This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level. 

In this episode I’m sharing:

• Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering 
• Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads
• Creating Value: How to produce content and services that your audience genuinely wants to pay for

Highlights Include:

00:00 Intro

02:49 The Importance of Podcast Setup

05:15 Narrowing Down Your Podcast Topics

09:50 Understanding and Serving Your Audience

14:33 Creating a Content Plan

16:39 Effective Marketing Strategies

19:00 Consistent Marketing Practices

21:24 Thinking Outside the Box for Sponsorships

25:54 Create Content People Want to Pay For

28:17 Recap and Action Steps

To learn more about making money from your podcast, join my next live class. Register at sidehustlepro.co/class.

Check out episode 458 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Riverside (Use code ‘hustlepro’): https://riverside.fm/ 
• Podcast Moguls: http://sidehustlepro.co/join  
• Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4 
• Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s 
• Free newsletter: http://sidehustlepro.co/newsletter 
• You Are a Badass by Jen Sincero: https://jensincero.com/ 

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This week in the guest chair we have Julia Coney, award winning wine writer, speaker, & consultant. 

Julia wears many hats, including being the Wine Consultant for American Airlines and Founder of Black Wine Professionals; a resource for Black professionals in the world of wine.

In this episode she shares about:

• Being multi-passionate: how exploring a range of interests, from starting at a law firm to writing a beauty blog, has elevated her career 
• Paving the way for diversity: how starting honest conversations about racism, equity, and inclusion in the wine industry led to being the recipient of Wine Enthusiast's 2020 Social Visionary Award Winner 
• The power of putting yourself out there on social media: How she has created opportunities for herself like being the first Black woman to run a wine program for American Airlines

Highlights include: 

00:00 Intro

04:42 Original career path and intro to wine

13:00 Navigating a switch in careers

21:39 Transition from beauty blogging to wine writing

27:06 Addressing racism in the wine industry

29:40 Sustaining financially as a freelance writer

35:00 Providing a niche wine service 

41:30 Unlocking networking opportunities 

45:07 Running a wine program for American Airlines 

54:16 Tips for entrepreneurs 

Watch episode 457 on YouTube and listen on all podcast apps

Links mentioned in this episode

• Julia’s Substack: https://juliaconey.substack.com/ 
• Julia’s Instagram: https://www.instagram.com/juliaconey/ 
• Julia’s email: [email protected] 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Julia’s Substack: https://juliaconey.substack.com/ 
• Julia’s Instagram: https://www.instagram.com/juliaconey/ 
• Julia’s email: [email protected] 

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This week we’re taking it back to my convo with Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! 

With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money.

In this episode she shares about:

• The steps she’s taken to go from job hopping to helping people optimize their LinkedIn 
• Her focus on the niche of creating “ LinkedIn superstars” who advocate for the company they work for
• How she’s been able to maintain financially on a non-traditional path 

Highlights Include:

00:00 Intro

02:00 Early career experience

08:00 Helping women level up in LinkedIn

13:30 The importance of consistency on LinkedIn

16:20 Building a LinkedIn profile

24:00 Optimizing content on LinkedIn

29:25 Using LinkedIn to build a personal brand

37:00 How to connect in the best way on LinkedIn

50:00 Tips for entrepreneurs 

Watch episode 456 on YouTube and listen on all podcast apps

Links mentioned in this episode

• Portia’s Website: https://www.portiaobeng.com/
• Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ 
• Portia’s TikTok: https://www.tiktok.com/@portia.o 
• Muoyo’s Website: https://myvoterstatus.com/
• Verizon Small Business Program: https://digitalready.verizonwireless.com/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ 
• Portia’s TikTok: https://www.tiktok.com/@portia.o 

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This week in the guest chair, we have former Podcast Moguls student Zach Nunn, Founder and CEO of Living Corporate. 

Zach unpacks how he turned his podcast into a thriving consulting business, landing brand partnerships with major corporations like Pfizer and more. 

He talks about the strategies behind creating authentic, high-quality content, leveraging interviews as a networking channel, and maximizing the value of a show’s back catalog.

