-the-scenes look at:
The initial shock and emotional impact of receiving a critical message.
My immediate reactions and the physiological response I experienced.
The role of shadow work in understanding and managing my triggers.
The importance of seeking support and regulating emotions before responding.
The decision to address the criticism publicly and authentically.
The broader implications of criticism in the coaching industry and how to maintain integrity.
Key Points and Timestamps
00:02:23 - The Anonymous Message
Details of the anonymous message questioning my business authenticity.
My immediate emotional and physical reactions to the criticism.
00:04:49 - The Initial Response
My thoughts and feelings upon reading the message.
The fear of being perceived as a "pyramid scheme" and its impact on my mindset.
00:07:09 - Reflection and Seeking Support
The importance of asking for help and discussing the issue with a trusted friend.
My journey from anger to curiosity about the message's implications.
00:11:06 - Processing the Criticism
The process of calming down and regulating emotions.
The decision to address the criticism head-on in a public forum.
00:14:46 - Constructive Reflection
The importance of introspection and using criticism as a growth opportunity.
My commitment to authenticity and integrity in my business practices.
00:18:47 - Broader Industry Implications
Critique of the coaching industry's tendency towards superficial business models.
Encouragement to approach passive-aggressive or anonymous feedback with curiosity and self-reflection.
00:22:56 - Embracing Support and Collaboration
Acknowledgment of the support systems that have contributed to my business success.
Rejection of the notion that doing it all alone is superior or more valid.
00:26:49 - Final Thoughts and Empowerment
Encouragement to use criticism as a tool for growth and self-improvement.
The importance of showing up authentically and maintaining integrity despite external judgments.
Resources:
Join the Wealth Alchemy Course
Check out the Mastermind
Grab the Shadow Work Prompts for Biz owners
Connect with Me
If you enjoyed this episode, please share it with a fellow business owner who could benefit from these insights. Don't forget to tag me on Instagram with your biggest takeaway!
- Instagram: @complete_bycaitlin
Don’t forget to subscribe, rate, and review the podcast.
In this episode of Shadow Work, WTF?, I'm diving deep into a critical topic: how trauma impacts your business.
Whether you're an overachiever or someone struggling to get your business off the ground, your past experiences might be subtly or blatantly influencing your current reality and business outcomes.
I share my own journey with trauma and how it has shaped my business decisions, leading to both sabotage and success. We'll explore how trauma from years ago or even recent events can unconsciously drive your behavior, leaving you feeling out of control.
Key Points and Timestamps
00:00:00 - Introduction to Trauma and Business
The subtle and profound ways trauma influences your business.
Carl Jung’s quote: “Until you make the unconscious conscious, it will lead your life and you will call it fate.”
00:04:30 - Recognizing Trauma's Impact
My personal experiences with trauma and how it led to business sabotage.
Cold-calling trauma: how past rejections triggered fear and physical reactions in business.
00:15:22 - High Achievers and Trauma
The hidden trauma in high achievers who seem to have it all.
Validation from success versus genuine fulfillment and happiness.
00:29:45 - Practical Steps to Overcome Trauma in Business
How trauma manifests in overworking, burnout, avoidance of risk, and difficulty in setting boundaries.
Addressing fear of failure and success, and how past experiences shape these fears.
00:37:15 - Dealing with Complex Trauma
The difference between acute, chronic, and complex trauma.
How varied and multiple events over time can shape your self-perception and business behavior.
00:45:52 - Building Awareness and Self-Compassion
Reflecting on your business choices and identifying patterns.
The importance of self-compassion and validating your experiences.
00:52:10 - Seeking Support and Professional Help
The benefits of trauma-informed coaches and therapists.
How support can create a safe space for healing and capacity building.
01:01:05 - The Role of Shadow Work in Healing
Understanding shadows and their connection to trauma.
How addressing triggers and judgments can lead to long-term changes.
01:10:30 - Making Conscious Decisions
Assessing whether your decisions come from a place of fear or alignment with your goals.
Shifting decision-making to create a business that aligns with your heart and long-term vision.
01:19:45 - Lifelong Journey of Healing
Embracing the journey of healing and continuous self-discovery.
Allowing yourself to make incremental changes and build resilience.
01:28:15 - Final Thoughts
The importance of unpacking and addressing trauma for a beautiful and fulfilling life.
How to join Wealth Alchemy for specific work on money trauma or the mastermind for deeper self-perception work.
