This week in the guest chair we have Vanessa James, the dynamic founder of Vanessa James Media. Known as "the voice you hear everywhere," Vanessa is a seasoned Caribbean voice-over actress whose captivating voice has graced numerous iconic brands, including Netflix, Amazon, and the new promo voice for the nationally syndicated "Tamron Hall" daytime talk show.

In this episode she shares about:

• How she uses her media company Vanessa James Media to advocate for diversity, inclusion, entrepreneurship, and creative collaboration
• The groundbreaking events she leads each year like Food, Wine, and Fete—an all-inclusive Soca experience celebrating Caribbean culture
• How she scaled Vanessa James Media from side hustle to a profitable business

Highlights include: 

00:00 Intro

04:30 Corporate roles and burnout

13:30 Side hustling in V.O.

18:00 Understanding the voiceover industry

22:50 Overcoming a stutter

27:30 Stabilizing income as a side hustler

33:30 Scaling a media business

39:11 Food, Wine and Fete

43:21 How to break into voice acting

49:55 Tips for entrepreneurs 

Check out episode 430 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Vanessa James Media Website: https://www.vanessajamesmedia.com/  
• Vanessa’s Instagram: https://www.instagram.com/vanessajamesmedia 
• Vanessa’s X: https://x.com/MsVanessaJames
• Vanessa’s LinkedIn: https://www.linkedin.com/in/vanessa-james-media/ 
• Reach TV: https://reachtv.com/ 
• Food, Wine, and Fete: https://foodwineandfete.com/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Website: Vanessa James Media: https://www.vanessajamesmedia.com/ 

Instagram: https://www.instagram.com/vanessajamesmedia

X: https://x.com/MsVanessaJames 

Hosted on Acast. See acast.com/privacy for more information.

In this Flashback Friday episode, we’re taking it back to the steps to take when starting your side hustle, specifically how to test it out. All the research in the world can’t compare to actually launching and testing your side hustle out. This may feel like the hardest part, but don’t let perfectionism get in the way. You’ve already done all the prep work, now it’s time to see the fruit of your labors. You’ll learn the steps needed to launch the side hustle of your dreams.

In the episode I discuss:

• How to put yourself out there and get your side hustle recognized as a brand
• What platforms you’ll need to set up 
• How to be brave and just start

Highlights include: 

00:00 Intro

03:22 Naming your podcast

05:00 Importance of domain names and websites

09:30 The starting elements 

12:30 Refine your starting steps

15:30 Block out the noise

The Side Hustle Bootcamp is designed to help busy, multi-passionate professionals just like you discover your perfect side hustle and get it up and running. Join us over at sidehustlepro.co/bootcamp

Check out episode 429 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• My old blog: https://cailakspeaks.com/ 
• Wordpress Theme Detector: https://www.wpthemedetector.com/
• Side Hustle Pro Bootcamp: https://sidehustlepro.co/bootcamp 
• Podcast Moguls: http://podcastmoguls.com/join

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair I have Philomina Kane, Ghanaian-American entrepreneur and content creator. In 2017, she graduated from Princeton University and began to cement herself as a haircare YouTuber. Garnering a following of nearly 200,000 subscribers, Philomina became a guiding force, empowering Black women to embrace and care for their natural hair. After building a strong brand and loyal following, Philomina founded KIN Apparel, a brand dedicated to crafting satin lined hoodies and hats for both hair protection and comfort. 

In this episode she shares about:

• How the innovative approach of KIN Apparel caught the attention of Shark Tank landed a six-figure deal with SKIM’s founding partner Emma Grede
• Her desire-driven approach to marketing and how leading with offering a solution to a problem has hooked her audience 
• Reaching over $10M in revenue while continuously navigating challenges like fulfillment centers and a changing financial landscape

Highlights include: 

00:00 Intro

03:15 From the Bronx to Ghana

07:30 Building a following on YouTube

14:50 Founding KIN Apparel

20:00 Transition to full-time entrepreneurship

27:00 Benefits of vulnerable marketing

32:00 Financial journey- grants and funding

41:00 Navigating the changing financial landscape

44:00 Shark Tank experience 

47:00 Challenges with fulfillment centers

57:00 Tips for entrepreneurs 

Links mentioned in this episode

• KIN Apparel: https://kinapparel.org/ 
• KIN Apparel Instagram: https://www.instagram.com/kinapparel_/?hl=en 
• LEDA Program: https://ledascholars.org/ 
• Science of Black Hair: https://www.amazon.com/Science-Black-Hair-Comprehensive-Textured/dp/0984518428 
• Hello Alice: https://helloalice.com/ 
• Black Ambition: https://blackambitionprize.com/ 
• New Voices: https://newvoicesfoundation.org/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

• Philomina’s YouTube: https://www.youtube.com/@naturallyphilo 
• Philomina’s Instagram: https://www.instagram.com/p/Cs3xy3wpZ-d/?img_index=1 
• Philomina’s TikTok: https://www.tiktok.com/@naturallyphilo_ 

Hosted on Acast. See acast.com/privacy for more information.