In this episode he shares:

• Why owning your IP is a game-changer for growing podcast revenue
• How to repurpose past podcast episodes into new offers (and sell them)
• Why being transparent about your numbers, no matter how small, can still land you big corporate clients
• How he applied what he learned in Podcast Moguls to his business model

Highlights include: 

00:00 Intro

04:50 Centering marginalized voices in the workplace

08:50 Side hustling while juggling a full-time job

11:41 Developing a “bundle” approach to brand partnerships

17:30 Expanding from a single podcast to a network

37:00 Leveraging 900 hours of archived interviews for his AI e-learning platform

51:00 Transitioning from DEI language to “experience management”

1:02:00 Advice for entrepreneurs 

Check out episode 455 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

• Podcast Moguls Coaching: https://sidehustlepro.co/podcastmoguls/ 
• Living Corporate: https://living-corporate.com 
• Zach’s LinkedIn: https://www.linkedin.com/in/zacharynunnphr 
• Zach’s email:[email protected] 
• Opus Clip (auto-generate multiple clips): https://opus.pro 
• RedCircle: https://redcircle.com 
• CEO Action: https://www.ceoaction.com/ 

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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This week we’re airing my first ever live podcast! I had the opportunity to sit down with author, journalist, and media powerhouse Demetria Lucas at the On Air Fest in Brooklyn, NY. 

From launching A Belle in BK to building an empire that spans books, film, podcasting, and more, Demetria has mastered the art of evolving and thriving as a multi-hyphenate entrepreneur. Taking risks and flawlessly pivoting has paid off.

In this episode she shares:

• How prioritizing steady income through podcasting, owning a travel company, and more gives her freedom to enjoy life outside of working
• The enormous impact traveling the world has had on her work, leading her to author three books on travel 
• How she stayed resilient through personal challenges and self-doubt

Highlights Include:

00:00 Intro

03:36 Breaking into the book industry

08:20 Streams of steady income

13:45 Building a personal brand and podcast

24:08 Traveling the world

27:00 The ups and downs of finances in freelancing

36:15 Tips for entrepreneurs 

Check out episode 454 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Demetria’s Website: https://www.demetriallucas.com/ 
• Demetria’s Instagram: https://www.instagram.com/demetriallucas 
• Demetria’s Facebook: https://www.facebook.com/demetriallucas 
• Ratchet and Respectable Podcast: https://podcasts.apple.com/us/podcast/ratchet-respectable/id1449001372 
• TikTok: https://www.tiktok.com/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

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If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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Are you ready to finally take the leap and start your side hustle, but don’t know where to start? This week we are outlining nine high-potential side hustles that can realistically scale to replace—or significantly supplement—your full-time income. 

Now these are not quick-fix ideas, these are long-term businesses that can bring you recurring revenue by leveraging automation tools (especially AI), and refining your marketing so clients find and trust you. Take it from someone who has built an entire brand on side hustling! 

In this episode I share:

• Nine unique and and high-profit side hustles that can fully replace your 9-5
• The side hustles former guests of Side Hustle Pro have had major success with
• Why closing the gap between your ideas and actually starting is the key to your business

Highlights include:

01:45 Cleaning services

06:22 Faceless podcast

07:57 Virtual assistant

12:16 Social media marketing

15:25 Short-form video editor 

21:15 Podcast/YouTube channel manager

22:30 AI integration specialist

26:34 Corporate training and coaching

29:40 Done-for-you service provider

32:30 Why you should start now

Check out episode 453 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

• Schedule a clarity call with Nicaila: https://sidehustlepro.co/start  
• Jhanilka’s Cleaning Business Episode: https://www.youtube.com/watch?v=KuN8j7YEDFg 
• Kimberly’s Corporate Training Episode: https://www.youtube.com/watch?v=A672riddr1E 
• Nicaila’s Instagram: https://www.instagram.com/sidehustlepro/ 
• Nicaila’s LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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Today I am back with a solo episode where I share my favorite techniques to get back on track when you're feeling stuck. It's time to take a step back, reflect on what has worked, what hasn't, and what we're going to do about it. Whether you're dealing with mid-year slumps or just need a boost, this episode is packed with actionable advice to help you move forward.

