Social Media Decoded

In this episode, Michelle Thames breaks down the power of storytelling in personal branding, digital marketing, and online business — and how your real life can become your most profitable marketing strategy.

Learn how to use your story to build trust, increase visibility, attract aligned clients, and grow a brand that stands out. Michelle shares her own transformation—from being fired in 2016 to becoming a sought-after marketing strategist, agency owner, and the host of one of the top social media podcasts in the world.

If you’re a creator, coach, service provider, or multi-passionate entrepreneur who wants to convert content into connection and connection into revenue, this episode will teach you how to turn your journey into your superpower.

The storytelling funnel: listen → relate → trust → buy

• From Fired to Featured (Michelle’s book)
• DM KIT for Michelle’s Visibility & Clarity Kit
• Follow @michellelthames on Instagram

Want clarity on your 2026 visibility? DM KIT for Michelle’s Visibility & Clarity Kit
Ready to build a purpose-driven brand? Join the workshop — DM BRAND
Need help creating a digital home? DM SHINE for the Dec 17 workshop

What part of your story are you ready to share in 2026?

Loved this episode? Tap “Write a Review” on Apple Podcasts. Michelle reads a new review every week on the show!

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This Small Business Saturday episode is all about elevation. Michelle takes you through the Visibility Audit — her 5-part diagnostic that reveals whether your brand is ready for its next big leap in 2026.

You'll learn:
• The exact indicators your brand is ready for expansion
• Why visibility plateaus happen and how to break through
• What to shift NOW to walk into 2026 with clarity
• Why your story, content, and identity matter more than ever
• How to prepare your brand for a new level of impact + income

Support me by buying my book.

Signed copy without 30 min strategy call: https://square.link/u/JomppyoM

Signes copy with strategy call: https://square.link/u/q5dedpL8

Spotify Prompt:
“What’s the #1 visibility shift you’re making for 2026?”

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This Thanksgiving episode is personal.
Michelle opens up about the day she lost her job, a moment that shattered her confidence but ultimately became the beginning of everything she has today: her business, her agency, her brand, her freedom, and her purpose.

You’ll hear:

• The REAL story behind losing her job
• How fear, shame, and uncertainty turned into alignment
• Why gratitude fuels clarity, confidence, and CEO identity
• How gratitude transformed her business, marriage, and motherhood
• What she’s most thankful for after 15 years online
• A message for every woman who feels like she’s “starting over”

It’s raw, emotional, and full of truth — perfect for today.

Want clarity for 2026?
DM KIT on Instagram for The Visibility & Clarity Kit.

Spotify Comment:
“What’s one thing you’re grateful for today?”

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Choosing the right clients is one of the most important CEO skills you’ll ever develop. In today’s episode, Michelle shares the exact process, red flags, and boundaries she uses to select aligned clients — the system that protects her peace, her profit, and her purpose.

You’ll learn:

How Michelle protects her time, energy, and team

This is a powerful “CEO Era” episode — especially if you’re tired of saying yes to the wrong clients.

“What’s one client red flag YOU’RE no longer ignoring?”

Leave a review on Apple Podcasts — Michelle reads a new one every week!

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

If you’ve been feeling a divine nudge to lead at a higher level in 2026… this episode is your confirmation. Today, Michelle breaks down the five signs that you’re ready to shift from content creator to CEO — the identity upgrade that will define your visibility and income next year.

You’ll learn:

Why 2026 will reward the entrepreneurs who step into visibility early

Michelle also shares personal insights from her own CEO shift — and how trusting the call changed everything.

CEO energy vs. creator energy

Michelle dropped her Black Friday offer:
The Visibility & Clarity Kit — a 2026 roadmap for multi-passionate women who want to get visible without burnout.
DM KIT on Instagram to get the link.

“What sign are YOU experiencing as you step into your CEO era?”

Michelle reads listener reviews every week and yours could be next!

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In today’s episode, Michelle breaks down the Creator-to-CEO shift and why 2026 is the year multi-passionate entrepreneurs step into their highest visibility, income, and impact yet. If you’ve been feeling the pull to expand, lead, and evolve your brand—this episode is your sign.

