Social Media Decoded

Your best marketing strategy for 2023 unveiled. Host Michelle Thames speaks with marketing expert Emma Tessler about the myths and realities of digital marketing, and which social media analytics are most important. Tune in for Emma's 4-step process to level up your digital marketing game. 

Emma Tessler is the Founder + CEO of Ninety Five Media; a digital marketing agency that builds results-driven marketing strategies for scaling brands. With 8 years of marketing experience under her belt, Emma helps brands connect with ideal clients, build community, and convert audience members into paying customers through social media marketing.

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Want to attract your dream client? In this episode, host Michelle Thames dives into how to attract your ideal client for your business. She shares the messaging techniques that will draw in your perfect client and her secret weapon to getting the best clients. 

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How to use Threads and other digital marketing tactics you need to know. Host Michelle Thames speaks with Michelle Gifford about social media strategies to grow an online business. Michelle Gifford also shares how to know when you're ready to hire a social media agency and what to look for when hiring a social media agency. 

Michelle Gifford is a brand strategist, business coach, podcaster, and highly sought after public speaker. With her signature combination of straight-talk and tough love, Michelle teaches social media marketing and strategy to thousands of followers on Instagram every day.

Michelle is also the CEO of Michelle Gifford Creative, a strategic content-creation agency. Here, she serves some of the biggest influencers and creatives online with the help of her agency. Michelle Gifford lives in Southern California with her husband and 5 children. She feels passionately that God is calling women to build businesses and to share their voices with the world online.

WATCH ON YOUTUBE: https://youtu.be/EL6zmi-qgI4

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Michelle Gifford's website

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The benefits of short-form video for your social media strategy. In this episode, host Michelle Thames does a deep dive into short-form video starting with the likes of Vine and coming around to TikTok. She shares why social media strategists should embrace short-form videos along with tips for creating binge-worthy video content for social media. 

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Stop getting overwhelmed with content creation. Host Michelle Thames and social media strategist Shannon McKinstrie share how online business owners and content creators can grow their businesses without burning out from constant content creation. Shannon shares how to maximize your content and stay up-to-date with the latest social media trends and algorithm changes. 

Shannon is a Social Media Strategist, Trainer & Mentor who guides small business owners into making a big splash online and growing their accounts through proven, organic, and sustainable strategies.

WATCH ON YOUTUBE: https://youtu.be/Us_GiOCqZdE

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Don't forget to use emojis in your copy! 😉 In this episode, host Michelle Thames dives into emoji use in copywriting and marketing. She shares how emojis have entered branding, marketing, and social movements, and how you can use them to increase open rates and click through rates. She also shares common mistakes to avoid when using emojis in your marketing. Tune in for best practices, real-world examples, and to learn how to leverage emojis for your business. 

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How to turn a side hustle into a lucrative career. Host Michelle Thames speaks with Latasha Peterson about how she turned her side hustle into a multiple income streams to provide her with a full-time income. Latasha also shares tips and tricks about blogging and why more creators should start a blog. 

Latasha is a globally recognized Side Hustle Expert, Blog Business coach, Wife, Mother of four, Speaker, and Founder of Arts and Budgets, LLC. She currently helps ambitious side hustlers turn their side hustles into profitable careers and learn how to monetize their skills to create multiple income streams.

She has personally created ten income streams and earns over $10k per month with her blog. Latasha has been featured in CNBC, Black Enterprise, Business Insider, Bankrate, Legal Zoom, Plutus Foundation, Smart Blogger, Tailwind, and many more.

WATCH ON YOUTUBE: https://youtu.be/M0Xlo9MXW6k

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Latasha's website

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

How I created a successful online business in less than 5 years. In this episode, host Michelle Thames shares her journey as a successful entrepreneur and the steps to making half a million dollars in less than 5 years. Michelle shares how one client changed everything, and the real and raw behind successfully scaling an online business. 

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Catch up on other podcast episodes on Apple and Spotify

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Journaling for business growth! In this episode, host Michelle Thames speaks with Samantha Kozuch, the creator of The Maniscripting Journal. Samantha shares how entrepreneurs can use journaling to elevate their business online and on social media through four easy steps. She gives actionable advice for entrepreneurs to reach their 6 and 12-month business goals using her journaling methods. 

Samantha Kozuch is creator of The Maniscripting Journal™ and The Maniscripting Method. She has experienced over a decade of transformations and changes in her life during her entrepreneurial career which started right after she graduated college. She is an ex influencer and social media business coach now running an e-commerce business while teaching women how to truly step into the power and create their reality.

WATCH ON YOUTUBE: https://youtu.be/u8wfd2g93JY

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Catch up on other podcast episodes on Apple and Spotify

Watch the Social Media Decoded Podcast on YouTube

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Is it better to batch create content or create content in the moment? Host Michelle Thames discusses the pros and cons of batch creating your content, the benefits of real-time engagement, and how you can create timely, relevant content in advance. She shares insight into specific influencers and how they've used these methods to create their content, and discusses the future of content creation. 

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Catch up on other podcast episodes on Apple and Spotify

Watch the Social Media Decoded Podcast on YouTube

Follow Michelle on Instagram

Join Michelle's Cashflow Queens Facebook group

Leave a review for Social Media Decoded

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.