In this episode I share about:

• Getting in the spiritual gym: The importance of reconnecting with spirituality, physical activity, or changing your scenery to take care of yourself 
• Focusing on what you can control: Set minimum and maximum goals and prioritize action over inaction
• Practicing gratitude: Using gratitude as a tool to shift perspective and boost motivation

Highlights Include: 

00:00 Intro

02:36 The Importance of Mid-Year Reflection

05:15 Get in the Spiritual Gym

09:54 Move Your Body

11:00 Get Some Sun

13:32 Change Your Scenery

15:58 Face the Facts

20:42 Set Minimum and Maximum Goals

26:01 Focus on What You Can Control

32:50 Take a Step, Any Step

37:39 Reflect and Have Gratitude

42:01 Recap and Action Steps

Check out episode 452 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

• You Are a Badass by Jen Sincero: https://www.amazon.com/You-Are-Badass-Doubting-Greatness/dp/0762447699
• Superhuman App: https://www.superhuman.app/
• It’s About Damn Time Podcast: https://podcasts.apple.com/us/podcast/its-about-damn-time/id1528584161 
• Alexis Barber SHP episode: https://www.youtube.com/watch?v=9F64OvfCrzE 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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This week in the guest chair we have Kareem Edwards, one of the very first men to grace the Side Hustle Pro guest chair! Hailing from Far Rockaway, Queens, Kareem got his start in major corporate roles at Lehman Brothers, Kraft Heinz, and Google—all while dreaming of owning a business. Kareem decided to pursue franchising and balanced a 9-to-5 at Google while working nights at a Chick-fil-A to master the day-to-day operations.

In this episode she shares:

• The importance of community impact, creating an empowering work culture, and leading with empathy
• Key lessons on staffing, building trust, and innovating with different revenue channels
• The art of balancing grit and grace when trying to grow your business

Highlights include: 

00:00 Intro

03:00 Early career in finance

09:00 Discovering Chik-Fil-a franchising 

17:00 Choosing the right location

25:00 Opening during a pandemic

34:00 Staffing strategies

43:00 Leaving a steady paycheck

46:00 Expanding sales methods

52:00 Tips for entrepreneurs

Check out episode 451 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

• Kareem’s Instagram: https://www.instagram.com/kareemjedwards/ 
• Kareem’s LinkedIn: https://www.linkedin.com/in/kareemedwards 
• Posse Foundation: https://www.possefoundation.org/ 
• Chick-fil-a Franchising: https://www.chick-fil-a.com/franchising 
• Chat GPT: https://chat.openai.com/ 
• Uncle Nearest: https://unclenearest.com/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

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Welcome back to the Side Hustle Pro podcast, your headquarters for turning passion projects into profitable businesses! I’m Nicaila, and today we’re talking about how to find (and protect) the time you need to build your side hustle. 

I get it: Working a full-time job, juggling family commitments, and trying to live your life can make your side hustle goals feel impossible. But trust me, it’s not. I used to think I had zero free hours, but as soon as I did a reality check, I found pockets of time I could reclaim. Here’s how you can do the same.

In this episode I share about:

• The time you’re losing and how to identify your top time wasters
• The 3-Step Hustler’s Time Plan: how to maximize your time
• How to build a system and schedule that work for you

Highlights include: 

00:00 Intro

01:45 Identify your biggest time traps

06:42 Reclaim your time

12:35 Power hour: get more done in less time

16:15 Leverage your days off

18:30 Protect your side hustle hours

21:20 Choose a schedule that fits your life

23:40 Final thoughts and recap

Check out episode 450 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

• Nicaila’s Website: https://sidehustlepro.co/
• Nicaila’s Instagram: https://www.instagram.com/sidehustlepro/ 
• Nicaila’s LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome 
• Brown Ambition Podcast: https://brownambitionpodcast.com/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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Always wanted to start a side hustle but didn’t know what industry to try? This week I’m breaking down the exact process of identifying the skills you do effortlessly and turning them into a profitable side hustle. 

In this episode I share:

• How to pinpoint the skills hiding in your “blind spot”
• The importance of surveying your network to confirm your strengths
• Different service-based ideas you can launch today
• How to validate your offers quickly and start getting paid sooner

Highlights include:

00:00 Intro

02:00 Three key steps

05:30 Monetizable skills

09:30 How to get paid sooner, not later

15:00 Actionable homework

Check out episode 449 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by: 

Skillshare: Take Nicaila’s class and explore thousands more hands-on classes taught by creative experts from around the world. Get one month free at sidehustlepro.co/skillshare.

Links mentioned in this episode

• Portia Obeng SHP episode: https://youtu.be/4qkgObsQ7pA?si=BySviTQaeTqgVa01 
• Nicaila’s Instagram: https://www.instagram.com/sidehustlepro/ 
• Nicaila’s LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome 
• FREE Survey Template: https://sidehustlepro.lpages.co/side-hustle-survey/  

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

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