So, you’ve figured out the side hustle you want to pursue. Now what’s the next step? Hint: It’s finding your audience.

I’m not talking about just anyone who might come across your side hustle, I’m talking about the specific person who needs and wants what you’re offering! It’s time to get creative and identify who it is you’re talking to, and I’ve got a roadmap to help you do so. This episode is part two of the Side Hustle Pro Bootcamp series, where I teach you how to start your side hustle. 

In this episode we discuss:

• How to identify your customer/audience by understanding their habits
• The benefits of getting hyper-specific in your research 
• How to reach out to the customer you identify as your target audience\

Highlights include:

00:00 Intro

01:57 Identify target audience 

06:12 Writing out your target listener attributes

12:30 Get on the phone with potential audience

17:30 Secondary audience’

Check out episode 427 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Side Hustle Pro Bootcamp: https://sidehustlepro.co/bootcamp
• Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Tricia Lee, powerhouse real estate broker, star of Netflix’s Owning Manhattan, and founder and leader of the highly talented Tricia Lee Team at Serhant. 

Tricia sold over $200M in her solo career before joining Serhant and simultaneously joining forces with her partner, Jeffrey St. Arromand. Through the power of partnership, authenticity, and personal branding, Tricia has become a household name in real estate and media.

In this episode, Tricia shares:

• How she successfully managed the pivot from beauty to real estate and television 
• Why she makes it a point to share her journey while also marketing her business
• How content creation has helped her close real estate deals
• How she has stayed true to herself and blocked out opinions, jobs, and people who don’t align with her goals
• And so much more!

Highlights Include:

00:00 Intro 

03:14 Discovering identity

13:00 Navigating real estate

16:50 Polish Bar success

23:08 Transferring skills from previous industries

34:19 Navigating real estate and running a business

40:48 Building confidence through successful selling

50:00 Personal branding through authenticity 

1:00:00 Power of partnership

1:11:00 Tips for entrepreneurs 

Check out episode 426 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Tricia’s Website: https://serhant.com/agents/tricia-lee-riley 
• Tricia’s Instagram: https://www.instagram.com/lovetricialee/?hl=en 
• Team Tricia Lee: https://serhant.com/agents/tricia-lee-riley 
• Bed-Stuy Restoration: https://www.restorationplaza.org/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Hosted on Acast. See acast.com/privacy for more information.

If you’re still struggling to discover your perfect side hustle, you’re not alone. It’s because you’re good at more than one thing. But here’s a tip: just because you enjoy something, doesn’t mean it needs to be your side hustle! Let’s get into how to take all of your many ideas, and truly determine if it’s the best side hustle for you.

In this episode we discuss: 

• Taking my revenue streams to the next level with one-on-one coaching
• How marketing advice may be holding you back, and how to figure out what works for your side hustle 
• Discovering the power of charging what I’m worth, and how I shifted my mindset to get there

Check out this episode and others on Apple Podcasts, Spotify, and watch on YouTube 

Links mentioned in this episode

• Bootcamp: https://sidehustlepro.co/bootcamp
• Sample Poll: https://sidehustlepro.co/poll

Affiliate Disclosure: I may be an affiliate for products that I recommend or share. If you purchase those items through my links, I may earn a commission. You will not pay more when you purchase using my link.

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Jhanilka Hartzog, podcaster and owner of Founders Cleaning Business University. Together, she and her husband Anthony are certified side hustlers who turned their hustle into a thriving cleaning business—all without cleaning homes themselves.