You’ll learn:

Why your story, your voice, and your visibility matter more now than ever

Michelle also shares what she’s building inside her brand for 2026—including retreats, workshops, speaking, and her upcoming book.

Why community-driven marketing + in-person experiences are becoming essential.

This is where multi-passionate CEOs evolve.
Join the waitlist: https://forms.gle/PpAgWdwSBTb44cPH9

Build a brand that stands out, sells, and sustains your purpose.
Order Here: https://www.amazon.com/-/zh_TW/Fired-Featured-Personal-Branding-Purpose/dp/1967703167

Michelle just dropped something special for Black Friday…

DM KIT on Instagram to get the link. @michellelthames

If you loved this episode:
Leave a review on Apple Podcasts — Michelle might read yours live on the next episode!
Reply to the poll/comment on Spotify (this helps the show reach more entrepreneurs)
Screenshot + share on your IG Stories and tag @michellelthames — Michelle reshared every tag!

Spotify Comment Prompt:
“What’s the #1 shift you’re making to step into your CEO era in 2026?”

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In today’s episode, Michelle reveals the #1 thing every creator needs before selling anything — and why clarity is more profitable than content. If you’ve been posting, pushing, promoting, and still not converting, this episode shows you the real reason your audience isn’t buying.

Inside this episode you’ll learn:

• Why most creators struggle to sell even when they’re posting consistently
• The difference between content and message (and why it matters)
• How confusion kills conversions before you ever make an offer
• The real role your core message plays in visibility and sales
• Why people buy clarity, not content
• Signs your message is unclear (even if you think it’s not)
• How having one clear message makes every piece of content easier
• The mindset shift that changes your entire business identity

What you’ll walk away with:
• A deeper understanding of why your content hasn’t been converting
• The missing piece you need before creating another offer
• A perspective shift that will strengthen your brand instantly
• A sense of direction for your next step as a creator or CEO

If you’re ready to lock in your message, get clarity, and finally build a brand that sells with ease — book a VIP Day with Michelle.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today I’m sharing the simple 10-minute daily visibility routine that changed my brand, my business, and the way clients find me. If you want to grow without posting more, this episode is for you.

• Why your visibility isn’t working
• What visibility really means in 2025
• The 10-minute CEO routine that builds trust & authority
• How to become memorable, referable, and in-demand
• Why connection > content
• How this routine leads to clients, speaking gigs, and sponsorships

Book a VIP Day or 1:1 Clarity Call

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Community is no longer a marketing trend — it’s a business model.
And in 2026, the brands who fail to understand this will fall behind.

In this powerful episode, Michelle shares the truth about community-led growth and the common mistakes companies, creators, and organizations continue to make. She pulls back the curtain on why content alone won’t drive loyalty, how consumers are making decisions differently, and why identity, belonging, and relationship equity are the new drivers of business success.

Michelle breaks down:

The mindset and operational shifts needed to build a sustainable community ecosystem

Michelle also shares her own experience building community-driven events, a global audience, a thriving collective, and brand partnerships — not through ads, but through connection, identity, and trust.

If your brand, team, or organization wants to thrive in 2026 and beyond, community isn’t optional. It’s foundational.

Contact Michelle to bring community-led strategy to your team in 2026.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Most entrepreneurs think visibility is about posting more or being louder online.
But Michelle learned the hard way that real visibility isn’t performance — it’s alignment, confidence, and showing up as your full story, not just your strategy.

In this powerful episode, Michelle shares the moment she hit rock bottom, the internal shift that changed her entire trajectory, and how stepping into true visibility helped her build a multi-six-figure brand, launch a successful podcast, host sold-out events, and write her upcoming book.

You’ll learn:

The deeper identity work behind becoming a trusted leader online

If you’ve been feeling invisible, overlooked, or unsure of your next step — this episode will reconnect you to your power.

Join the Elevate & Empower Collective waitlist for monthly visibility support, community, and clarity. WAITLIST HERE

BUY MY BOOK

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