Resources:
Join the Wealth Alchemy Program: [Link to Wealth Alchemy]
Join the Mastermind: [Link to Mastermind]
Download the Biz Shadow Work prompts
Follow Caitlin on Instagram: @complete_bycaitlin
Connect with Me
If you enjoyed this episode, please share it with a fellow business owner who could benefit from these insights. Don’t forget to tag me on Instagram with your biggest takeaway!
Instagram: @complete_bycaitlin
Don’t forget to subscribe, rate, and review the podcast!
In this episode of Shadow Work, WTF?, I'm thrilled to have one of my incredible clients, Lurinda, join me in person!
We've been working together for over a year, and today we're diving deep into her incredible journey as a shadow work coach, mother, and business owner. Lurinda has faced numerous challenges head-on and has come out stronger, with an open heart and a thriving business.
We'll explore her experiences, including the highs and lows of balancing motherhood with running a successful business, dealing with ADHD, and the transformative power of setting boundaries.
This episode is packed with insights on how to navigate life's complexities without losing your sense of self. Get ready for an honest, emotional, and empowering conversation about identity, boundaries, and finding balance.
Key Points and Timestamps
00:00:00 - Introduction
Lurinda shares her background and roles as a mother, stepmother, and shadow work coach.
00:04:30 - Business Success and Setting Boundaries
Lurinda talks about her recent success in business and how she’s managed to set strong boundaries.
The importance of having support and accountability in business.
00:10:45 - Navigating Motherhood and Business
Challenges of balancing motherhood and business responsibilities.
Personal stories about dealing with bullying and maintaining boundaries.
00:18:33 - Overcoming Burnout and Setting Priorities
Lurinda shares her experience of nearly quitting her business and how she bounced back.
The impact of having a supportive partner and reassessing priorities.
00:27:12 - Importance of Values and Boundaries
Caitlin explains the importance of understanding and setting personal values and boundaries.
How aligning business and personal values can lead to fulfillment.
00:40:54 - ADHD Diagnosis and Managing Business
Lurinda discusses her ADHD diagnosis and how it has affected her business and personal life.
Strategies for managing ADHD and maintaining productivity.
00:50:51 - Self-Care and Personal Growth
The importance of self-care and how it impacts business and personal relationships.
Lurinda’s journey of losing weight and prioritizing her physical health.
01:02:28 - Authority and Identity in Business
Stepping into authority and the impact it has on business and personal life.
The role of self-responsibility in achieving success.
01:05:05 - Upcoming Retreat: Surrender
Lurinda shares details about her upcoming retreat, Surrender, focused on reconnecting with oneself and healing past traumas.
Information on how to join and what to expect from the retreat.
Resources Mentioned
- Badass CEO https://completebycaitlin.com/badass-ceo
Connect with Us
If you enjoyed this episode, please share it with someone who could benefit from these insights.
Don’t forget to tag us on Instagram with your biggest takeaway!
Caitlin Instagram: @complete_bycaitlin
Lurinda Instagram: @perspectivebylurinda
In this episode of Shadow Work, WTF? I'm breaking down the concept of understanding your ‘receiving capacity’ and uncovering how it impacts your relationship with money and your nervous system.
I’ll be diving deep into my own journey with this idea, spilling all the juicy details, and giving you the actionable insights you need to expand your capacity for wealth and abundance.
I’ll define receiving capacity, reveal its connection to your stress tolerance, and help you spot the red flags—like feeling overwhelmed by financial fluctuations.
And of course, I’ve got you covered with practical steps to overcome this challenge. We’ll talk about implementing systems to manage your stress, understanding your window of tolerance, and shifting from scarcity to abundance through belief work and nervous system regulation.
Key Points and Timestamps
00:01:58 - What is Receiving Capacity?
Initial reactions to the concept and its perceived "woo-woo" nature.
My journey of understanding receiving capacity and its practical, sciency side.
00:04:25 - The Nervous System and Window of Tolerance
Explanation of the window of tolerance within our nervous system.
How being within this window makes us feel grounded, present, and logical.
The effects of moving into hyper-arousal (overstimulation) and hypo-arousal (shutdown).
00:09:15 - Factors Affecting Our Window of Tolerance
How past trauma, stress, and shadows can impact our capacity for stress.
The analogy of a drink bottle representing our stress capacity.
00:11:33 - Expanding Our Window of Tolerance
The significance of expanding our stress capacity to handle more without freaking out.
The role of lower and upper limits in financial stress.
00:13:53 - Practical Applications in Wealth Alchemy
Resources Mentioned
Connect with Me
If you enjoyed this episode, please share it with a fellow business owner who could benefit from these insights. Don't forget to tag me on Instagram with your biggest takeaway!
Instagram: @complete_bycaitlin
Don’t forget to subscribe, rate, and review the podcast!
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