In this episode she shares:

• How she and her husband paid off over $100K of debt by holding multiple side hustles on top of their 9-5s
• How they built an online course that has earned her students $13.5M in sales
• Where she re-invests her money to continue building financial security for her family 

Highlights include:

00:00 Intro

03:40 Side hustling to pay off debt 

08:00 Juggling multiple side hustles

14:00 Vetting employees 

26:00 Marketing and scaling

35:37 Building relationships with cleaners

40:00 Transition from 9-5 to full time hustle

43:40 Starting an online course

48:00 Investing in real estate

53:00 Marriage and family

58:50 Advice for entrepreneurs 

Check out episode 424 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Jhanilka’s Instagram: https://www.instagram.com/thehartrimony/?hl=en 
• Cleaning Business University: https://www.cleaningbusinessuniversity.com/
• Jhanilka’s YouTube: https://www.youtube.com/channel/UCx8CGDWkM-bink3-4O5x5sQ#:~:text=6.31K%20subscribers%20%E2%80%A2%20855%20videos.%20Welcome%20to%20our%20channel 
• Jhanilka’s Cleaning Business: https://maids2match.com/ 
• Jhanilka’s Podcast: https://podcasts.apple.com/us/podcast/more-than-a-side-hustle/id1600737639 
• Total Money Makeover: https://www.amazon.com/Total-Money-Makeover-Classic-Financial/dp/1595555277 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Jhanilka’s Instagram: https://www.instagram.com/thehartrimony/?hl=en

Hosted on Acast. See acast.com/privacy for more information.

This quick and easy LinkedIn hack will grow your email list fast. In this Flashback Friday episode, I’m giving you the easy step by step process of building an effective email list for your side hustle to take your email marketing to the next level. 

In this episode I share: 

• How to take the first step to inviting people to your email list
• How being consistent with my email list quickly grew my audience engagement
• The best platforms to optimize communication with your contacts

Highlights include:

00:00 Intro

02:51 Do not spam your audience

06:14 Invite people to your email list

08:30 Set up an email service provider

11:27 Deciding on email content

15:27 Owning your email contacts

20:29 Get connected with me

Check episode 423 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Free Side Hustle Guide Book: sidehustlepro.co/starthere
• Convertkit Contact List Provider: https://convertkit.com/ 
• Ambassador Contact List Provider: https://www.getambassador.com/ 
• Mailchimp: https://mailchimp.com/ 
• Side Hustle Pro Newsletter: https://sidehustlepro.lpages.co/sixbulletsaturdays/ ]
• Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/ 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This week, I’m diving into why you should give yourself permission to learn out loud. In my entrepreneurial journey, I go through seasons of learning and testing. Unapologetically trying new things, failing, and starting over have opened doors that would otherwise be shut. I gave myself permission to learn out loud. 

In this episode I share about:

• Taking my revenue streams to the next level with one-on-one coaching
• How marketing advice may be holding you back, and how to figure out what works for your side hustle 
• Discovering the power of charging what I’m worth, and how I shifted my mindset to get there

Highlights Include:

00:00 Intro

02:50 Transitioning to one-on-one coaching

06:30 Setting prices for offerings 

10:00 Working with AI

17:20 Shifting to more paid content/offerings

22:30 Not being afraid to charge your worth

Check out episode 422 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Free Side Hustle Guide: https://sidehustlepro.co/vip 
• SHP Newsletter: https://sidehustlepro.co/newsletter/ 
• My AI expert sister’s LinkedIn: https://www.linkedin.com/in/nadeenmatthews/?originalSubdomain=jm 
• Feeling Stuck SHP 414: https://www.youtube.com/watch?v=65qejtGofco
• Portia Obeng’s SHP Episode: https://www.youtube.com/watch?v=4qkgObsQ7pA 
• Get Paid Podcast w/ Dorothy Johnson: https://podcasts.apple.com/us/podcast/dorothy-johnson-the-ad-strategy-that-transformed-1-1/id1005195731?i=1000665438875 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

This Flashback Friday I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media. 

In this episode I’m sharing:

• How to cultivate an email list of your own, and continuously grow it
• How to figure out the best content and offerings you can give your audience 
• How to automate emails, freebies, and paid products 

Highlight Include: 

1:22 The Value of an Email List

4:56 How To Connect With Your Audience 

9:12 Automating DM Responses 

17:50 Testing Out Ads

23:11 Connecting On Different Platforms

26:43 Creating Freebies and Paid Products

Check out episode 421 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• SHP Poll Freebie: sidehustlepro.com/poll 
• SHP Newsletter: sidehustlepro.co/newletter 
• Leadpages: https://www.leadpages.com/ 
• Canva: https://www.canva.com/ 
• Convertkit: https://convertkit.com/ 
• Manychat: https://manychat.com/ 
• LinkedIn: https://www.linkedin.com/ 
• Ep 348- How To Build An Email List: https://www.youtube.com/watch?v=kmv-nd95cqk 
• Couples Workbook: https://www.etsy.com/listing/1648665610/couples-annual-planning-workbook 

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Side Hustle Pro – @sidehustlepro

Email: [email protected] 

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.