Side Hustle Squad

We just launched a brand new branch of Coastal Fertilization — and before we knocked a single door or ran a single ad, we made sure our Google Business Profile was dialed in. In this episode, I break down why your Google Business Profile is the digital front door of your business — and why, if you don't have one, you're invisible.

We're talking:

• Why it's more important than social media

• How it drives FREE leads

• What must be set up correctly

• How reviews impact ranking and trust

• The biggest mistake most contractors make

If you're running a lawn care, landscaping, or service business and haven't optimized your Google presence, this episode might be the highest ROI 30 minutes you'll spend this year. Don't overcomplicate it. Start here.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

After eight years of building Coastal Fertilization & Weed Control from the ground up, we're doing something most business owners wouldn't…We're starting again. In this episode of The Side Hustle Squad Podcast, I'm officially announcing the launch of our newest branch — Coastal Fertilization of Hunterdon & Warren Counties — and we're documenting the entire process in real time.

If you've ever thought about expanding, opening a second branch, or starting your first business… this podcast is for you. We're building Coastal 2.0. And you're coming with us.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

What exactly is PodHouse — and why are we bringing it to CONEXPO? In this episode of The Side Hustle Squad Podcast, I break down the full vision behind PodHouse and what we're building alongside major industry events like CONEXPO in Las Vegas.

PodHouse isn't just a place to stay. It's a traveling content studio and creator hub designed to pull the best conversations off the noisy show floor and into a focused environment where real depth happens. Multiple podcasters. Founders. Contractors. Brands. Late-night strategy sessions. Early-morning recordings. Big ideas. We're heading into CONEXPO with intention — to talk about innovation, robotics, battery-powered equipment, scaling businesses, content creation in the trades, and the future of this industry.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

In this episode of The Side Hustle Squad Podcast, I break down exactly what lawn care operators should be doing 3–4 weeks before the spring rush hits. Most guys wait until the phones are ringing off the hook to get organized. Winners prepare early.

We cover:

• Cleaning up your customer list and trimming unprofitable accounts

• Reviewing pricing and protecting your margins

• Route optimization and scheduling efficiency

• Equipment audits (blades, belts, filters, backups)

• Inventory checks and material prep

• Truck and trailer organization

• Cash flow planning before revenue fully kicks in

• Getting your mindset and team ready for controlled growth

Spring doesn't create chaos, lack of preparation does. If you want a smoother, more profitable season, this is the episode to dial in before things get crazy.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

Live from SYNKD, I sat down with John Payjak on Profits with Pajak to talk about something I strongly believe in, live events are the cheat code to scaling your business. This is the original conversation from his show, and I wanted to share it here with the Side Hustle Squad community.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

We're closing out our final episode from SYNKD Live, and this one is all about reflection. Larry and I sit down to unpack our biggest takeaways from the event — the speakers that stood out, the conversations that stuck with us, and the unexpected moments that made the trip worth it. We talk about the power of getting in the room with like-minded people, learning through real breakout conversations, and why live events continue to be a catalyst for growth in business and life.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📅 LiveSwitch Book a Demo

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

Recorded live from SYNKD Live in New Orleans, this episode of The Side Hustle Squad Podcast features a catch-up conversation with Sam Rankin of Etch Outdoor. Sam shares what's new inside his business, how his role has evolved as the company grows, and the leadership shifts required when you move from day-to-day operator to long-term builder. We dig into growth lessons, team structure, mindset changes, and what Edge Outdoor is focused on heading into the season.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

Live from SYNKD, I sat down with Stephanie, Director of Membership & Events at IMPACT, to talk all things community, events, and relationship-driven growth. Stephanie shares what it really takes to build meaningful member experiences, how IMPACT brings sales and marketing professionals together, and why community is becoming a competitive advantage for modern businesses.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

In this episode of The Side Hustle Squad Podcast, I sit down with Cornell Mack of Mack Landscaping & Lawn Care out of Pittsburgh for a real, boots-on-the-ground catch-up. We talk about what winter looks like for his operation, how snow plowing went after the most recent storm, and how he keeps his team and equipment ready during the colder months. Cornell also shares what he's focused on right now behind the scenes—and gives a preview of a big event he has coming up in March that contractors won't want to miss.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More

In this episode, Larry and I break down what makes SYNKD such a unique event, what we're most excited about heading into the show, and the conversations happening behind the scenes before things officially kick off. But that's not all—we're also making a major announcement about our newest venture: Robotic Outdoor Power Equipment Distributors (ROPED). We dive into why robotics is the future of the green industry, what sparked this move, and what it means for contractors, dealers, and the industry as a whole.

🎙 Side Hustle Squad on Instagram @sidehustlesquadpodcast

🌱 Coastal Fertilization on Instagram @coastalfertilization

💻 Branded Bull Website Design Visit BrandedBull.com

📋 Get Jobber – 20% Off for 6 Months Sign Up Here

🏗 EQUIP Exposition — Save 50% Register Now Use promo code: SIDEHUSTLE at checkout

👟 Save 10% on KUJO Yardwear Shop Now Discount automatically applies

📬 PostcardMania Learn More

💵 Relay – Powerful Business Banking for Small Business Owners Learn More

Free Contractor Sales Training with Eric Triplett Learn More